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How to Create a Product Vision That Energizes Stakeholders

Product Management University

Most product managers know how to create a product vision, but that’s not the hard part. The extent to which stakeholders get behind your product vision has everything to do with how the product vision is articulated. What is a Product Vision? Why is a Product Vision Important? Your product vision shouldn’t.

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A Simplified Strategic Planning Framework

The Product Coalition

When I had my vision set clearly, I started to plan backward. I highly recommend going through this framework twice: once with yourself, coming up with your recommendations, and then presenting it to management and letting them go through this process, either getting to the same conclusions that you did or convincing you otherwise.

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3 Common Mistakes When Starting Product Prioritization

The Product Coalition

Your development team isn’t aligned with the product vision and/or strategy (even after discovery has been run) Running product discovery is a great way to align development with the product vision, but simply running discovery doesn’t mean that the team will stay aligned. Especially when working as a self-organized team.

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Everything Is a Choice

The Product Coalition

Take Apple’s Vision Pro for example. It’s also a legitimate strategy, and had Apple seen Vision Pro more related to Mac than to iPhone it could have gone down that path too. Here is a framework that will help you understand your choices and regain the freedom to choose, time and again. So how do you choose?

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Insight From Marty Cagan’s Coach the Coaches Workshop (Part 2)

The Product Coalition

One thing Marty said in the workshop, however, made me quote this framework much more and use it when I help my customers understand where they should focus their energy. That’s where another quote by Jeff Bezos comes in handy: “ Be stubborn on the vision but flexible on the details ”. They have a right and responsibility to impact it.

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Best way to use product feedback to design product features!

Usersnap

Managing a newly launched product and thinking about the vision and roadmap of your product isn’t that easy. Ulwick’s outcome-driven innovation framework helps us a lot to focus on the truly important product features. Free eBook: How to build products users love (interviews with Trello, Prezi and HotelTonight).

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Employ an IMPACT Prioritization Strategy to Your Product

ProductPlan

The Downsides of Prioritization Frameworks. Dozens upon dozens of frameworks stand ready for product teams looking for a new way to figure out the best ideas to pursue first, from buy-a-feature to MoSCoW analysis. These frameworks aim to maximize windows of opportunity and optimize product development. Meaningful.