Ronke PM

FEBRUARY 28, 2025

The Role of Diversity in Product Management Developing customer-oriented products is the primary responsibility of product leaders. When inclusion is embedded at every step, from user research to customer interviews, outcomes improve, revenue grows, and even industry disruption becomes possible.

Product Management

Userpilot

NOVEMBER 7, 2024

An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. This both shortens the sales process and enhances the customer experience. Look for patterns in customer behavior, common questions, and recurring challenges.

Demo

Userpilot

APRIL 30, 2025

In this article, Ill tell you how to: Increase user acquisition with ASO and referral programs. Boost user engagement by improving onboarding with personalization and gamification. Retain users by educating them the right way and delivering the features they actually want. Create communities to engage mobile users.

Feedback Software

Product Talk

DECEMBER 18, 2024

Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that. What I saw was they were talking to customers periodically.

Product Research

UX Planet

JUNE 19, 2025

That’s where things start to get murky — making educated guesses instead of informed decisions. They are not always the same as user goals. Example: To get more customers on the platform? Listen and understand their pain points and happy points. At a glance: Know what your end users expect.

Research Software

Userpilot

APRIL 16, 2025

Here, we look at the best help desk software so you can choose the right fit and continue giving your customers the best experience. Help center software is an umbrella term for tools that help you quickly spot trends in user issues, keep documentation updated, and guide users in real-time.

Analytic Tools

Usersnap

DECEMBER 20, 2024

Release notes aren’t just a list of changestheyre a key touchpoint in the customer journey, reinforcing why users chose your product by consistently delivering value, building trust, and showing that youre invested in their success. Every update is a chance to show youre listening to your users needs. Lets get started!

Data Visualization

Userpilot

MARCH 30, 2025

A successful mobile app must consistently transform fleeting interactions into lasting customer relationships. 4 Key steps to building a successful mobile app engagement strategy Building a successful user engagement strategy requires an in-depth understanding of your users and their goals with your product.

Analytic Tools

Userpilot

JULY 22, 2025

By collecting in-app feedback through surveys and watching session replays, you can understand the ‘why’ behind user actions and make more informed decisions to enhance the user journey from start to finish. Customer data in Salesforce. And it’s not just the user experience that suffers. Why is this a problem?

Onboarding KPIs

UX Planet

FEBRUARY 6, 2025

Traditional banking often struggles to capture and maintain customer engagement. This gap in engagement and recognition highlights the customers expectations for a more dynamic and modern digital banking experience. They want an immersive digital experience that delights, supports, educates andrewards. Wheres the brand identity?

Banking

Userpilot

MAY 17, 2025

Understand your mobile users Before I even begin designing anything, my absolute first step is to conduct extensive user research. I want to know who my users are. And, I dont mean just knowing their age or location; I need to know what pain points theyre trying to solve with the app. Source: Evernote.

Research Software

Userpilot

JULY 24, 2025

What’s your biggest challenge with customer retention emails? Understanding your main hurdle helps in crafting a better strategy for your customer retention emails. Driving engagement & opens Personalizing emails at scale Measuring the ROI of my emails How do you currently segment users for your customer retention emails?

Customer Experience

Userpilot

JUNE 30, 2025

But videos provide a more human way to guide and demonstrate how your app works, and drive customer retention. In this article, we’ll show you how to use video content in your product management strategy to help users learn at their own pace. Record the session and share it as on-demand content for users to view at their convenience.

Onboarding KPIs

Userpilot

JULY 17, 2025

See How Userpilot Can Help Lifecycle email marketing is about responding to customers’ needs and problems across every stage of the customer journey. In product marketing , it also needs to be tied to the users’ product experience, nudging them towards in-app actions. What are the stages of the customer lifecycle?

Onboarding KPIs

Userpilot

MARCH 30, 2025

Lightweight user surveys embedded in guides. A self-service hub where users can find documentation, FAQs, and guides. These in-app guides are quite complete, but the customization is pretty limited compared to the web version. Custom reports for tracking key metrics like feature engagement, session duration, and drop-off points.

Data Visualization

Gainsight

NOVEMBER 22, 2024

We’re thrilled to announce that Harri , the all-in-one human capital management platform for the hospitality industry, has officially become our first four-product client in Europe by launching their customer community. We’re eager to see the impact across our entire customer base. Dan Maimone: Thanks! It’s really exciting.

Feedback Software

UX Planet

JUNE 13, 2025

If there is one field that could benefit from human-centred, as well as educated professionals, it’s that one — think of it as applying dark patterns for the public good, like white-hat designers for democracy.) But much of that has already been written elsewhere (though perhaps less about designers in politics).

