Sat.Dec 12, 2020 - Fri.Dec 18, 2020

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User Feedback: Your Secret Product Growth Weapon (And How to Use it Right)

Userpilot

User feedback is the single most valuable resource you have available when you’re trying to grow a SaaS. But implementing feedback indiscriminately can do you more harm than good. Why? Too much user feedback can present problems: What if the feedback is pulling you in all directions? If acting on everything your users tell you would overstretch your resources?

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Can Product Managers Use Data To Make It Through A Pandemic?

The Accidental Product Manager

Is it possible that new sources of data will help product managers in hard times? Image Credit: Wonderlane. Let’s face it: pandemics suck. Your best laid plans for how you were going to boost the success of your product at the beginning of the year got turned on their heads. As a product manager, you still have the same goals, it’s just that the rules of the game seem to have been changed.

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How to Design an Ideal Product Card in The M-Commerce App

The Product Coalition

Mobile commerce is gaining momentum, while it is easier to tell about the product on a desktop than on a smartphone. The main difficulty is to place all the required information on a small screen. We decided to put together a guide to the main elements of the product card with examples from our portfolio and other m-commerce applications. According to Statista.com, people in the United States make their purchases more via mobile apps than via mobile websites.

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Product Management Recruiting: 6 Tips to Accelerate the Process

280 Group

Product leaders in need of extraordinary talent rarely find themselves in a position where they are afforded ample time to recruit, evaluate, hire, and ramp-up a new Product Manager. The whole process takes significant time and energy to bring in new talent to a point where they are adding significant value to the team. For the fortunate 20% that feel they have highly effective programs to find and retain the best talent, hiring great Product Managers still takes time, with averages ranging from

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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4 Finance App Requirements for 2021

Alchemer Mobile

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. While we saw DAU stay consistent for traditional banking apps this year, DAU spiked for budgeting apps, insurance companies, credit score apps, and other mobile-first brands in the finance category.

Finance 243

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Enhancing Product Thinking with 5 Slides (and Practice), by Fanni Fejes

Mind the Product

Fanni Fejes shares a powerful coaching tool that is used at Founders Factory to help entrepreneurs develop a strong product mindset. They realised early that product management doesn’t scale, but that successful startups hinged on the founders developing a strong product mindset. To move from that problem statement to the desired outcome, they decided to help [.].

Startups 186
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Voice of the Customer (VoC) Guide for Product Managers [+Template]

280 Group

What is Voice of the Customer? Voice of the Customer (VoC) is a term used to describe the in-depth process of capturing customer’s expectations, preferences, and aversions. Therefore, VoC is one of the most fundamental responsibilities in Product Management. Yet, as I survey Product Managers that I work with, they consistently acknowledge that PMs don’t do enough VoC activities.

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Logotherapy is Product Management work

The Product Coalition

Many words were written about the essence of the product manager role, yet it is still an elusive term. Could the product manager's role be crucial to a company’s success and yet be vaguely defined? How is it possible? In my opinion, the philosophy behind products is the root cause. Today I want to share with you my take on that: “delivering products that have value to customers, hence earning money” The essence of this sentence highlights the need to be valuable to our customers.

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Building a great sales team: How Intercom fosters and maintains its sales culture

Intercom, Inc.

Your sales team is integral to your business’s success: not only do your salespeople bring in the big deals, but they also represent your company and culture to every new and potential prospect. So why is sales team culture still an afterthought for so many organizations? Whether they’re stuck in outdated ideas about what sales teams look like and how they work, or they simply aren’t investing in their reps’ growth the way they should be, many companies have yet to unlock the full potential of t

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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10 Product Lessons From Product Leaders

Mind the Product

2020 has been a year like no other. With the end to an unforgettable year now in sight, we spoke to some noted product leaders about their experiences over the last 12 months and what the extraordinary events of 2020 have taught them about their craft. This is what they told us: Martin Eriksson, Co-founder, [.]. Read More. The post 10 Product Lessons From Product Leaders appeared first on Mind the Product.

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Product Management Certificate vs Certification — What’s the Difference?

280 Group

Product Manager now ranks #4 on Glassdoor’s 50 Best Jobs of America for 2020. So, it’s not surprising that over the past few years we’ve seen the number of product management training courses and content available explode. In many ways, this is a great thing. We applaud the strength and growth of the community of thought leaders and know there is much to learn from each other—across industries and organizations.

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How Being a Magician Made Me a Better Scrum Master.

The Product Coalition

You find transferable skills in the strangest places. The principles I mastered learning and performing Magic gave me multiple insights… Continue reading on Product Coalition ».

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B2B Product Manager Magazine December 2020

Product Management University

B2B Product Manager December 2020 Issue. If you’re reading this newsletter, give yourself a big pat on the back. You’ve survived 2020 and demonstrated incredible resilience. 2021 will certainly bring more of the new normal and we can only hope for a few shades of the old. I sincerely hope you have a safe and enjoyable holiday season and that 2021 is a great year, both personally and professionally.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Minimum Viable Product Manager by Susana Videira Lopes

Mind the Product

In this November 2020 #mtpcon Digital session, Director of Product at Onfido Susana Videira Lopes, shares two different product career stories, explaining the which was most effective in serving both the business and the individual. Watch the session in full, or read on for the highlights. The Horizontal Slice Susana begins by giving an example of [.].

