The Product Coalition

AUGUST 15, 2022

that products always require roadmaps. Do you think every company and product needs a roadmap?” Then I thought further; maybe complete scenarios exist where roadmaps aren’t needed. Tell me your perspective.”, Fast forward to the end, there are in fact scenarios where companies and products do not need roadmaps.

Roadmap 102

Roadmap Customer Experience Weak Development Team User Testing 102

Pragmatic Marketing

DECEMBER 3, 2019

Sangita Sarkar , Zynga’s director of product marketing, recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. “Product managers are constantly looking at key metrics and data to inform roadmap and resource allocation decisions.

Roadmap 91

Roadmap Data Visualization User Testing Product Research 91

Pragmatic Marketing

DECEMBER 3, 2019

Sangita Sarkar , Zynga’s director of product marketing, recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. “Product managers are constantly looking at key metrics and data to inform roadmap and resource allocation decisions.

Roadmap 91

Roadmap Data Visualization User Testing Product Research 91

The Product Guy

MARCH 14, 2017

Frame them from the user’s perspective, and tell them why the given problem is worth it to be solved. Besides the long-term goals, a simple, high-level roadmap is also good, to communicate the most important areas we have to cover to achieve our goals.

User Testing 121

User Testing Research Software Feedback Software Data Visualization 121

ProductPlan

MAY 11, 2020

Proof Over Opinion: 8 Strategies for Selling a Roadmap to a Skeptic. Here you are up to your eyeballs, creating a killer product strategy and roadmap. A roadmap skeptic poses a two-fold dilemma for a product manager (PM): you have to keep product development moving forward while figuring out how to sell your roadmap to the skeptic.

Roadmap 70

Roadmap Strategy Customer Experience Vision 70

Alchemer Mobile

NOVEMBER 9, 2022

If you can’t explain what makes your favorite apps great from a technical, marketing, and product perspective, chances are you have some learning to do. The more you know about customer usability expectations, the quicker you can make data-driven product decisions. I don’t have the data I need to make educated decisions (16%).

User Testing 246

User Testing Feedback Software Technical Review Research Software 246

Alchemer Mobile

FEBRUARY 12, 2022

18:45 – How brands can beat out their competitors from a CX perspective. 23:13 – How to tell stories with feedback data. 27:54 – How to connect data to actual customer operations and product roadmaps. Timestamps. 0:00 – Introductions. 1:03 – Why Patagonia’s fans are so loyal.

User Testing 130

User Testing Customer Feedback Customer Experience Feedback Software 130

Izenda

APRIL 27, 2020

For product managers, determining what’s a priority in your product roadmap can seem more daunting than the actual work. Because once you have clearly defined and planned out your roadmap (and stick to it), staying on course and keeping teams focused becomes much easier. Are Dashboards and Reports on Your Product Roadmap?

Embedded Analytics 64

Embedded Analytics Data Visualization Roadmap Analytic Tools 64

Userpilot

SEPTEMBER 7, 2022

How do you collect customer data and identify white space opportunities? To collect data for internal white space analysis, use these methods: 1. Send microsurveys to collect data on missing features. You can use these tools to collect and process customer data for white space analysis: 1. You’re in the right place!

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Bain Public

NOVEMBER 16, 2021

3 Ingredients to Building Out Your Product Vision Unfortunately, all of the roadmap planning in the world and the most thought out mitigation strategies are not going to prevent stakeholder roadmap dismantling, scope changes and risk events from occurring. market validation, customer listening, A/B testing, prototype, alpha release).

Product Research 52

Product Research Roadmap Research Software Feedback Software 52

ProductPlan

NOVEMBER 11, 2019

There are many ways to build a roadmap and many types of roadmaps you can make. Roadmaps for sales and marketing tout new functionality and minimize the time spent on technical debt and scalability. Roadmaps for sales and marketing tout new functionality and minimize the time spent on technical debt and scalability.

Roadmap 72

Roadmap Data Visualization Technical Review User Testing 72

Userpilot

FEBRUARY 13, 2024

Userpilot's webinar “5 Ways How to Use Microsurveys in Your SaaS" covers efficient feedback collection with microsurveys , seamless integration into user journeys , and data interpretation for insights. ProductPlan and Chameleon’s training empowers product leaders to prioritize features and develop a more strategic product roadmap.

