Amplitude

MARCH 11, 2020

Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.

Data Visualization 100

Data Visualization User Testing Product Strategy Product Research 100

Intercom, Inc.

SEPTEMBER 10, 2018

That’s what live chat tools for sales teams make possible. You execute demand generation programs to drive visitors to your website, qualify them, nurture them into sales opportunities and convert them into paying customers. Live chat can help sales teams turn impersonal funnels into personal, real-time connections.

Customer Experience 132

Customer Experience Research Software Product Research Data Visualization 132

ProductPlan

NOVEMBER 19, 2021

What is a Product Management System? As a product manager , you’ll want to answer a series of questions before you start work. And at least one dedicated software application to help you take your products from concept to launch. As we look for a solution to create, what should our initial research phase include?

Research Software 52

Research Software Analytic Tools Systems Review Development Team Review 52

Pragmatic Marketing

AUGUST 20, 2019

More than one-third of Canadian consumers have experienced the consequences of a security breach of hack, according to research conducted by PCI Pal , a company that provides secure payments to contact centers. What’s odd, though, is that only 23% of companies consider their current sales training programs to be effective.

Data Visualization 14

Data Visualization User Testing Product Research Reporting Tools 14

Intercom, Inc.

JUNE 3, 2021

And it had a lot of guidance about adapting to change, about managing your burn, all of the classic things you’d expect to do in advance of a global pandemic, and all of the things we’ve gotten quite used to. Three teams can tackle that app. “Building software isn’t a home run type endeavor.

Strategy 228

Strategy Feedback Software Research Software Software Review 228

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Research Software Product Marketing 98

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. But even for companies with this early viral growth, there comes a point in time when this organic growth needs to be supplemented with formal sales. The company was also getting pulled upmarket.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Product marketing managers’ role is to communicate a product's value to the market, promote and sell the product to the target audience. What is the product marketing manager role? Natália Kimli?ková

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. So we generally know a lot about our target market and our customers going into something like this.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. So we generally know a lot about our target market and our customers going into something like this.

Product launches 70

Product launches Research Software User Testing Product Research 70

The Product Coalition

FEBRUARY 26, 2022

Why have Product Managers stopped speaking to customers? Very sadly, most product managers I meet today no longer talk directly to customers regularly. I ran a survey with industry insiders and at least 50% of all product managers who responded haven’t spoken to a customer recently. The issue feels a little more systemic.

User Testing 171

User Testing Weak Development Team Customer Experience Customer Feedback 171

Pragmatic Marketing

NOVEMBER 8, 2009

When you find yourself swimming without an MRD, you lack consensus on the facts you'll use to fashion so many of the other goodies you get asked to create, like segment-specific positioning, customer metrics, ROI calculators, sales training and enablement tools. you know, all the good stuff that product marketing needs to drive.

Document 70

Document Customer Experience Sales Training User Testing 70

Business of Software Conference

NOVEMBER 28, 2019

There are three main aspects to sales: Planning, Selling, and Tools. This talk from Stephen Allott takes you throught the journey of planning for success and which rules and tools can help and hinder your organization. From generating good leads, to spotting good sales people and how to motivate them to be better.

Analytic Tools 40

Analytic Tools Research Software Data Visualization Software Review 40