Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Intercom, Inc.

JULY 19, 2021

It’s quick, efficient, and personal, meaning that customers can get the answers they need, where and when they need them. And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Userpilot

APRIL 24, 2025

Want to advance your career in product management or find top talent for your team? This article shares exciting product manager roles focused on retention and churn and showcases standout candidates in the field. Recommended product manager job openings in data-driven companies 1. Who would be a bad fit for this job?

Research Software 52

Research Software Analytic Tools Feedback Software Customer Communications 52

The Product Coalition

MARCH 29, 2018

I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.” Where do your teams agree on low scores?

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Userpilot

MARCH 13, 2024

Every seasoned product marketer knows that adding new features to your product is key to product management success. You need a robust ideation process to bring the right ideas to life and add more value for your users. Why do you need feature ideation in your product development process?

Data Visualization 105

Data Visualization Weak Development Team User Testing Feedback Software 105

Userpilot

MAY 27, 2025

Want to advance your career in product management or find top talent for your team? This article shares exciting product manager roles focused on Product-Led Growth (PLG) and showcases standout candidates in the field. Recommended product manager job openings in the PLG field Looking for a job in PLG companies?

Analytic Tools 52

Analytic Tools Research Software Feedback Software User Testing 52

Userpilot

MARCH 9, 2023

There are two types of customer attrition: active (voluntary) attrition and passive (involuntary) attrition. The key causes of customer churn are poor customer support , buggy product, wrong product-market fit, bad user experience, poor onboarding process, high pricing, and long time-to-value.

User Testing 98

User Testing Customer Experience Feedback Software Customer Feedback 98

Userpilot

JANUARY 27, 2022

Thus, it’s crucial to track your churn rate to develop strategies to improve engagement and reduce churn. Customer and revenue churn are the 2 types of product churn. Customer churn refers to the number of customers you lose, and revenue churn measures the amount of revenue loss due to the churn.

Feedback Software 98

Feedback Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

SEPTEMBER 2, 2024

TL;DR Customer-led marketing focuses on improving marketing strategies and messaging based on customer feedback and behavior insights. It helps build customer retention and brand loyalty. Product-led growth vs customer-led growth Product-led growth uses the product itself as the primary driver of growth.

User Testing 111

User Testing Customer Feedback Customer Experience User Friction 111

Userpilot

SEPTEMBER 21, 2022

Collecting feedback data provides users with different ways to share their thoughts about your product. Gather feedback on product user satisfaction so you can find ways to improve customer loyalty. Surveys for understanding user satisfaction and customer loyalty.

Feedback Software 98

Feedback Software User Testing Customer Feedback Analytic Tools 98

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. UX designers – to analyze user engagement patterns and optimize UX.

Data Visualization 97

Data Visualization Feedback Software Analytic Tools Reporting Tools 97

Userpilot

APRIL 30, 2024

Wondering what a marketing growth strategy is? From this article, you will find out how to develop a strong growth marketing strategy and learn growth marketing tactics for different customer journey stages. Market penetration is about increasing existing market share with existing products.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. Why is product positioning important? The sales team could be a good source of information.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

SEPTEMBER 22, 2023

Looking for an effective Customer satisfaction tool and wondering if Appcues is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Appcues is the ideal choice for your Customer satisfaction needs. Let’s get started! You’re on a budget.

Data Visualization 52

Data Visualization Customer Satisfaction Embedded Analytics Analytic Tools 52

Userpilot

OCTOBER 20, 2023

TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

JULY 23, 2024

They represent the customer’s voice and collaborate with product teams and stakeholders. Here are some of the most common: The Kano model divides features into basic needs, performance features, and delight factors to prioritize based on customer satisfaction. Who is responsible for prioritizing features?

Feedback Software 111

Feedback Software User Testing Product Research Customer Experience 111

The Product Coalition

DECEMBER 19, 2019

Why customer experience management is important Customer experience management?—?whose Today, we’re talking about customer experience management, and for that you won’t need any sinister tendencies at all. What is customer experience? Customer experience represents all of the interactions between a client and a company.

Customer Experience 87

Customer Experience User Testing Customer Feedback Weak Development Team 87

Userpilot

JANUARY 16, 2024

Book a demo and see how Userpilot can help you deploy in-app messages, self-serve support, and other strategies to improve user satisfaction. Not performing user research on your target audience User research forms the foundation for building effective products. Missing out on valuable feedback.

User Testing 105

User Testing Feedback Software Research Software Product Research 105

Userpilot

JUNE 29, 2024

It contains the way they feel and experience your product/service and what they’d like you to improve, maintain, or add. You should gather product feedback to understand customer needs , influence the product development process, and improve user retention. Influence the product development process.

Customer Feedback 111

Customer Feedback Data Visualization Feedback Software User Testing 111

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Book the demo to learn how Userpilot can help your team with market research!