Webinar 105

Webinar Data Visualization Analytic Tools Feedback Software 105

The Product Coalition

MARCH 5, 2024

Analyze progress from the perspective of where teams currently feel they are on an outcome spectrum. An outcomes spectrum is one way to clarify your team’s perspective on the processes they use every day. There is a plethora of performance data to capture and report, but some are more vital than others at different times.

Agile 106

Agile Data Visualization Research Software Reporting Tools 106

Roman Pichler

JUNE 7, 2021

In practical terms, involve stakeholders and dev teams in decisions that affect the product strategy and the product roadmap —be it that you create the plans or that you make bigger changes to them. While it is important that you have your own perspective and ideas, hold them lightly. Step 1: Gather Diverse Perspectives.

Weak Development Team 156

Weak Development Team Product Research Workshop Customer Experience 156

Roman Pichler

JULY 6, 2021

Instead of creating, for example, product strategies and roadmaps and tracking KPIs , you should help the people on your team acquire the right knowledge and develop the right skills so that they can carry out the relevant work on their own. Developing a product roadmap and setting realistic product goals/outcomes.

User Testing 323

User Testing Product Research Weak Development Team Customer Experience 323

Roman Pichler

AUGUST 16, 2022

Empathy is our capacity to understand other people’s feelings and needs, to take the perspective of another person. Instead, he requests product roadmap changes by talking directly to you. Empathising with someone requires the ability to take the perspective of the other person, to see things through their eyes.

Product Management 278

Product Management Product Manager Product Research Customer Experience 278

Gainsight

JANUARY 31, 2019

Ask, “What’s next on our product roadmap?” Your customer data is a goldmine wrapped in a bow covered in glitter. Because your customers are the most important source of information when it comes to prioritizing your product roadmap. This kind of sentimental data is key. In short, it’ll make your life way easier.

Data Visualization 75

Data Visualization Analytic Tools User Testing Roadmap 75

Mironov Consulting

DECEMBER 31, 2017

I get pulled into lots of discussions among product managers about the best ways to represent (and then present and present and present) roadmaps or backlogs, especially to internal sales/marketing/support audiences. Each functional group has its own product priorities, so each wants a different roadmap. Just sign here.”)

Roadmap 92

Roadmap Fractional VPE CTO Coach Data Visualization 92

The Product Coalition

JUNE 15, 2020

Customer Feedback and Data Provides Best Insights The first principle of a product-led approach is an outside-in perspective. That is, understanding your product and business from the perspective of your customer. The data supports the importance of the outside-in perspective as well. What does this mean?

Product Research 117

Product Research Data Visualization User Testing Customer Feedback 117

The Product Coalition

FEBRUARY 18, 2023

They can help with giving us inputs that we don’t necessarily have otherwise (for example find a correlation between data points or give us easy access to data that we otherwise wouldn’t bother digging). Understanding what the data tells us and what it means moving forward is still on us. But tools cannot replace the hard part.

Data Visualization 132

Data Visualization Customer Communications Feedback Software User Testing 132

The Product Coalition

SEPTEMBER 20, 2018

As product people, we sometimes get flashes of creative genius thinking where we are certain that a particular idea will be adopted by all users or will improve a user experience and our natural bias is to push to prioritizing it on the roadmap. What is your product strategy, intuition or data? User Base?—?How

Data Visualization 61

Data Visualization Customer Experience Reporting Tools Product Strategy 61

Userpilot

OCTOBER 18, 2022

Unmet customers’ needs to inform your product roadmap. To get the data, you have to combine four analyses: task analysis, user feedback analysis, user behavior analysis , and user experience analysis. You’ll also identify new product design and development perspectives with task analysis. Hiccups in user experience.

Customer Feedback 98

Customer Feedback Data Visualization User Testing Analytic Tools 98

Product Talk

FEBRUARY 28, 2024

Kelsey’s Introduction to Continuous Discovery In her time at Going, Kelsey says that their approach to building the roadmap was radically different each year. That essentially became a roadmap for how we were going to do product with him as our leader,” says Kelsey. In this round, the outcome was focused on increasing web engagement.

Product Research 238

Product Research Onboarding KPIs Feedback Software User Testing 238

The Product Coalition

MARCH 19, 2018

We’ve been putting together our product roadmap for the next release recently, and I wanted to share a step-by-step thought process that helps me think through what makes it into the roadmap. Roadmap planning is usually scheduled on a consistent basis, so it is a good time to revisit how well you understand your user.

