Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? Most importantly, how does it benefit your SaaS business? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

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Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Decide which new feature to work on by using in-app surveys with open-ended questions.

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Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

SEPTEMBER 7, 2023

In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use. Understand your buyer personas and user personas: Collect feedback from existing customers Use signup surveys to get new customer information Look at user behavior in-app to spot trends 2.

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Alchemer Mobile

DECEMBER 27, 2022

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this.

Feedback Software 244

Feedback Software Research Software User Testing Customer Experience 244

Reveal

OCTOBER 14, 2021

Easy to use and understand analytics is a crucial part of every modern SaaS application. In today’s digitalized and technology-oriented world, customers require much more than static data visualization or simple reporting. Table of contents: What is a legacy system? What are the major issues with legacy systems?

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Analytic Tools Data Visualization Research Software Reporting Tools 59

The Product Coalition

JANUARY 3, 2023

Usability testing is an important part of the app development process because it helps to ensure that the app is easy and enjoyable to use. This is particularly important for mobile apps, as users have high expectations for the apps they use and are quick to uninstall those that are difficult or frustrating to use.

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Userpilot

NOVEMBER 20, 2023

TL;DR Technical product managers work with engineering and development teams on the technical performance of software products. While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. In-app survey created in Userpilot.

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UX Planet

FEBRUARY 2, 2024

The potential of quantum computing and artificial intelligence to enhance user research User research is crucial for the human-centered design of digital products and services. By deeply understanding users’ needs, desires, and contexts, companies can create meaningful solutions that address real human problems.

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Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)? Revenue growth.

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. Having the right software at your disposal can make product marketing significantly easier, especially if you’re new to the profession.

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Intercom, Inc.

AUGUST 20, 2020

Unpacking this central conundrum is at the heart of Alex Wolf’ s work – the self-described “consumer-facing anthropologist” has made a career by thinking deeply and talking widely about issues related to the pervasive role of technology in modern life. She asks what are the risks involved in “outsourcing” so many of our skills to technology.

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The Product Coalition

MARCH 25, 2022

The overall technological progress enhances a lot of business areas, and financial technologies are certainly part of that dynamic. Banks, insurance companies, and trading platforms use digital solutions to facilitate their communication with clients and make operations easier to perform.

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Userpilot

APRIL 6, 2023

A powerful AI tool can be the perfect companion to your customer success platform. However, AI tools also come with their own caveats. In this article, we will explore: How to leverage AI tools for customer success and retention. Best AI tools for customer success managers (CSMs).

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Userpilot

APRIL 30, 2024

Marty Cagan is a well-known figure in the product management and technology industry. He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Who is Marty Cagan?

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The Product Coalition

SEPTEMBER 8, 2022

We need to know what job they are doing, what problem they are solving, and what words they use to describe those things… before they know that the solution is out there. There are great tools for product managers to assist with this. Here are 5 tools for SEO and analytics that are easy to use. ahrefs I absolutely love ahrefs.

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Userpilot

JANUARY 23, 2024

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. Conduct deep market research through surveys and interviews to understand customer preferences and market trends. What is product positioning?

Feedback Software 52

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Userpilot

NOVEMBER 26, 2023

Boosting and optimizing the conversion rate is vitally important for all product managers and savvy SaaS owners. Explore the best conversion rate optimization tools on the market. The average conversion rate differs across different SaaS products depending on the company's industry, target audience, product offering, and more.

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Userpilot

MAY 26, 2022

Why is it important for SaaS companies? How can you use a user onboarding platform to build a great product education in-app experience for your users? Let's dive into what product education is, its importance, how you can build it, and what tools you can use to educate your customers.

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Userpilot

JANUARY 17, 2023

The value realization process has five stages: Definition. Which involves the implementation of your product through in-app onboarding and self-service support. It involves adapting your product to your customer’s ever-changing expectations through in-app surveys and review gathering, making it timeless. Value definition.

Feedback Software 98

Feedback Software Research Software Onboarding KPIs Customer Experience 98

The Product Coalition

MAY 13, 2022

Mobile game and app companies are continuously searching for ways to expand their audience base. While it’s common knowledge that localizing your app store page is a must for boosting downloads, localization of your app content will have a significant impact on retention. an ecosystem of mobile apps. who should we choose?