User Testing 101

User Testing Research Software Market Research Product Research 101

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Here’s why.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Intercom, Inc.

MARCH 18, 2021

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Or rather, two – conversation topics and custom reports. Orinna Weaver – Senior Product Marketing Manager. Rati Zvirawa – Product Manager.

Data Visualization 211

Data Visualization Reporting Tools User Testing Customer Feedback 211

Pragmatic Marketing

NOVEMBER 9, 2009

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. An agile approach applies collaborative and continuous improvement concepts to software development. It seems that agile teams do everything in a new way.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Userpilot

FEBRUARY 28, 2023

Wondering how an NPS dashboard can help you track customer loyalty? While Net Promoter Score (NPS) measures customer satisfaction and loyalty, NPS surveys give you valuable customer feedback that you can analyze to gauge user sentiment about your product. This is where the NPS dashboard comes in.

Data Visualization 98

Data Visualization Dashboard Customer Feedback User Testing 98

Userpilot

JANUARY 17, 2024

The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles. Here are the 15 most effective ways to scale your SaaS business: Create a solid customer acquisition strategy.

Feedback Software 105

Feedback Software Research Software Analytic Tools User Testing 105

Userpilot

JANUARY 8, 2021

Before we get into what is considered a good NPS score, we have some good news and some bad news. What Is Considered Good NPS Score, and What Is a Bad NPS Score? Net Promoter Score is the result of a one-question survey asking the users how likely they’d be to recommend your product on a scale from 1 to 10. What Is NPS?

Analytic Tools 93

Analytic Tools Feedback Software Data Visualization Weak Development Team 93

Sachin Rekhi

JUNE 18, 2015

Over the past year at LinkedIn I developed a strong appreciation for using Net Promoter Score (NPS) as a key performance indicator (KPI) to understand customer loyalty. The second consideration is associated with your product development cycle. Analysis Team. How NPS is Calculated. Verbatim Analysis.

Product Research 129

Product Research Customer Experience User Testing KPI 129

Userpilot

SEPTEMBER 15, 2022

SaaS companies use CI data to derive insights into unmet customer needs and take action to improve customer satisfaction. Internal CI can be generated by any customer interaction inside the app (e.g., customer feedback, feature usage). Use ActionIQ to gather marketing-related data to better marketing performance.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Userpilot

MARCH 31, 2023

If you want to see examples of 16 product evaluation questions, keep reading! What is a product evaluation survey? A product evaluation survey is a research tool used by product teams to gauge how users feel about product performance at various touchpoints. How satisfied are you with our product?

User Testing 96

User Testing Customer Feedback Product Research Feedback Software 96

Userpilot

APRIL 27, 2023

Thanks to that, you can identify ways to improve user experience and make informed product development decisions. Product teams use in-app surveys to conduct user research, personalize user experience , assess satisfaction levels, measure customer loyalty , identify new feature ideas, and better understand user behavior.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JANUARY 22, 2020

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. It’s since become a popular way of measuring customer satisfaction. Key takeaways.

Analytic Tools 134

Analytic Tools Feedback Software Research Software Data Visualization 134

Userpilot

MAY 19, 2022

A successful product manages to deliver value to customers. Value Proposition Canvas can help you decide what features to develop to provide value to users. A solid value proposition communicates the benefits of your product without over-promising. You must delight your customers. Value Proposition Canvas.

Feedback Software 98

Feedback Software User Testing Research Software Product Research 98

Userpilot

MARCH 31, 2023

TL;DR Customer experience surveys allow businesses to collect valuable customer feedback and assess the customer’s experience with a product or service. Customer satisfaction surveys help you understand whether you’re meeting customer expectations, provide valuable product data, and improve retention and loyalty.

Product Research 98

Product Research Customer Experience User Testing Customer Feedback 98

Userpilot

FEBRUARY 22, 2024

TL;DR SaaS customer support is the process of assisting customers who use your product. Exceptional customer support boosts customer satisfaction and encourages customer loyalty. It can also serve as a source of invaluable feedback for product development.

Feedback Software 102

Feedback Software Analytic Tools Customer Feedback Customer Experience 102

Userpilot

AUGUST 30, 2024

The product-focused approach helps you deliver a clear product value proposition, improve your brand image, and demonstrate competitive differentiation. Types of product-focused advertising every product marketing manager should consider: Product-led growth. Product-led blog content. Email marketing.

Advertising 105

Advertising Analytic Tools Research Software Data Visualization 105

Userpilot

MARCH 30, 2025

Many product teams know this feeling: mobile user retention is dropping, even after big updates and splashy feature releases. Ive seen various online forum discussions where people often share short-term fixes like heavy marketing or minor feature tweaks, hoping to retain more users. However, timing is everything.

Analytic Tools 52

Analytic Tools Feedback Software Customer Experience User Testing 52