Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Customer lifecycle management helps you sustain growth by building a loyal customer base over time.

User Testing 98

User Testing Analytic Tools Research Software Feedback Software 98

Userpilot

JANUARY 9, 2024

UX audits highlight usability issues that drive users away, along with opportunities for refinement to improve customer satisfaction. Study behavior trends to highlight any UX designs users avoid. Review and analyze to identify improvement opportunities. Put it all together in a shareable UX audit report.

Analytic Tools 94

Analytic Tools Data Visualization Feedback Software Research Software 94

Userpilot

NOVEMBER 28, 2022

Did you know reengaging churned customers is possible? Companies lose revenue because they mistakenly think churned users are gone forever. This article shows the common reasons for churn, outlines ten ways to get your users back, and the right engagement software to use. Unresponsive customer support.

Feedback Software 92

Feedback Software Analytic Tools User Friction Customer Feedback 92

Userpilot

NOVEMBER 6, 2023

If you want to retain customers, you can’t afford customer experience gaps – it’s that straightforward. In today’s competitive landscape, customers aren’t just buying a product. They want to buy a seamless experience throughout their customer journey. – Analyze your funnel to identify any drop-off point.

Customer Experience 81

Customer Experience Feedback Software Customer Feedback Data Visualization 81

Userpilot

APRIL 3, 2024

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support. TL;DR A resource center provides tailored content to aid users in problem-solving your product.

Feedback Software 91

Feedback Software Analytic Tools Research Software Data Visualization 91

Userpilot

APRIL 21, 2024

From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Next, create user personas. Next, create user personas. Follow our 6-step guide.

Research Software 86

Research Software Feedback Software User Testing Reporting Tools 86

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

Feedback Software 93

Feedback Software Analytic Tools Data Visualization Customer Feedback 93

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 93

User Testing Data Visualization Feedback Software Research Software 93

Userpilot

OCTOBER 6, 2023

It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. TL;DR A B2B marketing funnel is a framework that helps product marketers streamline the customer journey, from their initial awareness of your product until they finally make a purchase.

B2B 100

B2B Analytic Tools Feedback Software Data Visualization 100

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience? Build loyalty.

Customer Experience 78

Customer Experience User Testing Customer Feedback Feedback Software 78

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 81

Feedback Software User Testing Customer Experience User Friction 81

Userpilot

DECEMBER 22, 2022

You’ll identify and address pain points quickly, leading to increased user satisfaction. Churn happens when a customer stops doing business with you. Bad customer experience. Poor customer service. Product pricing plan weak points. Use NPS and CSAT to measure satisfaction along the user journey.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software User Testing 90

Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. TL;DR As the name suggests, SaaS account management is the process of managing customer relationships.

Feedback Software 83

Feedback Software Analytic Tools Product Research User Friction 83

Userpilot

DECEMBER 20, 2022

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. What is a marketing funnel?

Feedback Software 94

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 94

Userpilot

JULY 27, 2022

Customer feedback is the data you collect on customers’ evaluation of your product/services. Feedback is essential for SaaS companies because it helps product teams improve the user experience. Both active and passive approaches give you valuable insights, and you need them to balance your customer feedback strategy.

Feedback Software 92

Feedback Software User Testing Customer Feedback Analytic Tools 92

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Customers expect a personalized experience.

Data Visualization 94

Data Visualization Feedback Software Analytic Tools Research Software 94

Userpilot

NOVEMBER 30, 2023

TL;DR The UX research process is a sequence of steps to collect and analyze data on user interactions with the product to better understand their needs and preferences. It’s essential to build user-friendly products that satisfy their needs and offer a positive customer experience. Book the demo!

Product Research 86

Product Research User Testing Research Software Data Visualization 86

Userpilot

MARCH 29, 2024

This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. TL;DR A conversion funnel leak is a point in the customer journey where potential customers drop out of the process before taking the desired action. Slow response to customer queries. Book a demo now to begin.

Data Visualization 97

Data Visualization User Testing Analytic Tools Feedback Software 97

Userpilot

MARCH 18, 2022

Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand. Good product messages highlight your value proposition and the benefits you promise to deliver to users. It shows what you can do for them and why they should pick your solution.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Research Software 89

Userpilot

JANUARY 15, 2024

Let’s review the UI/UX roadmap, what UI and UX are, and how you can get into this career path. TL;DR UX design aims to create meaningful, relevant experiences for users. To save you time, we’ve built a no-code platform for product designers. Book a Userpilot demo to see how you can easily apply UI/UX principles for free!

Research Software 84

Research Software User Testing Feedback Software UX 84

Userpilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. A key aspect of market research is analyzing customer attitudes and usage.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

MAY 5, 2022

This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. Customer churn analytics helps you identify the reasons why your existing customers are leaving the product and impede this. Let’s begin! What is churn analytics?

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Customer Feedback 97

Gainsight

JANUARY 17, 2020

When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole. How do you work with your customer-facing teams to gather feedback?

User Testing 117

User Testing Customer Feedback Feedback Software Customer Experience 117

Userpilot

APRIL 20, 2022

Most SaaS companies appeal to FOMO to make free trial users purchase a subscription. Get a Userpilot Demo and see how. As much as I’d like all free users to become paying customers, that’s sadly not the case and may never be. Study the market, i.e., your target audience and competitors. Turn insights into action!

Analytic Tools 93

Analytic Tools Feedback Software Data Visualization User Testing 93

Usersnap

AUGUST 20, 2021

Have you ever made a costly mistake because your customer feedback analysis wasn’t on point? If the same has happened to you, then you’re probably asking yourself: how should I most effectively use the customer feedback that comes in to make better business decisions? What is Customer Feedback Analysis?

Feedback Software 52

Feedback Software Customer Feedback User Testing Data Visualization 52

Userpilot

JANUARY 12, 2023

Looking for behavioral segmentation examples that drive conversions at different customer journey stages? We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption.

Feedback Software 95

Feedback Software Analytic Tools Data Visualization Customer Feedback 95

Userpilot

JANUARY 29, 2024

TL;DR SaaS UX design is a process of creating a smooth and pleasant user experience for SaaS products. A well-crafted UX design increases customer satisfaction, improves user engagement, minimizes friction and churn, and improves customer retention. What is SaaS UX design? Why is UX design important in SaaS?

Feedback Software 102

Feedback Software Analytic Tools Research Software Data Visualization 102

Userpilot

FEBRUARY 21, 2022

marketing teams use GTM tactics like launching the product on Product Hunt , content marketing, paid advertising, and product demos. The most useful performance indicators include the visitor-to-sign-up rate, the sign-up-to-PQL rate, the PQL-customer rate, the sign-up-to-customer rate , and the activation rate.

Research Software 94

Research Software Feedback Software Onboarding KPIs Product launches 94

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. A value-added product is enhanced with additional features or characteristics to make it more convenient or helpful to customers.

Feedback Software 90

Feedback Software Research Software User Testing Product Research 90

Userpilot

JULY 31, 2023

The big deal is turning them into paying customers who keep renewing their subscriptions long-term. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. Acquisition marketing focuses on gaining new customers and expanding market share.

Feedback Software 93

Feedback Software Analytic Tools Data Visualization Customer Feedback 93

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

JUNE 29, 2023

There’s an important distinction between documentation intended for your end users, and the more technical docs leveraged by developers and software architects. User documentation comes in many shapes and sizes: step-by-step guides or manuals, frequently asked questions, video tutorials, release notes , and more.

Document 86

Document Analytic Tools Feedback Software User Testing 86

Userpilot

JULY 26, 2021

Product growth is a go-to-market strategy that uses the product to drive user acquisition, activation , conversion, and retention. Being product-led means using product-led marketing like pain point SEO, product-focused sales enablement documents, and case studies showing customer success with your product.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. We have also asked experts from each department about their Customer Retention Strategy – so let’s dive in!

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

APRIL 27, 2022

A Harvard Business School study found that a staggering 95 % of around 30,000 newly launched products fail. The trial to paid conversion rate is the percentage of trial users who convert to paying customers. The customer engagement score measures the engagement level of your free trial prospects and paying customers.

Onboarding KPIs 92

Onboarding KPIs Product launches Analytic Tools Feedback Software 92

Userpilot

JANUARY 14, 2022

Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions. How to calculate user engagement rate?

Analytic Tools 92

Analytic Tools Data Visualization Feedback Software Customer Feedback 92