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Research Software User Testing Customer Experience Data Visualization 124

The Product Coalition

NOVEMBER 1, 2020

The right data and experimentation tools. A well designed experimentation system allows a company to accelerate growth by creating faster feedback loops and enabling progressive delivery. The right data and experimentation tools. How to prioritize the ideas for maximum business value? Don’t forget Tech debt and bugs.

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Research Software Feedback Software Systems Review Product Research 174

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Intercom, Inc.

NOVEMBER 3, 2022

Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams. Whether you’re fully remote or not, setting up the right tools and processes will help you manage your team collaboratively and productively without resorting to intrusive surveillance.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

Alchemer Mobile

DECEMBER 27, 2022

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this.

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Feedback Software Research Software User Testing Customer Experience 130

The Product Coalition

APRIL 7, 2021

Are you searching for the tech and design partner you can trust while building your mobile app together? As a consequence of this, the mobile app development industry is on the rise now. Probably, you look for a research-based recommendation of a reliable app development service provider too.

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Research Software Feedback Software Artificial Inteligence User Testing 114

The Product Coalition

DECEMBER 14, 2019

A new generation of financial services needs the incorporation of technology innovation. The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. Intellectsoft offers world-class FinTech solutions and Blockchain financial technologies.

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Analytic Tools Research Software Software Developers Software Development 79

Intercom, Inc.

JANUARY 25, 2019

When trying to solve a problem with software, it can be tempting to build an exciting, complex solution. At our event Building Intercom in Dublin, I argued that when it comes to building software, we should avoid excitement and embrace boring. When it comes to software, boring is best.

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The Product Coalition

NOVEMBER 15, 2023

As technology advances, the food technology business is capitalizing on new capabilities to revolutionize how it operates. However, there are 6 developing food technology trends that could assist the world in getting to where it needs to be to overhaul the system. Top food tech trends to keep an eye on in 2024 1.

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Intercom, Inc.

SEPTEMBER 9, 2022

In the past five years, we’ve seen neural network technology really take off into its own. Building ML products requires balance – it’s pointless to start with the problem if the solution is unattainable, but you shouldn’t start with the tech if it can’t meet real customer needs. AI has been quite overhyped in the past.

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Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use in-app Checklists to guide your users.

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Feedback Software Research Software User Testing Customer Feedback 98

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Definitely not! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings.

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User Testing Research Software Customer Feedback Feedback Software 84

Alchemer Mobile

NOVEMBER 20, 2018

Apps are ubiquitous tools to our modern lives. Smartphone users open their favorite apps more than 15 times a month and use up to 40 apps regularly overall. Smartphone users open their favorite apps more than 15 times a month and use up to 40 apps regularly overall. Let’s take a deeper look at both.

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Research Software Data Visualization User Testing Customer Experience 209

UX Planet

JANUARY 24, 2024

I decided to compile a list of all the apps, websites, and paid services that I find useful and worth investing in as a UX/UI designer. ChatGPT AI tools are highly effective for data analysis. Moreover, when it comes to user research, you’re required to analyze a huge amount of data.

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Research Software UX ChatGPT Data Visualization 52

Intercom, Inc.

APRIL 19, 2018

Yet competition and the exponential rate of change in software are pushing against that mission. Enter our philosophy of Run Less Software. It means reducing choices amongst engineering teams and standardizing technology, so our team can spend as much time as possible delivering value to customers. Why did we choose them?

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Userpilot

NOVEMBER 18, 2021

Rather than re-inventing the wheel, it's useful to look at how other SaaS companies set up their user onboarding. To discover your own Aha Moment for your SaaS, consider your primary value proposition, compare the in-app behavior of power users against churned ones , and don't forget to keep testing and iterating on your hypotheses.

Analytic Tools 98

Analytic Tools Research Software Feedback Software User Testing 98

Userpilot

JANUARY 11, 2022

From a SaaS point of view, a poor user experience can sometimes mean the loss of a paying customer , or perhaps hundreds of them. Imagine the scene: you’re browsing through your project management software like you do every work day, and suddenly you come across a new time tracking feature. Bad UX Design #2: Long dropdowns.

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Analytic Tools Research Software UX Customer Experience 105