The Product Guy

JUNE 18, 2020

Guest Post by: Marvin Mathew (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Jordan Bergtraum]. Ruthless prioritization translates to product teams spending time building the right thing at the right time. Our objective is to understand customer needs and adjusting. . And per customer?

Product Research 412

Product Research Feedback Loop Feedback Software User Testing 412

Userpilot

MAY 30, 2025

Tracking mobile app performance metrics can feel daunting. You aim to extract meaningful insights to improve app performance and user engagement. But you find yourself puzzled, overwhelmed, and uncertain about which metrics truly matter. Ive also included the key metrics I track and recommend for every product team.

Onboarding KPIs 89

Onboarding KPIs Feedback Software Analytic Tools Research Software 89

Userpilot

MARCH 30, 2025

Without measuring and aggressively improving the right mobile app metrics, youll struggle to stay afloat. Most apps experience 89.3%-98.7% churn within 30 days, and in-app purchase conversion rates are often below 5% for the small number of users who remain. This article will cover 14 metrics to help you achieve just that.

Analytic Tools 96

Analytic Tools Onboarding KPIs Research Software Data Visualization 96

The Product Guy

MAY 7, 2020

Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. As I strive towards becoming a product leader, I wanted to understand the best practises in product management and in the process develop my own product philosophy. . Introduction. Understanding the Role Definition.

Technical Review 398

Technical Review Product Management Product Manager Onboarding KPIs 398

Intercom, Inc.

DECEMBER 10, 2019

Our industry is in the midst of a big philosophical debate about the fundamental way of thinking about how we build our products, with the focus shifting from the outputs of what we build to the business outcomes generated by those outputs. The Product Impact Framework felt like a natural progression from features to outcome.

Onboarding KPIs 281

Onboarding KPIs Framework Product Research User Testing 281

Alchemer Mobile

JULY 13, 2021

What is product experience? Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. Here are six steps to take in order to improve your product experience.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Userpilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Product Talk

JANUARY 17, 2024

Sometimes they’re dissatisfied with what’s available on the market and think they can do better. For today’s Product in Practice , we caught up with Kranthi Kiran , the Founder of ThoughtFlow. Do you have a Product in Practice success story you’d like to share? Founders have all sorts of reasons for starting companies.

Customer Experience 318

Customer Experience User Friction User Testing Customer Feedback 318

Userpilot

APRIL 16, 2025

When your company adopts multiple SaaS solutions to drive productivity, you unknowingly create a perfect storm for data fragmentation. Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Sound familiar?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

OCTOBER 19, 2024

According to the American Customer Satisfaction Index , with an ACSI score of 78.0, overall customer satisfaction in America was the highest it has ever been in Q1 2024. However, while some companies have managed to improve their customer satisfaction levels and benefit from it, many have not. What is customer satisfaction?

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Userpilot

DECEMBER 31, 2024

You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. Helping prospects find the right product is a win-win situation. Userpilots key features include: No-code Chrome extension for building in-app flows. The alternative?

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

NOVEMBER 7, 2024

What is an interactive product demo? An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? This results in faster Aha!

Demo 103

Demo Analytic Tools Feedback Software Research Software 103

Userpilot

OCTOBER 19, 2024

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). 1 Userpilot for product teams to collect and act on NPS data Creating NPS surveys with Userpilot.

Feedback Software 105

Feedback Software Analytic Tools Data Visualization Research Software 105

Intercom, Inc.

FEBRUARY 11, 2020

Here’s three better ways to create retention campaigns that feel genuine and actually work: Focus on how your product helps. 1: Focus on how your product helps. The mistake at the heart of the “We Miss You” message is that it represents the customer’s relationship to the business as personal, not commercial.

Customer Experience 282

Customer Experience Onboarding KPIs Differentiation B2B 282

Product Innovation Educators

AUGUST 19, 2024

A guide to successful product launches – for product managers Watch on YouTube TLDR The LAUNCH framework, created by James Whitman, offers a complete approach to successful product launches. This framework helps solve common problems in product launches by encouraging teamwork, constant improvement, and strategic planning.

Feedback Software 319

Feedback Software B2B Onboarding KPIs Customer Feedback 319

Userpilot

MAY 27, 2025

When you think of Whatfix, your mind probably goes to a digital adoption or an employee onboarding platform. But for mobile, youd want to invest in a solution that truly gets the job done, aka one that improves user engagement and retention. The question is: Can Whatfix mobile give you what youre looking for? moment faster.

Technical Review 93

Technical Review Onboarding KPIs Analytic Tools Software Review 93

Alchemer Mobile

JULY 22, 2021

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC).

Onboarding KPIs 246

Onboarding KPIs User Testing Feedback Software Customer Feedback 246

Userpilot

JUNE 2, 2025

They trade short-term savings for long-term pain: no analytics, poor timing control, and zero personalization. This leads to errors like sending a product update notification at 1 AM or showing the wrong message to the wrong user segment. One swipe, and your user is back in the app. Your app users have rhythms.

Analytic Tools 100

Analytic Tools Data Visualization Onboarding KPIs User Testing 100

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience. What is UX analytics?

Data Visualization 105

Data Visualization Analytic Tools Research Software User Testing 105

Alchemer Mobile

FEBRUARY 22, 2022

We’ve broken the concept of product adoption into five key stages, outlined product adoption metrics, and provided some strategies for how to improve product adoption. What is product adoption? Product adoption refers to how customers embrace and use a product. Stage #1: Awareness.

