Remove Development Remove Inbound Remove Outbound Remove Resources
article thumbnail

Rugs.com increased their support efficiency 10x with Intercom

Intercom, Inc.

With the onset of COVID-19 and the accelerated move towards online shopping, Grayson Bagwell, Director of Business Development at Rugs.com, notes the sharp increase in shopping volume the business has experienced in the last 12 months as a result of people spending more time at home. “As Getting ahead of known issues. Driving increased sales.

article thumbnail

The Activities of a Strategic Product Manager

ProductPlan

PMs have a unique role that brings together a synthesis of exploration, analysis, and strategic development. Developing a Product Strategy. Before we go any further discussing the activities of a strategic product manager, let’s review the key parts of developing and implementing a product strategy. Product Vision.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketing-Led Growth: How It Differs From Other Growth Strategies?

Userpilot

Such knowledge allows companies to make informed product-development decisions , fine-tune their product positioning , and create tailored marketing campaigns that resonate well with customers. Such an outbound approach distinguishes it from the MLG strategy, which focuses more on inbound initiatives like content creation and distribution.

article thumbnail

Sales Hacker?s Max Altschuler on selling more with less

Intercom, Inc.

That means your focus should be on building the right customer profile and developing precise messaging to reach them. We built a sales development team in the Philippines, and you have to do more with less when you’re at an early stage company like that. Is it transitioning from inbound to outbound sales?

Outbound 183
article thumbnail

Dear Strategy: 058 SEO, SEM, and Other Marketing Strategy Trends

Dear Strategy

Inbound and Outbound Marketing. I should start this part of the answer by referring to an article that I wrote back in 2015 entitled, “Back In My Day…” or The Real Difference Between Inbound and Outbound Marketing. So, let’s give that a whirl. You can still find that article by clicking here.

article thumbnail

The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

It’s your key to gaining an edge in your target market by offering an irresistible value proposition, based on a well developed sales and pricing strategy and marketing plan. Whether you have a B2B SaaS go-to-market strategy or a B2C SaaS GMT plan, developing a detailed strategy can make the difference between failure and success.

article thumbnail

Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

When a prospect is intrigued by your outbound marketing and reaches out to your support team to ask a question, is that a marketing, sales, or support issue? When a customer reaches out with a question while they’re on a free trial, is that a support issue or a sales issue? The answer is yes – it’s both. Read more ?. The result?