October, 2017

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3 Ways to Apply Lean Product Management Right Away

280 Group

280 Group CEO and Founder, Brian Lawley, is once again joined by the prominent author, consultant and trainer, Greg Cohen. Greg works for 280 Group and has authored best-selling books such as Agile Excellence for Product Managers, Lean Product Management, and Strategy Excellence for Product Managers. Today Greg will share three ways that Product Managers can apply Lean methodologies in their day to day work.

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Book review: “Product Roadmaps Relaunched”

bpma ProductHub

How would you assess your own roadmapping process? A new book, Product Roadmaps Relaunched, could help you re-think and re-launch your approach to Product Roadmapping. It’s a real practitioners’ book, written by four Boston-based leaders in Product Management: C. Todd Lombardo, Bruce McCarthy, Evan Ryan and Michael Connors. The 11-chapters are a master class on product roadmapping, and is supported by 65+ interviews from real practitioners.

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How to manage time effectively

Lead on Purpose

A common response—when you ask somebody for their help or their input—is “I don’t have enough time.” This is an interesting response given that we all have the same amount of time – 24 hours in a day.

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Visiting Customers? What?

The Secret PM Handbook

Nothing Important Happens In The Office. We product managers are always told that we need to spend a lot of time with customers, and with the market, to create successful products. This advice, while good, is not actionable. It’s vague and aspirational. And, indeed, you might even ask “ why is this good advice?”. It’s challenging to find the signal – market problems – in the noise – our conversations with customers and prospects.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Five Tips for Leveraging Empathy in Product Management

Roman Pichler

Why Empathy Matters. Possibly the most profound challenge in product management is to understand the needs of users and customers. Without developing the right understanding, our chances of creating a successful product are slim. While there are numerous techniques available to uncover user needs—think of direct observation, problem interviews, focus groups, surveys, and MVPs, to name just a few—none of them is truly useful, if we do not empathise with the people that will use our product, if we

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Product Manager Nightmares and Horror Stories

280 Group

Happy Halloween They may not have a catchy theme song like the Ghost Busters, but Product Managers are no strangers to scary situations. To celebrate the spookiest of holidays, Brian Lawley and Pamela Schure share a lighthearted recount of some memorable Product Manager nightmares and horror stories from their decades of experience. The Horrible Non-working Product I accepted a job working on an incredibly innovative new product and was very excited.

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This Keystone Habit Will Fuel the Rest of Your Continuous Discovery Habits

Product Talk

I love working as a discovery coach. I work with dozens of teams at several companies spanning many industries. I coach each team—a product manager, a design lead, and a tech lead—for three months, working with them virtually week over week. During that time, we focus on developing their research skills (e.g. conducting customer interviews, running sound product experiments, building rapid prototypes) and critical thinking skills to connect their research activities to their product decisions.

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Resilience in change

Lead on Purpose

Change happens. Change is one of the inevitable aspects of business and life. Some find it difficult to deal with change, and their attitude toward it limits their growth.

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Should You Be A Product Manager?

The Secret PM Handbook

Have you built something? Have you led a team? Product management is a hot, hot profession right now. It’s one of the most important roles in a product company , especially in high tech. But is it right for you? If you’re wondering about this, or want to scope yourself against a basic set of guidelines for product managers, this post is for you. What I’m looking for in a new product manager.

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The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Communication

Speaker: David Bard, Principal at VP Product Coaching

In the fast-paced world of digital innovation, success is often accompanied by a multitude of challenges - like the pitfalls lurking at every turn, threatening to derail the most promising projects. But fret not, this webinar is your key to effective product development! Join us for an enlightening session to empower you to lead your team to greater heights.

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How Home Depot Product Managers Are Fighting Back Against Amazon

The Accidental Product Manager

Home Depot product managers are not giving up in the fight against Amazon Image Credit: Mike Mozart. If you are a product manager working in the field of retail goods, there is one word that should strike fear in your heart: Amazon. Retailers like Macy’s, Nordstrom’s, and Kohl’s have all been reporting decreased sales and the culprit is Amazon.

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5 Product Design Tips: Making Your App Sticky From the Start

Mind the Product

The consumer buying journey is changing, yet today’s product design doesn’t always reflect this. In the past, consumers typically read product reviews and bought the product that most reflected what they wanted. Products were simple, with a few buttons and straightforward directions. Today however, many products are accompanied by an app, which affects this buying behavior.

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Issues Faced at the End of the Product Lifecycle

280 Group

280 Group’s Director of Products and Services, Pamela Schure is here to talk with Consultant and Trainer JF Ouellette about the end of the Product Lifecycle. Specifically, Pamela and JF will discuss a few issues that are faced when a Product Manager has to End of Life a product. End of Life is a stage of the Product Lifecycle that is not very exciting and often times does not get the attention it deserves but is important nonetheless.

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Prospects Will Sell Themselves. You Just Have to Let Them!

Product Management University

The more you’re talking the less you’re selling. Listening just might be the most underrated and overlooked sales skill of all. If you let buyers talk long enough, they’ll eventually talk themselves into buying whatever you’re selling. Try these three tactics with your next prospect and the odds of a desirable outcome go up exponentially. 1. Ask Insightful Questions.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Creating a compelling culture

Lead on Purpose

Whether you recognize it or not, the organization you work in has a culture. Big or small, every company has beliefs and values that drive its core philosophy.

