Sat.Mar 05, 2022 - Fri.Mar 11, 2022

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Six Qualities of a Great Product Vision

Roman Pichler

Listen to this article: [link]. Inspiring. An inspiring vision creates a meaningful purpose for everyone involved in making the product a success including the stakeholders and development team members. It helps people understand how their work relates to a bigger whole and how their efforts create a positive change. It also allows you, as the person in charge of the product, to understand if dedicating your time and energy to the offering is worthwhile and sustainable.

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4 Steps to Boost Mobile Customer Retention

Alchemer Mobile

We all know that retaining customers costs less than acquiring new ones. So, why does it often get deprioritized in favor of customer acquisition and app downloads? Frankly, the answer to that question is this: For most brands, customer retention is a nut they still haven’t cracked. What many don’t realize is that customer retention can be largely managed with a few simple improvements to their app’s customer experience.

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Burnout in product teams

Mind the Product

In this article, we’ll explore the product management best practices that turn into pitfalls in our culture of burnout, plus how we can better engage these skills to sustain our careers. [.] Read more » The post Burnout in product teams appeared first on Mind the Product.

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Creating excellent customer experiences with the right e-commerce tech stack

Intercom, Inc.

The e-commerce landscape has grown exponentially since 2020, with experts predicting that the pandemic accelerated transformation of the digital space by up to five years. With lockdowns preventing in-store experiences, shoppers have gravitated towards brands that can provide the best online experience possible. And, as society reopens, it is vital to maintain ease of movement between in-store and online channels – not just for your customers, but for your teams.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Product Marketing Manager Salaries in 2022

280 Group

This article details general Product Marketing Manager salary data based on salary information reported by Salary.com in January 2022. . Status of the Job 2022: Product Marketing Manager. If we learned anything from the past two years, we learned to expect the unexpected. The pandemic turned the business world on its head, leaving Product teams scrambling to innovate rapidly to develop and deliver new digital products and services.

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Mistakes to avoid while creating a product roadmap

Mind the Product

As a product manager when you put so much effort into creating a product roadmap, seeing it fail due to common mistakes can be heartbreaking. Let’s go through the common pitfalls which you can avoid while creating a product roadmap to ensure it is going to serve the intended purpose. [.] Read more » The post Mistakes to avoid while creating a product roadmap appeared first on Mind the Product.

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Intercom on Product: How we focus on delivering outcomes

Intercom, Inc.

At Intercom, shipping is just the beginning. We iterate, fight for adoption, and keep pushing for maximum impact for our customers and our business. We strive to deliver outcomes as well as outputs to drive real results for our customers. In an episode of our Intercom on Product podcast , our co-founder Des summed up the output vs outcomes relationship in this way: “it’s what you ship versus what happens because of the thing you ship.

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Set “Non-Goals” and Build a Product Strategy Stack — Lessons For Product Leaders

First Round Review

Ravi Mehta, former CPO at Tinder & Product Exec at TripAdvisor, shares his framework for crafting a crisp product strategy for startups — a 5-step system called the "Product Strategy Stack." He also makes the case for setting "non-goals" and using an alternative to OKRs.

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Role Products vs. Value Products

The Product Coalition

When I speak with people about new products, the term I consistently use is an undeniable value. Continue reading on Product Coalition ».

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Accelerated product pivot—a pandemic lesson by Cinthia Assali

Mind the Product

In this #mtpcon Digital Americas session, Cinthia Assali, Head of Product Development at Gympass reveals how the Gympass Product team tackled the pandemic challenge and quickly pivoted to digitally deliver physical activity and mental health solutions in less than a month. [.] Read more » The post Accelerated product pivot—a pandemic lesson by Cinthia Assali appeared first on Mind the Product.

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Supporting our customers and aid organizations in Ukraine

Intercom, Inc.

The crisis in Ukraine is weighing heavily on us at Intercom. There is a tragedy unfolding and it is especially difficult for those worried about the safety of their loved ones in the region. There’s a quote I think of in difficult times: “Look for the helpers. You will always find people who are helping.” I’ve been inspired by everyone at Intercom who is doing something to help those impacted by this crisis.

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Amazon Product Managers Struggle To Move Upscale

The Accidental Product Manager

Amazon wants to be the place where people go for luxury Image Credit: Ron Mader. There is no question that Amazon is a successful company. If you were a product manager who worked at Amazon you would be under a great deal of pressure to find ways for the company to make more money. One way that they would like to bring in more revenue is to start to sell high end products.

