July, 2022

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How Products Shape Our Mindsets and Change Our Reality

Nir Eyal

When I first started using the Strava app, my weekly running mileage skyrocketed. Nothing had changed other than my perception of how much running was “enough.” Lots of people in my feed were clocking 40 to 60 miles a week, and suddenly my 20-mile weekly average seemed negligible. Here's how the products we use can shape our perception of reality and, as a result, change our actions and lives—all by leveraging the much-studied yet still mysterious power of mindsets.

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To Influence Product Development, Spend More Time in the Problem Space

280 Group

Product Managers are, by nature, problem solvers – and sometimes, they may jump into talking about solutions before fully understanding the problems that a product is attempting to solve. Given tight deadlines and the pressure to get to market quickly with innovative products, many Product Managers feel the need to propose product features and changes they think will meet customer needs.

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Ask Teresa: What if Your Buyers Aren’t Your Users?

Product Talk

At its core, product discovery is a simple concept. By talking to our customers regularly, we can collect insights into their unique problems, needs, and desires (or what I often refer to as “ opportunities ”). We then use these insights to guide the products we build. However, many people worry that it’s more complicated than that. I get a lot of questions about B2B (business to business) vs.

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What Should a Head of Product Do?

Roman Pichler

Listen to this article: [link]. The Head of Product Role. A head of product is someone who manages a group of product people—individuals who look after one or more products and who may be called product manager or product owner. Depending on the size and org structure of your company, the role might also be referred to as Chief Product Officer, VP Product, or Director of Product Management. [1].

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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12 Best Practices For Managing The End To End Customer Experience

Product Management Today Submitted Articles

Learn the best practices for managing end-to-end customer experience and improving customer retention and loyalty.

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Intercom’s Sanj Bhayro on creating the right foundation to help businesses scale

Intercom, Inc.

Growth is arguably the most defining and sought-after trait of technology companies. Those line charts showing fast-rising user acquisition or explosive ARR have been synonymous with the industry over the past decade. However, growth is seldom linear, as is all too clear in the current economic climate. It fluctuates, plateaus, goes up and down with each new round of funding, new competitor, new technological leap – or even a global pandemic or economic downturn.

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How to Step into Leadership and Grow a Winning Product Team 

280 Group

Transitioning into a leadership role after years as a rockstar Product Manager is exciting – but it’s no easy task. In your new position, you’ll be responsible for leading a team of Product Managers and Product Owners, helping them advance their careers while you guide them in strategy creation and tactical execution. You’ll also be responsible for aligning your team’s work with business initiatives, collaborating with stakeholders across the organization, and delivering an exceptional customer

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Machine Learning (ML) Demystified: What Do You Need to Know About it?

The Product Coalition

The emergence and evolution of data science have been one of the biggest impacts of technology on enterprises. As the web world keeps growing and getting competitive, there’s a dire need for businesses to learn as much as they can about their consumers and the patterns impacting sales and profits. In short, there’s a need to implement technologies that can simplify data gathering, assorting, and managing, now more than ever.

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Time To Build

svpg

By now everyone that reads these articles is aware that our industry has entered yet another one of its down cycles. Most of the companies I know of and work with have had at least some level of staff reduction, and have worked to bring down their spend. Some have a sizable war chest because. The post Time To Build appeared first on Silicon Valley Product Group.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Mobile app user journeys: definitions, analysis, and best practices - Mixpanel

Product Management Today Submitted Articles

A user journey is a technique for gleaning insights about your users by observing their experience. Designing a mobile app involves building great user journeys.

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Launching new products inside big organisations – Hannah Gibson on The Product Experience

Mind the Product

What's it like launching new products within a big organisation like Ocado? In this week's podcast, Lily and Randy sat down with Hannah Gibson, Chief Product Officer at Ocado Technology to discuss her experiences in product management over the past 10 years at her organisation, and the key lessons learned from launching a new product inside a much bigger establishment. [.

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Built for you: Two-way SMS, a next-generation Inbox, smarter bots, and more

Intercom, Inc.

We started off the summer with a bang – hosting the Summer 2022 edition of New at Intercom and announcing three huge new product releases: SMS , the next-generation Inbox , and Custom Actions and Custom Objects in bots. If you joined us for New at Intercom last month, you may already have some idea of what’s in store on Built For You this month, (but if not, you can watch it on-demand here ).

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Trailblazing Women in Product Management: Sneha Narahalli, Vice President, Head of Product at Sephora

280 Group

For our next installment of the Women in Product Management Series I interviewed Sneha Narahalli , Vice President, Head of Product at Sephora. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into Product Management? . I was a developer originally, but soon realized that it didn’t excite me when I woke up every morning.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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How Do You Know if You Are Building with or for Customers?

The Product Coalition

Product teams aren’t serving customers to the detriment of their work and the product; they collaborate with customers… Continue reading on Product Coalition ».

