Sat.Aug 03, 2019 - Fri.Aug 09, 2019

The Four Cs of Product Communication

ProductCraft

John Cutler, one of the product people I most admire, recently tweeted the below image with the note, “The job is like 90% communication.” John’s absolutely right — the job is 90% communication. In fact, everything a PM does ties back to their ability to communicate effectively.

Getting to backlog zero: Tips to improve backlog management

ProductBoard

As a product manager, you take the lead on delivering products that delight your customer. To do this, you focus on the needs of your customers, prioritize what features to build, and create a roadmap that aligns your company.

What the four forces can teach us about the user onboarding experience

Inside Intercom

A great onboarding experience is one that proves to new users that your product will help them do the job that they want. To put it another way, the ideal onboarding experience is a short, easy and frictionless path to finding value. Of course, many products have unavoidable complexity.

Don’t Let Technology Changes Turn into Technical Debt

ProductPlan

Technological evolution doesn’t stop. It doesn’t go on vacation, it doesn’t take a victory lap, it rarely even pauses long enough to catch a breath. There’s always something new on the horizon.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

Six guidelines for successful prototype testing

Userzoom

“Is my prototype testable?” ” It’s a frequently asked question when running usability studies with a prototype that isn’t fully functional. The rule of thumb is the more complete the prototype, the better.

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Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. When I ask them to define “more strategic,” a handful of themes have consistently emerged.

The Phenomenal Product Manager: Product Marketing versus Product Management

280 Group

The article is a synopsis of The Phenomenal Product Manager: Chapter One , written by Brian Lawley. Let’s begin by clarifying the terms we are using and the roles and responsibilities for each.

Helping Product Managers to Let Go by Michael Sippey

Mind the Product

In this keynote from #mtpcon San Francisco, Michael Sippey, VP of Product at Medium, shares some insights on how to think big and create clarity and focus for product management teams to unleash their full potential. The Power of Optimism.

Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices

Proficientz – Product Management University

The Portfolio vs. Every Product! Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams.

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A New Segmentation Model for Customer Onboarding

A great customer onboarding program is a proactive and meaningful way to make a lasting impact on customer engagement, retention, and expansion. In this eBook, Skilljar will show you a new framework for building a customer onboarding program, including how to segment users and drive long-term value and retention through education.

BADIR?—?The Antidote to Low ROI from Data Science Projects

Piyanka Jain

BADIR?—?The The Antidote to Low ROI from Data Science Projects [link] Data Science, Machine Learning, Robotics, and AI?—?these these are some of the hottest keywords in the business right now. Trillions of dollars are being invested in these fields by organizations. One would think with such large investment, these organizations must be reaping a lot of value out of data science. However, recent reports published by Gartner and others tell a different tale.

Build the right thing: How to kick off a software design project with the Discovery Phase

Userzoom

Every project we do at Natural Interaction starts with discovery. This phase is probably my favourite because it’s about gathering evidence. Like Sherlock Holmes, we go about finding the information we need to solve our client’s problem.

Why is Psychological Safety at Odds With the way we Work?

Mind the Product

In order to prepare for a talk I delivered at Mind the Product’s 2019 Leadership Forum in San Francisco I’ve spent the last couple of weeks applying the lens of psychological safety to the things I’ve experienced and witnessed in my product career.

Is Your Agile Transformation Failing, Too?

The Product Coalition

A dive into behaviour change to understand why “Change is hard because people overestimate the value of what they have and underestimate the value of what they may gain by giving that up.”?—? James Belasco & Ralph Stayer Photo by burak kostak from Pexels Change is hard. We all know this.

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Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

Logo Design Trends: Best Tips for Creating an Innovative Logo

UX Studio

Design trend predictions usually come out at the beginning of the year, but who said we can’t write a blogpost about it in the middle of summer? Logo design forms the most essential part of every company’s branding, so looking at some inspiration always comes in useful.

Katja Borchert & Pietro Romeo from FlixBus present: ‘Don’t guess it, test it!’

Userzoom

Katja Borchert, Senior Product Owner & UX Researcher, and Pietro Romeo, UX Researcher, reveal practical and leftfield examples of user research at FlixBus in their presentation ‘Don’t Guess It, Test It!’.

Keep an Eye on These User Research Trends

ProductCraft

By staying up-to-date on trends, you ensure you’re on top of best practices and continuously ready to broaden your professional skillset. As a researcher myself, I find industry trends particularly interesting; I proactively observe, discuss, and share my findings with the design community.

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How to EFFECTIVELY manage young Product Managers

The Product Coalition

The ultimate guide on how to manage young PMs in your team. Includes Dos and Don’ts, examples and modus operandi using which I wish I was led/managed early on when I started as a PM. Also, young PMs could takeaway lessons from here on what to expect and ask from your managers.

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

Microsoft’s Dona Sarkar on Co-Creation and Leading a Thriving Beta Program

Centercode

Technology is developed to serve people, but those people – customers – haven’t always had their own seat at the product development table. That’s what makes the work of people like Dona Sarkar so compelling.

Top 7 UX Podcasts to Inspire Product Design

Amplitude

Product design isn’t just about creating beautiful interfaces. It’s also about building a user experience. Behind every intuitive product design are countless hours of strategy, research, and iterative improvements. As with anything creative, inspiration and collaboration go a long way.

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Slack’s Lane Collins on their ‘radical convenience’ approach to customer experience

Inside Intercom

? ? ?. Today, we’re dissecting the customer experience at one of the hottest companies around: Slack.

Four Data-Driven Ways To Combat Software Piracy

Revulytics

Piracy has long been a thorn in the side of the software industry. A 2018 survey found that worldwide, 37% of software installed on personal computers is unlicensed, with the commercial value of that unlicensed software coming in at $46.3 billion.

Walk a Mile in Your Customer's Shoes

Speaker: Steven Haines, Founder and CEO, Sequent Learning Networks

Product professionals use phrases like "voice of the customer," and "user experience" so often that it can be easy to lose sight of their actual meanings. How can we, as product professionals, learn to keep customers and users at the heart of our work? Join Steven Haines, globally recognized thought leader and author, as he guides us through a memorable journey demonstrating how you can walk a mile in their customer's shoes. He'll explore how, by developing true empathy for your users, you can ensure you're creating the features and products they actually want.

TEI 241 Flashback: How product managers can conduct Voice of the Customer research- with Gerry Katz

Product Innovation Educators

The right way to interview customers. During the month of July, 2019, I have been sharing some of the most favorite and valuable discussions from the first 100 interviews. I’ve added one more for the first week of August that is not to be missed. It was originally episode 071. —-.

Product Love Podcast: Melissa Perri, CEO and Founder of Produx Labs

ProductCraft

Product has many different facets, and Melissa Perri has had a stint in quite a few of them, including UX design, engineering, and development. By working in these different areas, Melissa believes that you get a holistic systems approach to product management.

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How engineers can make an impact outside the code editor

Inside Intercom

Product engineers are experts at identifying, understanding and solving problems.

Hiring for ‘culture’ in a product manager

The Product Coalition

Hiring for ‘cultural fit’ in a product manager This year I spent a fair amount of time hiring product managers. The time yielded lots of mini-‘aha’ moments that taught me about what I was really looking for in a candidate.

Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.