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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

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Message Mapping: What Is It and How to Create One?

Userpilot

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! Utilizing message mapping ensures all team members’ alignment in their communication across various channels. Let’s get to it! Book the demo!

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Software Monetization: 13 Strategies to Drive Revenue and Growth

Userpilot

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

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Website Feedback Tool: A new way to stress-free customer feedback

Usersnap

When you consider the feedback part of the process it takes even longer. This is why you need a website feedback tool at your side to get you across the finish line. Email threads, Slack chats, phone calls and meetings – that’s how the feedback is collected and managed. Drop your existing feedback tool.

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How to Build a Consistent Brand Experience [+ Tips]

Userpilot

In a saturated SaaS world with tons of alternatives, a consistent brand experience can make you a recognizable brand. Maintaining core brand elements across various platforms to offer a familiar brand image. Using in-app messages to highlight brand value while maintaining content and visual consistency.

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What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

It is also one of the busiest, most complex departments, often handling many tools, managing multiple campaigns and events, and coordinating with internal and external stakeholders. The centralization promoted by these tools ensures brand assets and marketing materials are easier to find. What is marketing resource management (MRM)?

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10 Real-Time Customer Engagement Techniques That Drive Loyalty and Retention

Userpilot

This usually comes in different forms of adapted content, like recommendations based on previous searches, in-app guidance based on user behavior, responses to social media comments, etc. Real-time customer engagement is when a customer interacts with your brand actively with back-and-forth feedback.