User Testing 60

User Testing Customer Feedback Customer Experience Roadmap 60

ProductPlan

JUNE 11, 2019

An outcome-based roadmap sounds like a good idea. Instead of a long list of context-free features and enhancements the roadmap is constructed to accomplish specific goals critical to the success of the business. The Problem With Outcome-Based Roadmaps. But it is greatly diminished when folks are betting on unrealistic results.

Roadmap 79

Roadmap Weak Development Team User Testing Product Research 79

Roman Pichler

APRIL 1, 2020

Here is why: We routinely interact with individuals who have different perspectives, interest, and needs, such as users, customers, stakeholders , development team members. This can lead to misunderstandings and damaged connections, as well as wrong analysis of feedback and data and wrong product decisions.

Customer Experience 256

Customer Experience Product Management Product Manager Product Research 256

Roman Pichler

APRIL 1, 2020

Here is why: We routinely interact with individuals who have different perspectives, interest, and needs, such as users, customers, stakeholders , development team members. This can lead to misunderstandings and damaged connections, as well as wrong analysis of feedback and data and wrong product decisions.

Customer Experience 256

Customer Experience Product Management Product Manager Product Research 256

Amplitude

JANUARY 26, 2021

We identify research objectives, and those objectives and activities in turn help guide us through our product roadmap. To ask the right questions, you have to have the right data. Chick-fil-A is a big company, so I assumed a lot of their data research processes would already be solidified. Easing Everyone Into Data.

Data Visualization 59

Data Visualization Analytic Tools Research Software Customer Experience 59

Amplitude

DECEMBER 11, 2020

Here’s a quick list of questions to use when workshopping your product roadmap, prepping for a pitch/kickoff, or quickly filtering for well-thought-out ideas. Do you mind sharing some data? Q: Can you give a brief summary of the data and insights underpinning this bet? What must I believe without supporting data?

User Testing 75

User Testing Customer Experience Roadmap Customer Feedback 75

Userpilot

DECEMBER 13, 2023

The plan, often depicted in a UX roadmap, outlines the work necessary to achieve the goals. Include the desired outcomes in the roadmap along with who will realize them and roughly when. This will increase alignment and allow you to see different perspectives. Start designing your strategy by clarifying the business goals.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Lenny Rachitsky

APRIL 28, 2024

Kayvon treated sacred cows like a “built-in roadmap” of innovations worth testing. While frameworks can offer valuable perspectives and guide decision-making, rigid adherence to them can lead to tunnel vision and unhelpful outcomes. Twitter accelerated cultural change and innovation through many small acquihires.

User Testing 114

User Testing Analytic Tools Feedback Software Weak Development Team 114

Userpilot

NOVEMBER 23, 2023

Data analysis is vital for informed decision-making. As roadmapping is a key part of the job, good PMs are competent users of product management applications that streamline the process. Data analysis and decision-making It’s difficult to imagine the work of a SaaS PM without product analytics. Source: roadmunk.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Lenny Rachitsky

FEBRUARY 20, 2024

your roadmap), and then adjust the capabilities it can leverage to complete your task (e.g. For example, you can upload your roadmap, your company values, your career ladders, etc. It helps me refine roadmap ideas and really empathize better with my customers.” browse the web, use Zapier to take actions, etc.).

Data Visualization 134

Data Visualization ChatGPT Reporting Tools User Testing 134

Amplitude

JANUARY 23, 2020

In my coaching work, I end up talking to lots of product development teams about data, KPIs, running experiments, and “measuring the team”. At at the end of the day, cultivating a learning culture (a prerequisite in my mind for the responsible use of data) isn’t something you install. What does being “data-driven” actually mean to you?

Data Visualization 78

Data Visualization Weak Development Team User Testing Customer Experience 78

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 249

Agile Product Research User Testing Feedback Software 249

Userpilot

APRIL 22, 2024

Review feature usage data. Improve product road mapping : Instead of relying on assumptions about what’s important, feature analysis gives you concrete data on what customers value. This will help collect relevant feature engagement data. Add these to your product roadmap and create buzz when you launch them.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Weak Development Team 105

The Product Coalition

JANUARY 11, 2023

Product managers, in particular, benefit from success because the rest of the product team tends to take on the product manager’s perspective, confidence, and positivity. They will say things like, “We rushed the last release,” “We didn’t have enough information,” “We misinterpreted the data,” and so on.

Product Management 141

Product Management Product Manager Weak Development Team Management 141