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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

Ever since he was hired as the Director of EMEA Sales at BrowserStack , a web and mobile testing platform that lets developers test their websites and mobile applications across browsers, operating systems, and mobile devices, he had to completely rethink how to successfully onboard hundreds of salespeople just as everyone was going remote.

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WalkMe vs. Whatfix – the Ultimate Comparison Guide + a few alternatives

Userpilot

Neither platform publishes its pricing information, but user reviews indicate that WalkMe starts at around $9,000 per year and Whatfix at about $1,200 per month. At its core, WalkMe is an enterprise solution for employee onboarding. Its typical customers are also large, enterprise-level companies with user onboarding needs.

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The “Agile C-Suite” and The Critical Role It Plays in an Organization’s Path to Agility

Agile Velocity

The recent Harvard Business Review (HBR) article “ The Agile C-Suite ” 1 and Forbes article “Agile Isn’t New: What’s New Is The C-Suite Embracing It” have prompted some good discussion around the Agile Velocity virtual water cooler. . Balancing the Agile Enterprise . that allow us to respond to change.

Agile 77
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A Primer on Business Strategy From Hamilton Helmer's 7 Powers

Sachin Rekhi

We've continued to refine our understanding of the definition of product/market fit, developed customer discovery techniques that can help guide us to product/market fit, as well as established several benchmarks to assess whether we've achieved initial fit. Counter-positioning.

Strategy 212
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Meet the team: Intercom’s Brand Studio on evolving our brand

Intercom, Inc.

But, and perhaps more importantly, you have to figure out a way to evolve your brand, to make it resonate with an enterprise audience without losing whatever quirkiness made you unique in the first place. Going upmarket usually involves a rebranding effort to appear more enterprise-ready. We are that from an identity system standpoint.

Branding 222
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Product Requirements: Using a Written or Visual Framework

Mind the Product

Some product teams will use written methods across both the problem identification and solution definition steps, while others will use visual methods. Developers may be more comfortable knowing exactly what the finished product should “look” like, especially if the company views its design and user interface as a differentiator. .

Framework 114
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Your First Days as Product Manager

Under 10 Consulting

Review the corporate pitch. Perhaps the fastest way to get up to speed on your company and its role in the industry is to review the product and corporate slide decks. Take time to review the latest thinking in your industry. Review them all. Review the product roadmap. Evaluate existing processes and systems.