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Visiting Customers? What?

The Secret PM Handbook

Nothing Important Happens In The Office. We product managers are always told that we need to spend a lot of time with customers, and with the market, to create successful products. This advice, while good, is not actionable. It’s vague and aspirational. And, indeed, you might even ask “ why is this good advice?”. It’s challenging to find the signal – market problems – in the noise – our conversations with customers and prospects.

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Product Management Tasks – A Guide through Responsibilities of your Job

Tim Herbig

Not every company provides enough clarity about the product management tasks which are expected from their employees. That’s why this extensive guide will walk you through the general expectations on that role and which specific domains you need to master to become a successful Product Manager.… Continue Reading. The post Product Management Tasks – A Guide through Responsibilities of your Job appeared first on Tim Herbig.

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Why a Design Sprint is Better Than Real Life (and how to Keep Those Vibes When the Week Finishes)

Mind the Product

Last month I participated in a Design Sprint , a structured and facilitated Lean development workshop designed and championed by Google Ventures. This is a regimented five-day process of unpicking a core business challenge and working up a speedy solution that then gets tested with real humans. On the face of it, the primary goal of a Design Sprint is to fast-forward through a Lean business process to get to meaningful, validated learnings around a mean, meaty problem.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Help Salespeople Tell the Story of Your Product

280 Group

In this video Brian Lawley, CEO and Founder of 280 Group, will talk with Tom Evans, a Senior Product Management Consultant and Trainer. Today Tom will explain how as a Product Manager, you can really help Salespeople tell the story of your product. Watch The Video One of the challenges Tom sees when Salespeople try to learn about the products or learn to tell the story about the products, is that there’s too much focus on the features of the.

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Product Usability & Its Impact on Revenue

Product Management University

How can product usability drive more revenue? The holy grail of product usability is attained when your product offers such a compelling experience users feel obligated to recommend it to others. It works wonders on your top line. Make the following three things part of your product design culture and more revenue will follow. Intent. Before any product requirements are written and designs penned, clearly state the overall intent of every product as it relates to the business goals of your targ

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How Little Can You Do (& Still be Effective)

Johanna Rothman

Back in Manage It!, I suggested that for requirements, the questions should be, “How little can we do?” and still have a great product. My argument was this: the longer the project (regardless of approach), the more risk there is. Can you reduce risk by reducing the requirements? That would allow you to release earlier with less risk. Not to release a bad product.

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Should You Be A Product Manager?

The Secret PM Handbook

Have you built something? Have you led a team? Product management is a hot, hot profession right now. It’s one of the most important roles in a product company , especially in high tech. But is it right for you? If you’re wondering about this, or want to scope yourself against a basic set of guidelines for product managers, this post is for you. What I’m looking for in a new product manager.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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IKEA, AR, and Building Irresistible Products with Customer-Obsessed Product Management

Revulytics

Perhaps you’ve heard of, or even used, this new augmented reality (AR) application, “IKEA Place” from IKEA. It allows you to pick from 2,000 pieces of furniture on IKEA’s online catalog, and then visualize through an Apple iOS 11 device, to scale, what something would look like in your living room, or bedroom, or wherever you have the tenacity to assemble a piece of IKEA furniture.

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Critical Thinking for Product Teams by Teresa Torres

Mind the Product

In this illuminating talk from Mind the Product London 2017, Teresa Torres shares her opportunity solution tree – a visual aid that can help you find the best place to focus your team’s energies, whilst ensuring you consider enough opportunities. Opportunity solution trees also bring transparency to the process and get the whole team to buy into the decisions being made and the solutions being tested.

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The Future Role of Product Management

The Product Guy

From The Best Product Person of 2016, Chris Butler, …. Looking Forward. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

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Demonstrating Solutions vs. Products

Product Management University

In many cases, the product silos that exist internally become transparent to your buyers during the sales cycle, creating the perception you’ve got a bunch of fragmented products instead of integrated solutions. Longer and more difficult sales cycles lie ahead if this is the case. The Playbook: Three tactics that will help you sell a high-value business solution instead of a bunch of tactical products. 1.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Confirmation Bias: Why You Make Terrible Life Choices

Nir Eyal

Nir’s Note: This post is co-authored with and illustrated by Lakshmi Mani, a product designer working in San Francisco. You walk into your first yoga class. You’re a little insecure about your weight and how your yoga clothes cling to your body revealing every flaw. You’re nervous about making a fool of yourself. Your eyes instantly […].

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This Brand Strategy Can Make Your Startup Look Bigger Than It Is

First Round Review

As a founding partner of Rock Health and seasoned consultant, Leslie Ziegler has helped brand dozens of startups. Here's what the success stories had in common.

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In Search of Amazon-Like Disruption? Start With Product Usage Data.

Revulytics

Chances are, you’ve heard of Amazon’s plans to build a second headquarters. Perhaps you’ve also read coverage of the tactics various municipalities have employed to woo Amazon to their locales, with efforts ranging from sending CEO Jeff Bezos a 21-foot cactus (courtesy of Tucson), to giving Wharton Business School students the fall assignment of crafting pitches that will get the tech giant to come to Philadelphia, according to this article in the New York Times.