The Product Coalition

MAY 3, 2021

That’s where creating a product launch plan comes in. A product launch plan is a strategy that outlines your specific goals for a new release and how to promote it in your market. It helps you align with different team departments, better understand your customers , and find ways to step up your SaaS product.

Product launches 124

Product launches Feedback Software Research Software User Testing 124

Userpilot

APRIL 6, 2023

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? This means complicated UI , redundant features, and unnecessary use of complex technologies.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

JUNE 7, 2021

Looking to build a marketing automation stack for your SaaS? This curated guide covers 12 SaaS marketing automation tools to help the multi-tasking product marketing ninjas save some time! What is SaaS marketing automation? Why is marketing automation important for SaaS? What is SaaS marketing automation?

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. Product failure is often attributed to poor UI/UX.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! Userpilot is a growth platform with advanced feedback and analytics functionality.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Usersnap

JUNE 27, 2023

Are you ready to take your product from concept to triumph through effective beta testing? But for startups, the challenge of finding 100 willing beta users can feel like an insurmountable obstacle. Their role is to thoroughly test the product, offer feedback , and identify potential issues or bugs before public release.

User Testing 52

User Testing Data Visualization Product Research Customer Feedback 52

Product Talk

MAY 3, 2023

However, they suggest that we can simply ask our customers about their willingness to pay. Assessing a customer’s willingness to pay is a critical discovery activity that directly ties to our viability assumptions. But asking customers what they might do in the future leads to unreliable feedback. Let’s dive in.

User Testing 213

User Testing Product Research Testing Feedback Software 213

Userpilot

JUNE 8, 2021

Finding the right collection of product management software isn’t easy, especially with hundreds of products available in the market. Today we’re going to help you narrow down your options by compiling a list of the 15 best product management software you can include in your product stack! Final Thoughts.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

UX Studio

JUNE 30, 2023

With the increasing competition in the online space, businesses need to ensure their website not only looks visually appealing but also provides a user-friendly experience. We deliver impactful, user-friend, and unique solutions for ambitious ideas. They blend strategy and creativity in their user-friendly designs.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

SEPTEMBER 20, 2022

Are you wondering what the customer development process is? Would you like to know how a product manager can use it to deliver products that customers love? The customer development framework helps teams validate product ideas and build products that solve customers’ problems.

User Testing 98

User Testing Product Research Customer Experience Customer Feedback 98

ProductPlan

NOVEMBER 9, 2022

Product launch timelines visually represent the project plan to successfully release new products. The goal of the timeline is to ensure a successful product launch that improves the brand image, expands the customer base, generates buzz, and ultimately leads to revenue growth.

Product launches 52

Product launches User Testing Feedback Software Customer Experience 52

Mixpanel

FEBRUARY 23, 2021

It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of teams to fail. And beyond the anecdotal, an often-cited 2019 study CB Insights found that “no market need” was the leading reason most startups don’t succeed. The problem with defining product-market fit.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Product Innovation Educators

MAY 20, 2024

. – Jobs-to-be-Done theory focuses on understanding the customer’s underlying needs and the jobs they are trying to accomplish with a product. Introduction In today’s competitive market, creating products that customers love is crucial for the success of any organization.

Reporting Tools 96

Reporting Tools Research Software Product Research Feedback Software 96

UX Studio: Product Management

SEPTEMBER 25, 2017

After our team at UX Studio started using product management tools, the time spent on communication surprisingly decreased. As a product manager, you know the drill. We created a list of all the essential platforms a product manager would need , so anyone can revolutionize their team workflow. Collaboration tools.

Data Visualization 111

Data Visualization Feedback Software Reporting Tools Analytic Tools 111

Userpilot

NOVEMBER 8, 2022

Your product go-to-market strategy is the final ingredient for any successful product launch. As a product marketer , it is your job to identify the best target audience for your product, while also finding the best pricing options, distribution channels, and unique value propositions.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Alchemer Mobile

NOVEMBER 25, 2019

Getting your app up and running is only half the battle. How do you know what your customers need and want? You will learn: Why it is critical to be customer-centric and not problem-oriented. Keeping your product sticky and why continuous improvements are important. What comes next is equally as important. Transcript.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Product positioning allows you to identify your market niche. Why is product positioning important?

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

JULY 18, 2023

TL;DR A product manager is in charge of the entire product lifecycle. They oversee the development, design, and delivery of the product and its further growth. Based on the research, PMs develop the long-term product vision and product strategy that are aligned with the overall business strategy.

Data Visualization 98

Data Visualization Product Research User Testing Onboarding KPIs 98

Intercom, Inc.

JUNE 23, 2022

Software buying is undergoing a transformation, as is the case with many industries in the post-pandemic market. The process of purchasing software is increasingly complex – the choices for products and services are endless, and customers have a harder time parsing which companies to trust and which product will better cater to their needs.

