Sat.Dec 12, 2020 - Fri.Dec 18, 2020

User Feedback: Your Secret Product Growth Weapon (And How to Use it Right)


User feedback is the single most valuable resource you have available when you’re trying to grow a SaaS. But implementing feedback indiscriminately can do you more harm than good. Too much user feedback can present problems: What if the feedback is pulling you in all directions?

Can Product Managers Use Data To Make It Through A Pandemic?

The Accidental Product Manager

Is it possible that new sources of data will help product managers in hard times? Image Credit: Wonderlane. Let’s face it: pandemics suck. Your best laid plans for how you were going to boost the success of your product at the beginning of the year got turned on their heads.


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Trending Sources

How to Design an Ideal Product Card in The M-Commerce App

The Product Coalition

Mobile commerce is gaining momentum, while it is easier to tell about the product on a desktop than on a smartphone. The main difficulty is to place all the required information on a small screen.

B2C 102

Voice of the Customer (VoC) Guide for Product Managers [+Template]

280 Group

What is Voice of the Customer? Voice of the Customer (VoC) is a term used to describe the in-depth process of capturing customer’s expectations, preferences, and aversions. Therefore, VoC is one of the most fundamental responsibilities in Product Management.

How to Measure DevSecOps Progress and Ensure Success

Speaker: Shannon Lietz, Director of DevSecOps Team, Intuit

You've finally done it: You've won over C-Suite and your DevSecOps team is up and running. You feel ready to take on rising security threats while continuously delivering quality software updates. But how do you monitor your new program? Are you truly able to gauge the state of your projects? To ensure the success of this new breed of a team, you need to know the metrics to look at and how to advocate these metrics to C-Suite and stakeholders. Join Shannon Lietz, Leader and Director of DevsecOps at Intuit, and learn to lead your DevSecOps team to the top.

B2B Product Manager Magazine December 2020


B2B Product Manager December 2020 Issue. If you’re reading this newsletter, give yourself a big pat on the back. You’ve survived 2020 and demonstrated incredible resilience. 2021 will certainly bring more of the new normal and we can only hope for a few shades of the old.

More Trending

4 Innovative Business Pivots In The Age Of The Pandemic


2020 has been an incredibly challenging year on a multitude of fronts and, like many of us, businesses all over the world have struggled to stay afloat.

Product Management Certificate vs Certification — What’s the Difference?

280 Group

Product Manager now ranks #4 on Glassdoor’s 50 Best Jobs of America for 2020. So, it’s not surprising that over the past few years we’ve seen the number of product management training courses and content available explode. In many ways, this is a great thing.

Prioritizing Product Enhancements & the Root of All Evil


What’s the most difficult thing about prioritizing product enhancements? Prioritizing product enhancements is difficult for one simple reason — the product! Everyone wants to start with product features, and that’s the root of all evil. It makes everything more difficult.

B2B 130

Enhancing Product Thinking with 5 Slides (and Practice), by Fanni Fejes

Mind the Product

Fanni Fejes shares a powerful coaching tool that is used at Founders Factory to help entrepreneurs develop a strong product mindset. They realised early that product management doesn’t scale, but that successful startups hinged on the founders developing a strong product mindset.

Are Your Embedded Analytics DevOps-Friendly?

Does your analytics solution work with your current tech stack and DevOps practices? If not, any update to the analytics could increase deployment complexity and become difficult to maintain. Learn the 5 elements of a DevOps-friendly embedded analytics solution.

Failure Is Always An Option

Johanna Rothman

I've been working with teams that feel a ton of pressure. On top of the pressure, a senior manager says these words: “Failure is not an option.” ” When managers say that, they ignore all the possibilities for success. They put their heads down, ignoring ways to manage risk.

Product Management Recruiting: 6 Tips to Accelerate the Process

280 Group

Product leaders in need of extraordinary talent rarely find themselves in a position where they are afforded ample time to recruit, evaluate, hire, and ramp-up a new Product Manager.

Tactfully rejecting feature requests

The Product Coalition

Master the art of communicating a “positive no” Continue reading on Product Coalition ». business product-management strategy customer-service decision-making

Perfect Gifts for Product People

Mind the Product

As we come to the end of the wild ride that has been 2020, perhaps it’s time to treat someone (or yourself) to an awesome gift. We’ve gathered a selection of gifts that are perfect for product people.

Books 105

Digital Trends Report 2020

As part of our goal to continue helping our community during these times, we wanted to share with you this critical data on the state of digital products across industries and provide context on how businesses are responding to the changing winds.

Best Practices for Diary Studies: 5 Tips for Motivating Participants & Preventing Drop-Outs

Generation Focus

Diary studies is a research method which collects qualitative data by having participants record entries about the experience being studied in a log, journal, or diary. Entries can consist of text, video, audio, and/or images. Diary studies can be an excellent method to gather information over time.

UX 83

Our CEO’s Take on Making Data More Accessible for Product Teams


During a recent digital Fireside Chat, Indicative CEO Jeremy Levy talked with Product School CEO Carlos Gonzalez de Villaumbrosia about: The career journey that led him to start Indicative. His experience building a product for product people. The future for people building digital experiences.

TEI 313: Product Innovation Process – with Jean-Jacques Verhaeghe

Product Innovation Educators

What product managers need to know about the journey from idea to product. This is another episode in the series on the product management body of knowledge I’m doing every other week.

Agile 76

Rapid Prototyping – Philip Pantelides on The Product Experience [Rebroadcast]

Mind the Product

In 2020, we had to brush up on our skills. Building quickly and testing with users is key to many product people, but this year demanded a new approach when we couldn’t do our work in person.

Testing at Every Stage of Development

Up to 80% of new products fail. The reality is harsh and the reasons why are endless. Perhaps the new product couldn’t oust a customer favorite. Maybe it looked great but was too hard to use. Or, despite being a superior product, the go-to-market strategy failed. There’s always a risk when building a new product, but you can hedge your bets by understanding exactly what your customers' expectations truly are at every step of the development process.

Introducing Product Analytics for Dummies


Product analytics sits at the intersection between your customer, your product, and your business goals. It’s a crucial part of how you provide continual value to customers, as well as how you grow your business.

The Three Ingredients for Building a Great Product


Anyone who has been responsible for building a product, whether as a startup founder, a product manager or owner, or a change agent at a forward-thinking company, knows how hard it is to create one that is truly great.

Logotherapy is Product Management work

The Product Coalition

Many words were written about the essence of the product manager role, yet it is still an elusive term. Could the product manager's role be crucial to a company’s success and yet be vaguely defined? How is it possible? In my opinion, the philosophy behind products is the root cause.

Minimum Viable Product Manager by Susana Videira Lopes

Mind the Product

In this November 2020 #mtpcon Digital session, Director of Product at Onfido Susana Videira Lopes, shares two different product career stories, explaining the which was most effective in serving both the business and the individual. Watch the session in full, or read on for the highlights.

How Embedding AI-Powered Analytics Can Give You a Competitive Advantage

Embedding dashboards and reports aren’t enough. Futureproof your application by offering instant, actionable insights that will give you and your customers a competitive advantage.

How to Use Components in Jira

Modus Create

A while back, we did a quick overview of using epics, components, and labels in Jira. In this article, we are focusing solely on components, how they are unique from other configurations, and what type of values teams should consider using for these components.

New Virtual Class About Hiring

Johanna Rothman

Having trouble finding people to fit your remote team? Not sure if or how to distribute the hiring responsibilities? Pretty sure your in-person hiring approach won't translate to remote work? Mark Kilby and I have you covered.

What I Hope for Product, Development & Venturing in 2021

The Product Coalition

As we start to close out 2020, the mind starts to turn to 2021. I took some time out from my usual deep dives into product development topics to contemplate what I’d personally like to see happen in 2021 and beyond for us folks in product, development and venturing.

The Only User Re-Engagement Strategy You Will Ever Need


How should I bring the disengaged users back to my product? If this question is keeping you up at night – it well should. Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare.

6 Ways to Secure (More Of) a Budget for Your Customer Education Program

Whether you’re looking to kickstart or expand your customer education program, you need access to a budget. Learn how you can demonstrate the positive ROI of customer training and make the case for securing a larger budget in our latest eBook!

Retention Attention: Metrics and Best Practices That Up Your Retention Game


Does RETENTION have your attention? Businesses in most fields or industries are interested in retention, primarily due to the current economic climate. Companies realize that no matter how much new logo business flows in at the top of the funnel, there will never be enough to sustain real growth.

Beyond Now, Next, Later: A New Way to Structure Your Roadmap


It’s safe to say that product roadmaps are a divisive topic. We’ve seen them in every shape and size and heard them dissected at length. But over the past few years, a growing number of product teams have started embracing the “now, next, later” roadmap format.

How Being a Magician Made Me a Better Scrum Master.

The Product Coalition

You find transferable skills in the strangest places. The principles I mastered learning and performing Magic gave me multiple insights… Continue reading on Product Coalition ». software-development agile scrum leadership technology