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Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Software development with sustainability in mind is a rising trend in digital spaces. While software is intangible and doesn’t directly consume energy or produce emissions, its environmental implications lie in its development and usage. As software builders, we are uniquely positioned to influence this environmental trajectory.

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Technical Review: A Trusted Look Under the Hood

TechEmpower - Product Management

Many CEOs of software-enabled businesses call us with a similar concern: Are we getting the right results from our software team? We hear them explain that their current software development is expensive, deliveries are rarely on time, and random bugs appear. What does a business leader do in this situation?

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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process. Let the product be your sales guide. Crowning the customer.

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Continuous Improvement: How It’s Important for Software Developers

The Product Coalition

Continuous improvement is a continual process to improve components of enterprise software?—?processes, Regardless of today’s software development aspect, increasing demand for new features in the products makes competitive advantage higher than ever. Changes can be large or small, which depends on the software projects.

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How our infrastructure scales alongside our customers

Intercom, Inc.

We have truly global ambitions to bring our mission of making internet business personal to the biggest enterprise customers across the world. This is the third post in a series exploring the ways Intercom has scaled key functions to support the needs of enterprise customers. At Intercom, we aim to run less software.

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Two Development Team Configurations I Lobby Against

Mironov Consulting

Product management doesn’t run Engineering; Engineering runs Engineering. And at least in public, Engineering and Product leadership need to be shoulder-to-shoulder , actively supporting each other at every turn. But there are some engineering team configurations that I see as problematic.  So

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Creating An Enterprise SaaS Marketing Strategy

Userpilot

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Enterprise SaaS marketing, however, is a different story entirely. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process.