Mind the Product
JUNE 27, 2019
Hello product designers, this is for you. I want to talk to you about product goals, metrics, and how they get muddled in the product design process, leading to some less than humane outcomes. So, product goals and metrics – the tools that allow you to build design foundations and shape a strategy.
Userpilot
SEPTEMBER 28, 2022
Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.
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Roman Pichler
SEPTEMBER 13, 2022
At the heart of the model in figure 1 are four artefacts: the product vision, the product strategy, the product roadmap, and the product backlog. The product vision describes the product’s purpose, the ultimate reason for creating it, and the positive change it should bring about.
Roman Pichler
NOVEMBER 1, 2022
But it has the following three drawbacks: A feature-based roadmap can give rise to and strengthen a feature-factory mindset where adding features is more important than creating value and making a positive impact on people’s lives and the business. While goal-oriented roadmaps can be very beneficial, they are not always applied effectively.
Roman Pichler
NOVEMBER 6, 2023
Consequently, a product manager and a Scrum product owner are leaders, too. They guide the stakeholders , development teams, and in the case of large products, other product people, to meet the agreed product goals , create the desired outcomes, and achieve product success, as Figure 1 shows.
Userpilot
FEBRUARY 7, 2023
In this article, we’re going to dive deep into the types of in-app messaging, five best practices, and four real-world examples from successful SaaS brands. In-app messages are used to engage with users as they use the product, while push notifications are used to draw user attention back when they aren’t using the product.
Roman Pichler
DECEMBER 1, 2020
Let’s say, for example, that the objective is to “increase engagement.” OKRs can be used to create cascading goals—goals that are systematically linked. This is done by using higher-level key results as lower-level objectives, as the following example shows. A product goal, finally, helps determine the right sprint goals.
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