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See and Resolve Team Dependencies, Part 4: All Component Teams, Complex Product

Johanna Rothman

Integrated System Program. The larger your product, the more likely you have components teams. I often see component teams because of the architecture of the product. In this first image, the Integrated System Program, the rest of the product uses the Platform of Common Services as components. Also, the teams find it tempting to think of the common GUI and API as components.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Overcoming data bias – Roisi Proven on The Product Experience

Mind the Product

Roisi Proven's last episode was one of our most popular, so we had to have her back for a return chat! She updates us on what she's learned about data ethics and unbiased data [.] Read more » The post Overcoming data bias – Roisi Proven on The Product Experience appeared first on Mind the Product.

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Celebrating International Women’s Day 2022: Women who broke the bias

Intercom, Inc.

The very first International Women’s Day was held on March 19th, 1911. Meetings, protests, and demonstrations erupted all over Europe, where more than one million women marched for women’s equal rights under the law. We stand on the shoulders of the greatest women not just in our generation, but in the generation of our mothers, grandmothers, and great grandmothers.

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Planning Ahead Is the Key to Living With More Spontaneity

Nir Eyal

It seems counterintuitive, but spontaneity can’t happen without a bit of advanced planning. Only people with spare time can be spontaneous. The post Planning Ahead Is the Key to Living With More Spontaneity appeared first on Nir and Far.

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Top 11 Female Product Management Influencers to watch in 2022

Userpilot

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. So to celebrate International Women’s Day – as usual – we’re casting the spotlight on some of the most prominent influencers and thought-leaders in Product – who also happen to be ladies.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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SUNDAY REWIND: Everything a product manager needs to know about analytics

Mind the Product

In this Sunday Rewind episode, we cast our minds way back to 2013, where Simon Cast, Co-founder of ProdPad and Mind the Product, explains everything that product managers need to know about analytics. [.] Read more » The post SUNDAY REWIND: Everything a product manager needs to know about analytics appeared first on Mind the Product.

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Built For You: Premier Services, Conditional Branching, and more features to tailor customer experiences

Intercom, Inc.

We’re not big believers in a one-size-fits all approach to online business. That’s why we’re continuing to create customizable features that will allow your marketing, sales, and support departments to flourish. Last month’s shiny new updates will not only allow us to improve the efficiency of your teams, but your customers can also enjoy the most personalized engagement on the market.

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Introducing the Atlassian Migration Program

Atlassian

Subscribe to Work Life Get stories about tech and teams in your inbox Subscribe. Over the last few years, we’ve witnessed and been a part of the SaaS transformation that has changed the way teams work and how we communicate and collaborate with each other. Atlassian announced that we’ll be simplifying our server and Data Center offerings to focus on delivering a world-class cloud experience and support for our Server products will end in February 2024.

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Optimizing the Customer Journey with Digital CS Metrics

Gainsight

In the world of Customer Success, metrics often tell the story. Whether it’s Lifetime Value (LTV), customer acquisition cost (CAC), or the champion of them all, net revenue retention (NRR), companies rely on metrics to tell them how effectively they are serving their customers, and by extension, how well their businesses are doing. And based on those metrics— and their intimate knowledge of their customers’ businesses—Customer Success Managers (CSMs) are able to craft strategies that improve the

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Don’t convince. Inspire! – Lessons on storytelling by Petra Wille

Mind the Product

In this #mtpcon London+EMEA session, Petra Wille, Product Leadership Coach and author of STRONG product people, provides some tips and frameworks for product managers to improve their storytelling capabilities and silence their inner critics. [.] Read more » The post Don’t convince. Inspire! – Lessons on storytelling by Petra Wille appeared first on Mind the Product.

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375: What product managers should know about the future of leadership – with Anne Loehr

Product Innovation Educators

Trends influencing the future of leadership – for product managers. Today we are talking about what product managers should know about the future of leadership. By the nature of the role, product managers are leaders, as they must influence others, and many product managers will be in senior leadership roles in the future. Consequently, we should be looking at what it takes to be an effective leader now and in the future.

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Best User Behavior Tracking Tools For SaaS And How To Use The Data

Userpilot

What is user behavior tracking? And where do you start? Search no further. In this article, we cover what user analytics means, the right metrics to track, and the best tools in the market right now. After reading this, you will be equipped to track user behavior on your website and app. More importantly, you’ll know what to do with the data you get.

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Megatrend: Customer Success and Product Are Better Together

Gainsight

Over the past few years, we’ve been keeping our eye on an incredibly positive trend in the most successful companies: closer, more collaborative relationships between Customer Success and Product teams. . At Gainsight, we believe it’s vital for these teams to partner— we always have, always will. And now, we’re seeing more and more companies recognize that neither team can drive success by themselves.

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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr