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Productside | Product Management Courses & Training Breaking the Silos: How Product and Engineering Build Better Together In Season 3 of Productside Stories , we sat down with Guy Gershoni , Head of Engineering at genesIT, for a candid conversation on what it really takes to build great products in todays complex tech environments.
From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. Engineering may want to focus on technical debt, while marketing wants to accelerate a product launch. Interested in more?
The path from IC to Chief Product Officer isn’t just about gaining more responsibility it’s about transforming how you think about product development, team leadership, and business strategy. As VP of Operations, Kim worked with third-party engineering consultants to improve the platform’s ROI and customer outcomes.
Requirements Engineering Following roadmap creation, requirements engineering emerges as a crucial activity where product strategy meets technical execution. This activity encompasses business case development, pricing strategies, and ongoing financial validation.
Speaker: Mark Ridley, Owner and Founder, Ridley Industries
Any PM or technical leader who’s led the charge of building a digital product knows that product engineering is one of the most expensive elements of business. How do you help your engineers get on board with buying instead of building? What happens to the business if the product provider switches off the service that was bought?
With the right strategies, you can hit the ground running, build trust, and leverage your expertise to thrive in your new role. Tailor Your Communication: Adapt your messaging for different audiences, whether its engineering teams or senior leadership. The first 90 days arent just about onboardingtheyre your proving ground.
In this week’s episode, we speak with Kameron Canbaz, Product Manager at Yahoo, who shares collaboration strategies between product managers and engineers, highlighting the early involvement of engineers in the design process to preempt errors and align user goals.
Taste as a core skill: In the future, engineers will focus on defining what should be built and how it should work, emphasizing high-level design over technical execution. The role of engineers in the AI era: Despite advancements in AI, the demand for engineers will grow as AI unlocks new opportunities for software development.
PMs are often tasked with aligning stakeholders, guiding engineering teams, and championing the customer. Everyones Pulling in a Different Direction When theres no shared vision, product, engineering, and business teams fill in the blanks differently. Its a strategy for getting things done. It builds influence.
Speaker: Eric Feinstein, Professional Services Manager, Looker
It seems like PMs and engineers have grown to hate embedded reporting. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort. For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting.
While strategy, vision, and execution are critical, there’s a powerful leadership principle that’s frequently overlooked: gratitude. Strengthening Relationships Through Gratitude Product managers work closely with engineers, designers, and various other stakeholders.
How could your team use cross-functional OKRs to improve collaboration between product, engineering, and other departments? Ben studied Engineering and Mathematics at University of California, Davis and holds a graduate degree in Management Science & Engineering from Stanford University.
Below, you’ll find what I believe is the most actionable, specific, and straightforward framework for crafting a strategy, for both your product and your company. As Chandra shares below, his framework sits on top of the best strategy wisdom out there (e.g. What exactly is product strategy?
Balancing Immediate Wins with Long-Term Strategy Youre eager to deliver results, but jumping straight into execution can backfire if you dont fully understand the context. Building Relationships Across Teams As a product manager, your success relies on collaboration with stakeholders from engineering, design, marketing, and leadership.
As an innovative concept, Developer Experience (DX) has gained significant attention in the tech industry, and emphasizes engineers’ efficiency and satisfaction during the product development process. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.
Recently, at Hemnet, Sweden’s beloved property platform, she led product development that drove a 130% increase in top line revenues, making it the growth engine of the business. Leadership doesn’t always mean management Many professionals enter product management from technical backgrounds, such as engineering or development.
In this episode of “Product Excellence: Insights from Award-Winning Leaders | Strategies for Success,” Jenna Gaudio highlights the importance of communication in product management. Building Alignment: How to get buy-in from engineers, designers, and executives.
Days 3160: Align Strategy and Team 3. Theyre purely engineering-driven, ignoring everything we say. Recommended Templates Product Strategy & Roadmap Review : Uncover your biggest alignment gaps. Theyll see your team as a strategyengine, not overhead. Executives want faster ROI, not more overhead.
For this edition of Product in Practice, were not talking with a product manager, a designer, a UX researcher, or even an engineer. Tell me about a time when you didn’t understand our goals and strategy as an organization. But not today. Nope, todays story involves a Head of Operations and People. What did you do about it?
Speaker: Mark Ridley, Owner and Founder, Ridley Industries
Any PM or technical leader who’s led the charge of building a digital product knows that product engineering is one of the most expensive elements of business. He’ll explain how stitching together pre-existing solutions is often the best way to bring a stable, secure product to market most quickly. Engaging with technical talent.
Your job as a product manager is to make sure designers and engineers have crystal clear targets for customer value they can easily hit. Staples of the Product Manager Job Description Most product management job descriptions still list responsibilities for vision, strategy, customer discovery, growth mindset, thought leadership, etc.,
At our latest TPG Live roundtable, we brought together four leading voices in product coaching, discovery, and strategy. Cross-functional participation improves outcomes : Involving engineering and design early in discovery fosters shared understanding and reduces rework. What we uncovered might change how you approach them forever.