User Testing

Userpilot

JUNE 12, 2025

It also needs to provide a seamless educational experience, free from confusing jargon, dense layouts, and unclear billing systems. In fact, 40% of customers report significant time savings when creating in-app campaigns for guiding users through new features. But simply having a portal isn’t enough.

Data Visualization

Gainsight

MAY 29, 2025

Every year at Pulse , we recognize industry leaders who have made significant contributions to the fields of customer success (CS), customer education, product experience, community, and beyonddriving innovation and transforming the way businesses engage with their customers. Congratulations, Alkami!

Customer Communications

Arkenea

JUNE 23, 2025

Phase 1: Assessment and Planning (Months 1-2) Current State Analysis : Begin with a comprehensive assessment of your organization’s existing data landscape, technical infrastructure, and workflow requirements.

Healthcare

Userpilot

APRIL 2, 2025

Key capabilities include segmentation, which allows you to group users based on behavior, demographics, or custom properties; custom analytics dashboards, which visualize the metrics that matter most to your team; and screen-level analytics, which show exactly how users interact with each part of your app.

Data Visualization

The Product Guy

NOVEMBER 29, 2019

This is largely caused due to not researching enough around the market you are building for understanding the target audience and spending enough time with your customers to build empathy for them and understand their pain points. How Products Fail Without Customer Empathy. First Principles of customer empathy.

User Testing

Intercom, Inc.

JULY 1, 2020

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. What is proactive customer support?

User Friction

Product Talk

JULY 8, 2020

As you collect customers’ stories, you are going to hear about countless needs, pain points, and desires. Our customers’ stories are rife with gaps between what they expect and how the world works. Each gap represents an opportunity to serve your customer. But our job is not to address every customer opportunity.

User Friction

Intercom, Inc.

FEBRUARY 25, 2021

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

Customer Experience

Product Talk

MAY 4, 2022

Please note that this post is intended to be educational and does not constitute an official Product Talk endorsement of any of the tools that are mentioned. He also works with design and leadership on the medium-term strategic space, helping decide and define future initiatives that will unlock value for their customers and prospects.

Research Software

Intercom, Inc.

FEBRUARY 12, 2020

We all talk a good game about the customer being the most important thing in our business. But the truth is, as most companies scale, the customer can feel further and further away. Customer empathy is often one of the first things to suffer as companies grow from startup to scale-up. Bringing the voice of the customer to life.

Customer Feedback

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact. Embracing a philosophy of change.

Customer Experience

Intercom, Inc.

MARCH 18, 2021

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Or rather, two – conversation topics and custom reports. I mentioned at the start our company values: obsessesing over our customer success. Thomas: Awesome.

Data Visualization

Intercom, Inc.

MARCH 16, 2021

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. Why proactive support is your first line of defense.

Data Visualization

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education

Product Talk

SEPTEMBER 20, 2023

And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them. It felt like 10+ years of experience, from customer development to Jobs Theory all in one actionable package.

Data Visualization

Userpilot

DECEMBER 10, 2022

User friction is anything that prevents users from getting things done and accomplishing their goals. Too much friction kills your relationships with customers and eventually results in churn. In this article, we’ll cover: What is user friction and how it can kill your relationship with customers?

Customer Experience

Userpilot

SEPTEMBER 2, 2024

Now, imagine applying this level of understanding and customization to your marketing strategy. A customer-led marketing strategy is about transforming your approach to reflect the same level of personalization. It helps build customer retention and brand loyalty. Prioritize features based on what your customers need.

User Testing

Alchemer Mobile

JULY 22, 2021

Product adoption is a key piece of any successful customer acquisition strategy or onboarding program. Understanding how, when, and why (or why not) customers become power users or high-value customers can drive ROI, inform future product roadmap decisions, and lower customer acquisition costs (CAC).

Onboarding KPIs

Intercom, Inc.

OCTOBER 27, 2020

Kristen Swanson is the Customer Experience Chief of Staff at Slack , the channel-based messaging platform designed to “make work simpler, more pleasant, and more productive.”. Even today, many months later, I’ll get a message every once in a while that says, ‘Hey, the customer that I helped reached out to me and they’re doing great.’”.

Customer Experience

Product Talk

DECEMBER 1, 2021

You’ll still need to put a lot of time and effort into defining your outcome , setting up your product trio , creating weekly touch points with customers , and mapping the opportunity space. Introducing a regular cadence of touch points with customers is a new endeavor for the Collaboration Group at 99designs. Tweet This.

Product Research