Mind the Product

AUGUST 20, 2018

Post-launch, the product manager will be responsible for managing the product lifecycle through its growth, maturity and decline phases. Informally or formally, an information exchange will process will occur (S&OP) where the sales forecast data will be used to build and maintain supply chain, capacity, and inventory plans.

Customer Experience 73

Customer Experience User Testing Management Management 73

ProductPlan

FEBRUARY 15, 2022

This supporting function enables the success of the product management team. Generally, organizations develop product operations roles as needed to offload non-core tasks from product managers. The goals are to increase the efficiency, effectiveness, and value-add of product management.

Data Visualization 97

Data Visualization Reporting Tools Analytic Tools Research Software 97

B2B Product Management

DECEMBER 6, 2016

Currently in engineering or related area) thinking of moving to Product Management. Not all Product Managers need to be business savvy. There is opportunity to be fully technical in a Product Management role. Finance), you can also contribute to high-tech Product Management, although the focus will be much different.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Gainsight

AUGUST 31, 2022

We need to adopt a new mindset — one that puts more focus on value propositions, objection handling, managing difficult customer conversations, and multi-threading, as well as understanding and delivering on customers’ desired business outcomes. And these options don’t always involve ticket management.

Data Visualization 52

Data Visualization Sales Training Customer Experience Construction 52

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. At Sprout Social, Product Marketing's key stakeholders have remained Product Management, Sales and Marketing. Growth also means adding shareholders.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

AUGUST 3, 2018

And a product manager can play a pivotal role in making such a partnership a success. Add to that all the advantages and disruptions that arise from the SaaS model, agile development, freemium and ad-funded apps, mobile and tablet apps, open source, and blockchain and you have quite a competitive situation. Moving the Monolith.

Customer Experience 70

Customer Experience Document Startups Sales Training 70

Pragmatic Marketing

AUGUST 3, 2018

And a product manager can play a pivotal role in making such a partnership a success. Add to that all the advantages and disruptions that arise from the SaaS model, agile development, freemium and ad-funded apps, mobile and tablet apps, open source, and blockchain and you have quite a competitive situation. Moving the Monolith.

Customer Experience 70

Customer Experience Document Startups Sales Training 70

Pragmatic Marketing

AUGUST 1, 2018

And a product manager can play a pivotal role in making such a partnership a success. Add to that all the advantages and disruptions that arise from the SaaS model, agile development, freemium and ad-funded apps, mobile and tablet apps, open source, and blockchain and you have quite a competitive situation. Moving the Monolith.

Customer Experience 70

Customer Experience Document Startups Sales Training 70

Amplitude

MARCH 11, 2020

Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.

Data Visualization 101

Data Visualization User Testing Product Strategy Product Research 101

Pragmatic Marketing

AUGUST 20, 2019

“It’s abundantly clear that regular and relevant red/blue team testing helps companies develop their security capabilities.” ” Where do security and privacy fall in your list of considerations as you develop, plan and launch your company’s products and services?

Data Visualization 14

Data Visualization User Testing Product Research Reporting Tools 14

Intercom, Inc.

SEPTEMBER 10, 2018

You execute demand generation programs to drive visitors to your website, qualify them, nurture them into sales opportunities and convert them into paying customers. The big difference is with the live chat funnel, you do this in real-time, which requires sales teams to exercise a few new muscles.

Customer Experience 132

Customer Experience Research Software Product Research Data Visualization 132

Product Management University

FEBRUARY 25, 2020

This guide to portfolio product management and marketing answers the following seven questions. What is Portfolio Product Management and How Does It Differ From Traditional Product Management? What are the Core Principles of Portfolio Product Management? Are There New Roles in a Portfolio Product Management Model?

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

Intercom, Inc.

JANUARY 16, 2019

The sales-driven SaaS companies that are very capital-efficient generally end up at 5x or greater as a ratio of average quota attainment / average on-target earnings. “Sales doesn’t need to be a cost center. Excerpt from “ 3 models of effective sales team organization. ”. it all “works”.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Mironov Consulting

JULY 27, 2023

 This post lays out a related challenge: finding a scalable way for product management to support sales organizations rather than individual sales opportunities.  So a product manager might have 5% of their time in total for deal-specific sales support.  This is a must-close.”

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

ProductPlan

NOVEMBER 19, 2021

What is a Product Management System? As a product manager , you’ll want to answer a series of questions before you start work. How will we connect our strategic product blueprint to other task-management tools to keep everyone across the team up to date? So, what do we mean by a product management system? Task management.

Research Software 53

Research Software Analytic Tools Systems Review Development Team Review 53

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 92

Onboarding KPIs Analytic Tools Research Software Product Marketing 92

Intercom, Inc.

APRIL 4, 2019

’ “The first thing we did was to try to understand where buying behaviors changed, and develop customer segments that were predominantly based on size. When handled badly, it can create a choppy experience, which in today’s super-fast, next-generation sales environments can actually slow the sales cycle down.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

The Product Coalition

FEBRUARY 26, 2022

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. I ran a survey with industry insiders and at least 50% of all product managers who responded haven’t spoken to a customer recently. most invariably say zero.

User Testing 172

User Testing Weak Development Team Customer Experience Customer Feedback 172

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

Intercom, Inc.

JUNE 3, 2021

And it had a lot of guidance about adapting to change, about managing your burn, all of the classic things you’d expect to do in advance of a global pandemic, and all of the things we’ve gotten quite used to. And, in those cases, when we look at an opportunity of something like managing holiday time for your support employees.

Strategy 228

Strategy Feedback Software Research Software Software Review 228

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. Yeah, absolutely. It's just not. I was just wasn't born with it.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. Yeah, absolutely. It's just not. I was just wasn't born with it.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

NOVEMBER 8, 2009

When you find yourself swimming without an MRD, you lack consensus on the facts you'll use to fashion so many of the other goodies you get asked to create, like segment-specific positioning, customer metrics, ROI calculators, sales training and enablement tools. you know, all the good stuff that product marketing needs to drive.

Document 70

Document Customer Experience Sales Training User Testing 70

Intercom, Inc.

JULY 5, 2018

I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

Technical Review 171

Technical Review Development Team Review Customer Experience User Testing 171

Intercom, Inc.

JULY 5, 2018

I realized I get way more value out of helping other sales people figure out how to tap into their full potential. Then I went to go work for Google, running sales productivity, which was really sales training development. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163

Business of Software Conference

NOVEMBER 28, 2019

Let’s get to know you a bit more just to understand, who’s a founder or in commercial management of a software company? So I managed to arrive on time. Serious business of Sales. Sometimes they’re called Team Leaders, District Managers they can be called. And who’s something else like a V.C.

Analytic Tools 40

Analytic Tools Research Software Data Visualization Software Review 40