Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? Why is product positioning important?

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

MARCH 25, 2024

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Shows how to leverage PLG strategies to boost the value of your SaaS business. Want to learn how Userpilot can help you improve your SaaS valuation?

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 104

Product Research User Testing Research Software Feedback Software 104

Roman Pichler

AUGUST 11, 2020

The overall example I use to illustrate the mistakes is a healthy eating app that helps its users improve their eating habits and live more healthily. Examples : “Offer a weight loss mobile app”, “Become the number one weight loss app provider”. Vision Captures Product Idea or Business Objective.

Vision 303

Vision User Testing Research Software Product Research 303

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

DECEMBER 5, 2023

Our ultimate guide explores: What exactly product design involves How to design successful products , and Tools that can help you design them. TL;DR The aim of the product design process is to create products that solve genuine customer problems, are functional, and offer a positive user experience. Let’s get right into it!

User Testing 95

User Testing Data Visualization Product Research Feedback Software 95

Userpilot

JANUARY 20, 2024

We also show you how to create a message map for your SaaS! Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. This is one of the questions we answer in this article. Let’s get to it!

Messaging 100

Messaging User Testing Research Software Analytic Tools 100

The Product Coalition

AUGUST 3, 2023

Here’s an example template for crafting an effective vision statement: “To [solve a problem] for [target users] by providing [unique value proposition] , leading to [positive impact or transformation] within [timeframe].” The Solution: Describe the unique value proposition that sets your product apart from competitors.

Vision 121

Vision Product Research User Testing Roadmap 121

The Secret PM Handbook

AUGUST 22, 2016

Tools For What We Do. As a product manager, I’d like to find some tools that help me do my job. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money). Revenue and profit – how my solution will generate top and bottom line dollars.

Research Software 170

Research Software Feedback Software User Testing Product Management 170

Userpilot

JANUARY 9, 2023

How can you implement your first micromarketing campaign strategy in your SaaS? Micromarketing is a form of marketing that targets specific individuals or really small groups. To create a micromarketing campaign, you must first conduct extensive market research. What will your positioning and messaging strategy be?

Research Software 98

Research Software User Testing Strategy Customer Experience 98

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

Userpilot

JULY 6, 2023

You know there’s no one-size-fits-all solution. So you need to find the tool that works for your unique goals and needs. Since SurveyMonkey can’t completely satisfy everyone, let’s look at 15 survey tools that can help you collect employee feedback, user sentiment , and more valuable data. What is SurveyMonkey?

Data Visualization 98

Data Visualization Embedded Analytics Analytic Tools Feedback Software 98

Userpilot

NOVEMBER 2, 2022

10 ways to add value to products in SaaS. Measure product value with two surveys – product-market fit surveys and net promoter score (NPS) surveys. Adjust your marketing strategy and positioning to ensure you’re promoting the true value of your product. Social proof is a powerful selling tool.

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

Userpilot

MAY 21, 2024

TL;DR UX design is a comprehensive process focused on creating meaningful and enjoyable user experiences, involving extensive user research and the application of a user-centric design philosophy. UX designers are dedicated to positive user-product interactions. This methodology aligns with what’s referred to as Design Thinking.

User Testing 52

User Testing Customer Experience User Experience Customer Feedback 52

Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. It shows what you can do for them and why they should pick your solution. When writing your product messages, conduct market research, and try to really understand your target buyers.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? Userpilot is a growth platform with advanced feedback and analytics functionality. A product team structure is how a business organizes the product team to best support software development. What are the key positions in product teams?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Usersnap

SEPTEMBER 12, 2023

In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? What is product monetization?

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Imaginary Cloud - Design

AUGUST 19, 2021

Creating useful, usable, and craved products and services that respond to human needs is the basis of Design Research. Design Research is a process used by designers to better understand the underlying and sometimes hidden desires, needs, and challenges of end users. What is Design Research? Design Research steps. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

Userpilot

MAY 30, 2022

There are numerous tools in the market that can help you segment customers based on their needs. The 3 best tools are Userpilot , Baremetrics, and Segment. Research and market analysis is one of the most important steps in customer segmentation. Positioning. What is needs-based segmentation?

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

UX Studio

JUNE 30, 2023

We deliver impactful, user-friend, and unique solutions for ambitious ideas. USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. You normally use customer discovery questions as a part of the initial market and customer research. Their aim is to identify market gaps and unsatisfied customer needs.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Usersnap

DECEMBER 19, 2023

Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Semantic Differential Scale 5. Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Likert Scale 3.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

OCTOBER 21, 2022

Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch. Develop a solid differentiation strategy and use a mix of differentiators to help your product stand out from competitors.

Feedback Software 75

Feedback Software Analytic Tools Research Software User Testing 75

Userpilot

NOVEMBER 21, 2023

New product launch checklist: Conduct market and customer research to assess the competitive landscape, identify unmet customer needs, and assess demand. Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Google Trends.

Product launches 104

Product launches User Testing Product Research Analytic Tools 104

Userpilot

NOVEMBER 19, 2022

The benefits of embedding a product service management role in your organization include improved differentiation thanks to ongoing incremental innovation. During the prelaunch stage, their task is to carry out market and customer research. They also help develop only the products that satisfy real user problems. Book the demo!

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Choosing the right tool to work with can make your life easier. What is a product launch? What are their motivations?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Once the update or feature is out, announce it using multiple channels like in-app communications or email. Use in-app surveys to collect feedback on product performance and ideas on how to improve it. What is product success in SaaS?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JULY 24, 2023

As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. We provide a product launch checklist to ensure you launch successfully and consider examples of successful SaaS product launches. Craft your product positioning statement. Sample user persona.

Product launches 98

Product launches User Testing Product Research ChatGPT 98

The Product Coalition

MARCH 24, 2021

Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. We can see that such innovations face a chasm between the early and the mainstream market. Crossing this chasm decides if the innovation will become a success or has to leave the market.

User Testing 128

User Testing Research Software User Friction Customer Experience 128

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Write a positioning statement- how is your product different? Market Research. Write a positioning statement.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Product Talk

APRIL 17, 2024

We’re a 14-year-old company that started off as an ads business, and we’re transitioning into a SaaS business. We have five product managers, one UX researcher , five designers—one of them director of design, leading the design team. It sounds like you are responsible for product, design, and research. Teresa: Okay.

Product Research 218

Product Research User Testing Data Visualization Research Software 218

Userpilot

JUNE 20, 2023

We look at the process of idea validation and a range of tools and techniques you can leverage to aid the process. TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Are there enough users who are ready to pay for a solution to the problem?

User Testing 98

User Testing Product Research Feedback Software Customer Feedback 98

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price. Risk losing competitive advantage.

Product Research 98

Product Research User Testing Feedback Software Research Software 98

UX Studio: Product Management

NOVEMBER 9, 2017

Want to do UX research for a product without enough time or knowledge? Proper research does not go quickly, or can it? This article will show the ideal way to do UX research , and will introduce the cost benefit, low-budget version too. Making decisions based on research results ensures getting decent ones. Validation.

Product Research 94

Product Research Research Software User Testing Feedback Software 94