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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

TL;DR UX strategy provides guidance to the UX design team on how to create and improve experiences that satisfy user needs. Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey.

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How We Create Design Systems and Why They Are Valuable

UX Studio: Product Management

To achieve this, they have to produce a design system where they can maintain different appearances and consistency in functionality and behavior. At UX studio, we are aware of the importance of design systems. Why to Build a Design System Having a design system helps to ensure consistency. What is a Design System?

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How to Build a Consistent Brand Experience [+ Tips]

Userpilot

Wondering how to create a consistent brand experience to make a lasting impression of familiarity and trust? In a saturated SaaS world with tons of alternatives, a consistent brand experience can make you a recognizable brand. Maintaining core brand elements across various platforms to offer a familiar brand image.

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Run Less Software

Intercom, Inc.

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. As well as being a critical philosophy behind how we build software, it also represents how I feel about the software industry and technology in general.

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How Google Conducts User Research for Customer Loyalty in 2021

Usersnap

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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Designing apps for kids: a reading app user experience

Imaginary Cloud - Design

Although perceived by many as a threat to traditional education, web and mobile apps can play a big role in children's cognitive development. So how can we, designers, help our users (kids) to make the most of their experience when interacting with a digital product? Why are apps important for kids ?

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Defining Guidelines in Product Management

The Product Guy

When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Becoming a product person seems to be easier with access to clear guidelines. How to learn by doing it and lead a new team at the same time?