Remove Enterprise Remove Product Research Remove White Paper
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How Does Product Management Give you the Best Chance of a Successful Digital Transformation?

Mind the Product

Moving from project-based thinking to product-based thinking is an essential part of delivering a successful digital transformation. What are the benefits of taking on such an initiative, and how does product management give you the best possible chance of success? How Does Product Management Enable Digital Transformation?

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How to deal with limited budgets for user research recruitment and tools

Userzoom

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. White paper research and expert evaluations can be done quickly and economically.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. Meet your target users and get feedback. Iterate the product based on feedback. Are they keen to test it out? How do they describe the category?

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Feedly is hiring a VP Marketing

Roy Madden

It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Collaborate with the product management team to conduct user research and develop market positioning and messaging for key verticals and customer personas.

Marketing 118
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Combining DevOps and Agile Transformations to Achieve Business Outcomes

Agile Velocity

DevOps is the practice of software development (Dev) engineers and of IT operations (Ops) working together during a product’s entire lifecycle, from design through development to production support, in order to shorten the total lead time (from concept to cash) and to provide predictable delivery of high-quality products.

Agile 98
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Slack’s Rachel Hepworth on bringing growth marketing to a high growth company

Intercom, Inc.

It was what I later learned was the classic startup experience of really smart founders and founding team have an idea that’s really clever, don’t validate it at all in the market, build a product, build out a team, realize they don’t have product-market fit, and just freak out and don’t know what to do.

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Empire Selling’s Dan Swift on using social media to drive sales leads

Intercom, Inc.

Dan: I’ve been in enterprise sales now for 18 years. In terms of trying to figure out the viability of a business while still working, use the time when you’re gainfully employed and getting an income to test content or the technology. For example, when I was at LinkedIn we launched a brand new product.