Feedback Software 118

Feedback Software Research Software Reporting Tools Software Review 118

Userpilot

JUNE 3, 2022

As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 98

Research Software Analytic Tools Feedback Software Data Visualization 98

Userpilot

APRIL 8, 2021

Especially if your SaaS company originated as (or still is!) a high-growth bootstrapped startup – you will know the pain of not always being *able* to make the best design decisions. Andy Shamah, Head of Product at Userpilot. Reasons for UX debt Is it possible to avoid UX debt in SaaS? Let’s dive in! In a hurry?

Research Software 98

Research Software Feedback Software UX Weak Development Team 98

Userpilot

JULY 6, 2021

How many people should there be in your SaaS product marketing team? When should you start building a product marketing team and what role should you hire first? Let's talk about how to build and structure product marketing teams for SaaS products. How big should a product marketing team be in SaaS?

Research Software 98

Research Software Feedback Software Product Marketing Marketing 98

Lenny Rachitsky

APRIL 21, 2024

Brought to you by: • Paragon —Ship every SaaS integration your customers want • Lenny’s Talent Team —Hire the best product people. Find the best product gigs • Vanta —Automate compliance. For example, use prototypes, Figma mock-ups, and customer testimonials.

Vision 78

Vision Feedback Software Weak Development Team Customer Feedback 78

ProductPlan

SEPTEMBER 13, 2022

Industry veterans and startups quickly try to stand out in an already clustered SaaS market. It takes more than just keeping up with the competition on product comparison checklists to stay relevant. Effective product teams position their solutions as market leaders. This requires targeted, in-depth user research.

Feedback Software 52

Feedback Software Research Software Differentiation Product Research 52

The Product Cafe

MAY 12, 2024

💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything: product management, startups, AI, and more. Unfortunately, this is a common fate for many products launched without proper product discovery. Understanding the Problem Space What's bugging your users?

Product Research 52

Product Research User Testing Customer Experience Customer Feedback 52

Mind the Product

OCTOBER 31, 2017

As a product manager, one of your key goals is to solve your customers’ problems. Listening to your customers is the best way to get to know their problems and current methods, and then you can brainstorm for a solution. After handing the product to customers: Taking feedback to optimize the product.

User Testing 77

User Testing Product launches Customer Experience Customer Feedback 77

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. What We’ll Cover In Our Customer Retention Guide. TL;DR- 13 Customer Retention Strategies.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

JULY 15, 2019

In-app marketing – Everyone’s doing it in bits and pieces. This guide will give you a holistic idea of in-app marketing, what to improve and how to attract, acquire and retain more users. Did you know that it’s 9x cheaper to retain existing customers as opposed to finding new ones?

Analytic Tools 96

Analytic Tools Feedback Software Research Software Marketing 96

Intercom, Inc.

MARCH 29, 2022

We were joined by more than 2,500 customers, partners, and others who wanted to learn more about our product, goals, and the path ahead. You’ll meet some of our customers, including Wayne Stewart from Atlassian and Brian Lederman from Coda, as they explore the ways Intercom is helping them scale their businesses.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

The Product Coalition

FEBRUARY 11, 2023

How about this — how often do you see a problem around you, and then you decide to come up with an idea or solution? The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

CardBoard

AUGUST 24, 2023

Product Ops is the behind-the-scenes function that streamlines the journey from a product idea to its delivery in the market. Imagine a team that aligns your product strategy with your business goals, fosters communication between different teams, and sifts through data to provide valuable insights.

Data Visualization 52

Data Visualization Product Research Customer Feedback Feedback Software 52

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. And so – the purchasing decisions are now made by the end-user – not execs.

Feedback Software 108

Feedback Software Research Software Product Marketing User Testing 108

ProductPlan

JANUARY 21, 2021

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. 10 Ways to Rapidly Test Your Startup Idea. Write down your product concept.

User Testing 126

User Testing Startups Product Research Testing 126

The Product Coalition

DECEMBER 21, 2020

Considering the conventional market-fit pyramid, this is where you will: Identify your target customers Identify underserved needs This information is what you will use to start defining your value proposition and move on to the next levels. For example: Facebook groups: Look at competitors’ customers’ profiles to pull demographic info.

User Testing 155

User Testing Product Research Research Software Feedback Software 155

Usersnap

JULY 11, 2021

In the old days, customer support was something most companies sucked at. But times changed and so has customer support. A lot of businesses now take customer support as a service and an important part of their business operations. In this blog post, I’ll show you numerous steps for providing the best customer support available.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Business of Software Conference

OCTOBER 11, 2023

Why these questions should be asked Feedback, performance, and competitor relations Feelings (pride or jealousy) about own company and others Relevance of important values and aspirations Exact choices: Extract the choices that your company makes as attributes What does the company do? What are people doing right now?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. And so – the purchasing decisions are now made by the end-user – not execs.

Feedback Software 89

Feedback Software Research Software Product Marketing User Testing 89