User Testing 262

User Testing Onboarding KPIs Product Research Feedback Software 262

Userpilot

MAY 27, 2025

Its not just the design, features, or marketing. I mean what happens after the download: how users navigate, what features they engage with, and where they drop off. For example, say a user opens your app, skips the onboarding tutorial , and heads straight to the dashboard. Why track in-app user behavior?

Analytic Tools 96

Analytic Tools Research Software Feedback Software Data Visualization 96

The Product Coalition

MARCH 18, 2022

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? Given that we have finite engineering and product resources, what is the path forward?” What would that balance look like? What Does Growth Really Teach Innovators?

Customer Experience 205

Customer Experience User Testing Customer Feedback Onboarding KPIs 205

Userpilot

MARCH 23, 2025

The competition for customer attention in app stores is intense , to say the least. million apps on Google Play for Android users to choose from and 2 million on the Apple App Store for iOS users, user engagement is being pulled in a million directions (literally). Try to understand what the in-app user journey is like.

Onboarding KPIs 59

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 59

Intercom, Inc.

JULY 6, 2021

These days, customers expect instant access to support, especially for products that are critical to their business operations. But how do you live up to these expectations if your customers are on one side of the globe? The ROI of global customer support. Access to a larger market. Consistent customer experience.

Customer Experience 232

Customer Experience Data Visualization User Testing Customer Feedback 232

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. With our recent launch of Mobile Carousels , we tapped into the possibility of creating and nurturing better customer relationships through mobile.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

Intercom, Inc.

AUGUST 25, 2020

On this episode of Intercom on Product myself and Paul (Adams, our SVP of Product) delve into how product teams can and should partner with their marketing team peers. Isolated iteration by either side can result in confused messaging and a product that doesn’t deliver on what the customer wants or expects.

Marketing 238

Marketing Onboarding KPIs Feedback Software Reporting Tools 238

Intercom, Inc.

JULY 1, 2020

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. What is proactive customer support?

User Friction 239

User Friction Outbound Customer Experience Customer Feedback 239

Userpilot

MAY 30, 2025

Most product teams get mobile app analytics wrong. They track 47 different key performance indicators (KPIs) in their mobile analytics platform , spend hours debating dashboard numbers, yet can’t predict which users will churn next week The problem here isn’t a lack of data.

Analytic Tools 104

Analytic Tools Data Visualization Feedback Software Product Research 104

Userpilot

DECEMBER 29, 2024

At Userpilot, NPS is an integral part of our product. But lets be honest, NPS sucks at times. This is mainly because NPS was sold as a quantitative metric that is the ultimate indicator of growthespecially in product management. This metric ended up being adopted by companies in every industry.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 105

Intercom, Inc.

NOVEMBER 11, 2021

Users are recruiting your product to reach a specific outcome in their lives — whether that’s catching a flight to reunite with their families or using a productivity app to meet a deadline and impress their boss. But despite how relevant the topic still is, we’re not just here to talk about the ideal onboarding experience.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Userpilot

MARCH 9, 2025

What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty.

Research Software 83

Research Software User Testing Analytic Tools Feedback Software 83

Product Talk

AUGUST 12, 2020

Hello Product Talk readers, we’re excited to share the latest Product in Practice with you! For this story, we caught up with Sonja Martin , Product Manager at tails.com. Sonja shares how her cross-functional team has changed their approach to defining their desired outcome over time. You can find them here. The problem?

Product Research 295

Product Research Onboarding KPIs User Testing Customer Experience 295

Alchemer Mobile

NOVEMBER 10, 2022

You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. But in truth, there’s never been a better time. Now, more than ever, your customers want to be heard. mParticle is the customer data platform for brands leading the CX revolution.

Feedback Software 256

Feedback Software Analytic Tools Reporting Tools Data Visualization 256

Userpilot

JULY 31, 2024

And we think it applies just as well to product KPIs. ” Here are 14 essential product management KPIs you need to measure (tips for improving them + industry averages included!). TL;DR Product management KPIs are measurable values used to evaluate how well a product achieves its goals.

Onboarding KPIs 104

Onboarding KPIs Data Visualization Customer Experience Customer Satisfaction 104

Userpilot

AUGUST 6, 2024

What is a SaaS marketing funnel, and how do you create one for your business? We covered actionable steps to build an effective system that converts users, drives product engagement , and leads to long-term growth. Marketing funnels are designed to attract and educate potential customers.

Feedback Software 103

Feedback Software Analytic Tools Onboarding KPIs Data Visualization 103

Intercom, Inc.

SEPTEMBER 15, 2020

Customer engagement has never been more essential to business survival. Retaining your hard-won customers is the difference between success and failure for online businesses, and the key to retention is excellent customer communication. Series is a brand new way to build behavior-based customer messaging campaigns in Intercom.

Data Visualization 231

Data Visualization Research Software Reporting Tools Customer Communications 231

Intercom, Inc.

SEPTEMBER 29, 2022

As costs and competition continue to rise, companies need to hone in on activating, engaging, and retaining their customers while minimizing their overheads. These times of change bring opportunities as well as challenges. By implementing in-product messaging – the secret ingredient your customer engagement tech stack is missing.

Messaging 211

Messaging Customer Experience Onboarding KPIs User Testing 211