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How to Use Product Goals and Initiatives to Drive and Measure Success

Userpilot

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

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Your Guide to In-App Communication: Types, Tips, and Examples

Userpilot

In this article, we’re going to dive deep into the types of in-app messaging, five best practices, and four real-world examples from successful SaaS brands. Push notifications are used to get inactive users re-engaged while in-app messages educate active users to boost retention. Checklist example made with Userpilot.

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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

It will also limit your ability to experiment and learn, to run sprints and discover the best way to address the user and customer needs and create value for the business. You can avoid these drawbacks by using a different roadmap type: a goal-oriented or outcome-based product roadmap. I don’t think so.

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Micro and Macro Conversion Examples: Understanding What’s the Difference and Why They Are Important

Userpilot

Looking for micro and macro conversion examples to better understand the buyer journey and improve retention ? Micro-conversions are small steps your users take to reach the primary goal. With these insights, you’d be able to identify trends among the various user groups. Let’s take an example.

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Seven Product Backlog Mistakes to Avoid

Roman Pichler

Third and most importantly, focus the backlog on a specific product goal. Then decline and remove items that do not serve this goal, as I discuss below. The Product Backlog is Too Detailed. This leads to a weak value proposition and a poor user experience, which are hardly hallmarks of a great product.

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Product in Practice: Introducing Opportunity Solution Trees at Texthelp

Product Talk

When they read Continuous Discovery Habits , Tali says she found the methods both inspiring and practical and she started by mapping opportunity solution trees: “It raised so many questions about the business goals and the product goals. Two were quite similar and users weren’t sure which one to click on. “By

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Leading without Being the Boss: Tips for Product People

Roman Pichler

Instead, you rely on the contributions and the support of the key stakeholders , the development team members, and possibly other product people who help you manage a large product. For example, the marketer has to create the marketing strategy, and the development teams have to design and build the product.