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Dance of Product

The Product Guy

Getting the team to work in a more process orientated way can be a magical and mysterious dance. Watch and learn more from product management expert, Benny Reich.

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Introducing Mixpanel’s Company KPIs Dashboard Template

Mixpanel

When you open Mixpanel, you may have an overarching idea of the metrics you need to measure. But you may not know exactly where to start. To take the guesswork out of measuring the right metrics, today we released the Company KPIs Dashboard template—nine out-of-the-box, fully customizable reports that make it easy for anyone to measure engagement, retention, and growth metrics.

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Beyond Amazon.com: Amazon-as-a-Service

Mind the Product

Amazon recently announced a "Buy with Prime" option that will allow Amazon's prime members to purchase off Amazon's website in other participating online stores. How is Amazon able to offer such services externally? What is the real business strategy plan at play here? [.] Read more » The post Beyond Amazon.com: Amazon-as-a-Service appeared first on Mind the Product.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Effective customer engagement is business critical – insights from Harvard Business Review Analytic Services

Intercom, Inc.

Creating quality customer experiences has always been important for retaining customers. Now, during this time of economic uncertainty and against a competitive landscape, effective customer engagement is business critical. New research from Harvard Business Review Analytic Services reveals that businesses of all sizes – from small businesses to enterprises – are realizing the business value of personal, efficient customer engagement.

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Problem solution

280 Group

The post Problem solution appeared first on 280 Group.

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The Evolution of E-commerce: Trends & Statistics in 2022

The Product Coalition

Let’s discover the evolution of e-commerce technology. The outbreak of the covid-19 pandemic has damaged market landscapes. It means fewer shoppers come to physical stores after the pandemic. Even businesses that never sell products through technology have faced the dilemma of either selling an online or closing business. This circumstance is leading to the emergence of e-commerce marketplaces.

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Usability Testing Best Practices

UserInterviews

Straight from our internal UX research playbook: A quick guide to conducting usability tests to help answer the question “can people actually use this thing?

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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.

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Multi-dimensional Identities

Product Management Today Submitted Articles

Earlier this week, my 6-year old daughter came to me with a playing card from a Loteria Bingo game. In celebration of the Hispanic Heritage Month, the card showed a picture grid of different professions in Spanish: Doctora (Doctor), La Compositora (Composer), Abogada (Lawyer), Cocinera (Chef). Excitedly, she said, “Mamma, I’m going to be a doctor, a chef and a painter.

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Finding your way in product management without a technical background

Mind the Product

Breaking into a product management career when you do not have a technical background can seem intimidating if not impossible. In this article, Ambre Josse dives into what is really behind the best way to embrace a product career if you do not have a technical background. [.] Read more » The post Finding your way in product management without a technical background appeared first on Mind the Product.

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Intercom’s product principles: How connected, modular systems help us to focus on important decisions

Intercom, Inc.

When I joined Intercom eight years ago, I knew nothing about system design. I designed and presented my ideas using high-fidelity mockups. They were quick to put together, and so I assumed that even wireframes were a waste of time, let alone system design diagrams. This is the second post in a series exploring our product principles. Here, Gustavs discusses our design principle of “Connected, Modular Systems”.

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A Product Manager’s Journey

The Product Guy

With a foundation in systems design to working at Google and beyond. Watch and learn more from product management expert, Amin Bashi.

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LLMs in Production: Tooling, Process, and Team Structure

Speaker: Dr. Greg Loughnane and Chris Alexiuk

Technology professionals developing generative AI applications are finding that there are big leaps from POCs and MVPs to production-ready applications. They're often developing using prompting, Retrieval Augmented Generation (RAG), and fine-tuning (up to and including Reinforcement Learning with Human Feedback (RLHF)), typically in that order. However, during development – and even more so once deployed to production – best practices for operating and improving generative AI applications are le

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Why Product Managers Need to Fall in Love with User Problems

The Product Coalition

To provide the right solution to your users, you have to start by loving their problems. It is the Product Manager’s job to be able to… Continue reading on Product Coalition ».

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Why People See Problems Where There Are None

Nir Eyal

Our baseline dissatisfaction is what motivates us, but we must harness it correctly. Do you often experience a strange malaise, that feeling of blah-ness you can’t quite explain? The good news is you’re not alone. You may be surprised to learn that, although people don’t often admit it, everyone’s default state is dissatisfaction; it’s how we evolved.

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393: Tech-driven vs. market-driven innovation – with John Cooley, PhD

Product Innovation Educators

Insights for product managers from a case study with an electric vehicle gamechanger. Today we are exploring technology-driven vs. market-driven innovation. I want to set up the topic for us a bit. There are times that a technology comes first and later a problem associated with a market need is found that the technology addresses. Examples include the glue that made 3M’s Post-it-Notes possible 7 years after the glue was invented, an electric actuator Caterpillar invented that went unused