Gainsight

AUGUST 31, 2022

Because it’s a part of your go-to-market organization, every CX employee will benefit from learning the fundamental skill sets and techniques in which your salespeople are trained. Happily, I’m starting to see some progressive support organizations lead into CX by providing more documentation and building out self-service options.

Data Visualization 52

Data Visualization Sales Training Customer Experience Construction 52

B2B Product Management

DECEMBER 6, 2016

You work closely with engineering team, define and document the requirements, attend the scrum. The Outbound PM role : As an outbound PM, you do the market research. You identify the target market, the market size, you build out the initial vision of the product. You lead the overall Go-to-market effort.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Mind the Product

AUGUST 20, 2018

Increased sales training, promotion, and product improvements are some of the actions to be considered. If your business plan is for sales of new product A to replace legacy product B, the S&OP forecast will give you early indication if that is indeed happening. Cannibalization effects, intended or unintended.

Customer Experience 73

Customer Experience User Testing Management Management 73

Pragmatic Marketing

AUGUST 20, 2019

Recent high-profile breaches, media coverage of data privacy regulations and Canada’s Personal Information Protection and Electronic Documents Act, plus personal experience have made security a top concern for Canadians.

Data Visualization 14

Data Visualization User Testing Product Research Reporting Tools 14

Userpilot

APRIL 14, 2023

The product, sales, marketing, and CS teams all play a role in the onboarding concerto. The customer support team should be there throughout the entire customer onboarding journey to help users with any technical snags, one-on-one training, or product documentation. Monitors support tickets to spot recurring issues.

Analytic Tools 95

Analytic Tools Research Software Feedback Software Onboarding KPIs 95

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot. Yes, my name is Marcus.

Product launches 70

Product launches Research Software User Testing Product Research 70

The Product Coalition

FEBRUARY 26, 2022

They rarely focus on testing ideas through experimentation, finding market opportunities or learning what customers want, but instead, drown in bureaucratic meetings, arguing with stakeholders (instead of actually engaging in meaningful dialogue with them) and justifying backlog decisions (instead of reporting on outcomes from those choices).

User Testing 174

User Testing Weak Development Team Customer Experience Customer Feedback 174

Pragmatic Marketing

NOVEMBER 8, 2009

I can't count how many times in my career I've had to write a market requirements document (MRD) for a product that had already gone to market. Maybe what they object to is the common (and unfortunate) habit of combining the market perspectives found in the MRD with the feature/function perspectives described in other documents.

Document 70

Document Customer Experience Sales Training User Testing 70