Marketing doesn’t stop when you’ve acquired a customer

Inside Intercom

Bootstrapping “Product Education” When I first joined Intercom, my role didn’t really have a name. I wrote our docs , hosted our webinars , created our help videos and managed our outbound messaging to customers. Give customers the white glove treatment with live demos. “A demo allows the customer to see and feel how things will be better if they buy (and worse if they don’t).”

Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In We partner closely to execute betas, maintain our demo environments, better understand pain points and gaps in the product and facilitate product feedback mechanisms to our Product Team.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In We partner closely to execute betas, maintain our demo environments, better understand pain points and gaps in the product and facilitate product feedback mechanisms to our Product Team.

Sujan Patel on scaling growth with chatbots

Inside Intercom

Sujan: Mailshake is an outbound sales tool. ” It just didn’t fit the name, and it wasn’t always who we intended to build it for, but we decided to double down anyways. This way, if we know they use G Suite we can skip any of the pre-qualification and get them to demo.

What we shipped: 10 new features and updates to make using Intercom even easier

Inside Intercom

From new navigation features and refreshed product names to several brand new apps, there’s definitely something for everyone. Introducing Outbound. You will also notice that the sidebar and menu has been updated to create an easy-to-navigate, consolidated Outbound home.

Assembly required – 45 sales tools to build the ultimate tech stack

Inside Intercom

Knowing a prospect’s name or email is a great start, but these alone don’t tell you if that person or their company will be a qualified buyer for your product. With the Clearbit Reveal app for Intercom , we can uncover things like company name, location and employee count.

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