Stakeholders request features that dont align with core strategy. Strategies for Maintaining Product Vision Without Losing Adaptability Use a structured prioritization framework (e.g., Run structured stakeholder sessions to ensure leadership, engineering, and marketing teams remain aligned. Below is a preview of key insights.
This strategy wasn’t just about a short-term win. The best part is that you don’t need a massive budget or a team of a thousand engineers. The personas guided product development, prioritizing features that resonated with key user groups, and enabled the company to tailor campaigns. It was about long-term user growth and loyalty.
They rely on data to power products, business insights, and marketing strategy. From search engines to navigation systems, data is used to fuel products, manage risk, inform business strategy, create competitive analysis reports, provide direct marketing services, and much more.
Turning Strategy Into Outcomes: Influencing Stakeholders To Achieve Alignment By Erica Wass At a Glance This blog outlines how successful product strategy depends on aligning cross-functional stakeholders, not just building a strong plan. In product management, strategy alone isn’t enough.
A Fresh Perspective on Product Development Anya challenged common assumptions about product development strategy. A Fresh Perspective on Product Development Anya challenged common assumptions about product development strategy. Anya also is mentor at 500 Startups and a teacher of product management for Northwestern University.
We need engineers involved throughout. I started my career as a software engineer. The Evolution of Modern Product Discovery: A Quick Recap Back in the ’90s, a lot of times these decisions came from executives, from business stakeholders, and we treated our engineers like they were IT order-takers.
Or think of leading a product team when, at the eleventh hour, the engineering team discovers a critical flaw that delays the launch by six months. Quickly Pivoting Strategies – When market conditions or customer needs shift, adaptable leaders are comfortable reassessing their plans and adapting quickly.
Strategies to mitigate AI security and compliance risks By William Reyor Posted in Digital Transformation , Platform Published on: November 7, 2024 Last update: November 7, 2024 According to McKinsey, 65% of executives report that their organizations are exploring and implementing AI solutions.
Whether theyre scaling SaaS, redefining ops, or transitioning from engineering to product, each guest shared how the job is evolvingand how theyre evolving with it. Here are just a few of the voices shaping the next era of product leadership: Rachel Owens on scaling smarter in SaaSand why strategy needs to stay scrappy as teams grow.
Use referral programs to spread the word about your app The best growth strategy is a happy user who invites their friends. Referral programs work because they turn word of mouth into a measurable engine. Increase app users with a referral marketing strategy. Lets look at three strategies that actually keep users engaged: 1.
This guide outlines when it makes sense to outsource quality assurance (QA), the risks to watch for, and how to scale testing without increasing headcount or slowing down engineering. You will learn how leading teams are leveraging external QA partners to expand coverage, enhance defect detection, and remain aligned with CI/CD timelines.
In both instances, Id recommend using an overall portfolio or bundle strategy in addition to the individual product strategies. If I were in charge of the suite, Id use a portfolio strategy that guides and aligns the strategies of Word, PowerPoint, and Excel. [1] Take Microsoft 365 again as an example.
And this is in the best-case scenario—assuming you’re on an empowered product team with a clear strategy, inside a business that’s growing. Some of these strategies and boundaries may seem selfish or weird. OK, maybe we tie with engineering team leads.) We are the cushion for organizational dysfunction.
In the retail industry, customer feedback is your early warning system, your innovation engine, and your most honest performance review. But this system only works if you take action on the feedback collected. Level it up! Segmenting by demographics, purchase history, and channel helps tailor your response and your fixes.
Ive been working with ML & AI for 7+ years and have shipped products ranging from expert systems to statistical models, to LLM-powered features and convolution-powered recommendation engines. So here are 6 mental models for building an AI product strategy: 1. Your AI product strategy needs to actually be strategic!
Speaker: Bob Webber, VP Product Flow Optimization, Construx
This webinar is for engineering and product leaders who are struggling to find an innovation strategy that works. There's a lot of innovation advice out there, but very few companies are recognized for their innovation. Despite the importance of new product development, more than half of all product launches and innovations fail.
Brought to you by: • Explo —Embed customer-facing analytics in your product • Dovetail —The customer insights hub for product teams — Archie Abrams is the VP of Product and Head of Growth at Shopify, where he leads a 600+ person growth org across product, design, engineering, data, ops, and growth marketing.
Dan, a Stanford-trained engineer with experience guiding companies like Intuit, understands how to optimize your product metrics for growth by focusing on retention and building a product users truly value. We’ll discuss these strategies here, but to get the full scope of Dan’s proven methods, you can watch his talk : Let’s dive in!
The role of UX solutions in SEO optimization is enormous because Google and other search engines increasingly value the user experience. Google “sells” the best and most relevant, so good UX helps your site be “sold” to the search engine. Longer time spent on the page and a lower bounce rate are positive signals.
Onboarding gamification is a strategy that uses game design elements, like points, badges, or progress bars, to motivate users to take action during the onboarding process. This strategy is particularly useful when a user needs to master multiple features over time or complete multiple processes. Source: Growth Engineering.
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