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4 Innovative Business Pivots In The Age Of The Pandemic

Strategyzer

2020 has been an incredibly challenging year on a multitude of fronts and, like many of us, businesses all over the world have struggled to stay afloat. The covid-19 pandemic has accelerated and magnified shifts in the business world, creating a radically different setting for businesses to operate in. While these challenges have proved to be too great for many businesses, the pandemic related constraints have also spurred a great deal of innovation, with many businesses using these constraints

Strategy 144
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Tactfully rejecting feature requests

The Product Coalition

Master the art of communicating a “positive no” Continue reading on Product Coalition ».

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A Tactical Guide to Managing Up: 30 Tips from the Smartest People We Know

First Round Review

Top startup leaders share their best tips for managing up, including communication tactics, building trust, and goal setting with your manager.

Startups 142
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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Perfect Gifts for Product People

Mind the Product

As we come to the end of the wild ride that has been 2020, perhaps it’s time to treat someone (or yourself) to an awesome gift. We’ve gathered a selection of gifts that are perfect for product people. Some of these are great for those of us who need a little technical upgrade for their [.]. Read More. The post Perfect Gifts for Product People appeared first on Mind the Product.

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Our CEO’s Take on Making Data More Accessible for Product Teams

Indicative

During a recent digital Fireside Chat, Indicative CEO Jeremy Levy talked with Product School CEO Carlos Gonzalez de Villaumbrosia about: The career journey that led him to start Indicative. His experience building a product for product people. The future for people building digital experiences. And more. You can watch the full fireside chat on LinkedIn , or read on below for highlights from the conversation.

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Best Practices for Diary Studies: 5 Tips for Motivating Participants & Preventing Drop-Outs

Generation Focus

Diary studies is a research method which collects qualitative data by having participants record entries about the experience being studied in a log, journal, or diary. Entries can consist of text, video, audio, and/or images. Diary studies can be an excellent method to gather information over time. This method can provide valuable understandings and contextual insights about long-term user experiences, behaviors, and preferences.

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Introducing Product Analytics for Dummies

Amplitude

Product analytics sits at the intersection between your customer, your product, and your business goals. It’s a crucial part of how you provide continual value to customers, as well as how you grow your business. Product analytics keeps your team close to customer wants and needs throughout the product development process. Adience’s research highlights the power of product analytics.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Rapid Prototyping – Philip Pantelides on The Product Experience [Rebroadcast]

Mind the Product

In 2020, we had to brush up on our skills. Building quickly and testing with users is key to many product people, but this year demanded a new approach when we couldn’t do our work in person. With that in mind, we’re revisiting our chat with Cookpad’s Head of Product for Premium Services, Philip Pantelides, [.]. Read More. The post Rapid Prototyping – Philip Pantelides on The Product Experience [Rebroadcast] appeared first on Mind the Product.

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Beyond Now, Next, Later: A New Way to Structure Your Roadmap

ProductCraft

It’s safe to say that product roadmaps are a divisive topic. We’ve seen them in every shape and size and heard them dissected at length. But over the past few years, a growing number of product teams have started embracing the “now, next, later” roadmap format. And in fact, the “now, next, later” roadmap style. Read more » The post Beyond Now, Next, Later: A New Way to Structure Your Roadmap appeared first on ProductCraft by Pendo.

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14 Squad Commandments

The Product Coalition

Image provided by Melon Heads Illustrating Being a product manager in a hungry, cross-functional, talented squad is exciting and satisfying. At the same time, it can also be stressful, confusing, and frustrating. When company priorities shift, squad structures and objectives change, and when the temperature rises across the organization to deliver results faster (never happens.), these feelings can quickly compound.

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A Comprehensive Guide to Accessible User Research: Part 3 – Conducting and Reporting

dscout People Nerds

Researchers often want to include people with access needs in their studies but don’t know where to begin. This three-part series covers the various considerations for adapting your practice to include people with disabilities.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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How five product leaders approach customer centricity

ProductBoard

For the second panel discussion of our inaugural Product Excellence Summit, Hope Gurion, Product Leader and Team Coach at Fearless Product, led a discussion on the critical subject of customer centricity in product management. Joining Hope were Andrew Bowell, VP Product at Unity; Barron Caster, Senior Director of Product at Rev.com; Gaurang Telang, Senior Director of Product at HERE Technologies.

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The Only User Re-Engagement Strategy You Will Ever Need

Userpilot

How should I bring the disengaged users back to my product? If this question is keeping you up at night – it well should. Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. You can have thousands of sign-ups in a month but if the users don’t actually activate or use the app after the 30-day trial mark…you know what happens.

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What I Hope for Product, Development & Venturing in 2021

The Product Coalition

As we start to close out 2020, the mind starts to turn to 2021. I took some time out from my usual deep dives into product development topics to contemplate what I’d personally like to see happen in 2021 and beyond for us folks in product, development and venturing. These aren’t predictions; instead, these are general directions that it would be good for us product and development folks as a community to move in.