This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
In this guest post, Scott Niemann, director of product management at Revenera, looks at the practical ways in which software suppliers can streamline and strengthen the move to SaaS deployment for their software products. [.] Read more » The post How entitlement management supports the move to SaaS appeared first on Mind the Product.
Built from the ground-up, Apptentive SDK 6.0 includes powerful new out-of-the-box features to make it easier for brands to collect customer feedback within their mobile experiences and take action on the voice of the customer. What’s new in Apptentive SDK 6.0. Closing the customer feedback loop. When you directly respond to customers, you show them their feedback is valued and that they are driving meaningful change.
In her keynote session at #mtpcon London 2022, Head of Behavioural Science at Fair HQ Bibi Groot shares some insights from behavioural science that help us build fair, innovative and empowered teams. [.] Read more » The post Building fair and innovative teams: The promise and power of behavioural science by Bibi Groot appeared first on Mind the Product.
Providing clarity is one of the most undervalued skills at work in my opinion. Being able to eliminate ambiguity from a situation can have… Continue reading on Product Coalition ».
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. Leading industry online publications talk about marketing OKRs in general, looking at the acquisition stage of the journey only. But when it comes to products, you can’t ignore the rest of the funnel.
As companies scale, they need robust, reliable software that can support their growth. Since 2011, we’ve been on a mission to make internet business personal, helping our customers connect with their customers through in-context, personalized communications. As we’ve grown, and our product has matured and expanded, we’ve welcomed thousands of customers – each with their own unique needs and goals.
Customer engagement technology amplifies manual efforts and helps companies serve users faster. Your customers are already enjoying the benefits of tech-driven engagement from other brands and will naturally expect the same from you. In other words, you can’t afford to not jump on the bandwagon. Read on to learn more about using technology to drive customer engagement and retention.
Today’s rising borrowing costs and dipping public markets are putting a squeeze on startup fundraising. In October 2022, Crunchbase reported that funding rounds for private companies have dropped 53% year-over-year. If your startup is vying for an investment when there are fewer dollars to go around, it makes coming up with a compelling product idea and showcasing demand for it with data even more important.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
What are feedback loops? How can product managers use them to build better products that your customers will love? If you are after the answers to these questions, you’re in the right place! That’s exactly what Peep Laja, the Founder and CEO of CXL and Wynter , talked about in his presentation at the 2022 Product Drive Summit ! How to Speed Up Your Feedback Loops by Peep Laja.
With businesses experiencing setbacks, building a product that stands out amongst your competition is critical. While layoffs or budget freezes can leave you with fewer resources, customers expect that their money gets them a quality product, especially in a downturn.
You’re probably familiar with the concept of a minimum viable product: but minimum viable features are an equally powerful idea. In this article, we’re going to explain the difference between a minimum viable product and a minimum viable feature, why they’re a useful concept for product managers , how they’re helpful for identifying improvement opportunities, and tactics for how you can use them in your own product, Ready to get started?
Rather a (tidied up) transcript? . I wanted to put together this video quickly to share my thoughts on how to use red door tests, what they are, and a unique approach that you can take that can make them really handy. A red door test allows you to gather quantitative validation data about a feature and its usage before you even build it out. Now, the important thing to keep in mind is that you must do proper discovery first.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Your product go-to-market strategy is the final ingredient for any successful product launch. It is a small but prominent element that drives every other component of your marketing strategy. As a product marketer , it is your job to identify the best target audience for your product, while also finding the best pricing options, distribution channels, and unique value propositions.
You created your product to help customers solve a problem and align with your organization’s product vision. Your initial product version probably helped solve a problem, but you also realized you weren’t done. You may have created a viable but incomplete solution. Your understanding of the problem may have evolved based on observing customers using your product.
How strong product management practices drive better business outcomes Organizations with advanced product management practices are 27% more likely to achieve revenue growth, yet investments in the function are still falling behind the demand for digital products and rise in customer expectations. Productboard commissioned Forrester Consulting to conduct a new study, The Business Impact Of.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content