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Using Generative AI to Drive Corporate Impact

TechEmpower - Product Management

This shift allows business to reallocate human resources to more complex and strategic roles, or eliminate those positions entirely. At TechEmpower , we’ve used LLMs as part of marketing strategies where you can find and classify companies, personalize outreach campaigns and have personalized drip campaigns.

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53 Questions Developers Should Ask Innovators

TechEmpower - Product Management

Still, if you’re a business leader and your developers haven’t asked you these questions, look for a Fractional CTO to help navigate the critical early stage of development. How will you be taking this to market? Do you have a name, a logo, and have you thought about brand positioning? Ads, Viral/Social, SEO)?

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Leveraging Data Analytics for E-Commerce Business Growth

Valerian Tech

This understanding helps optimize product offerings, personalize customer experiences, and improve marketing campaigns. Understanding customer behavior empowers businesses to offer relevant product recommendations, deliver personalized marketing campaigns, and overall enhance customer satisfaction. Book a free consult today.

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Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

Business of Software Conference

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. She is a globally recognized expert in Positioning and Market strategy. Video and Slides below. Upcoming Events.

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11 Key SaaS Roles and Responsibilities in 2023

Userpilot

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Cash Position and Flow : These metrics help CEOs track how much money is at hand, what’s coming in, and how the cash is spent.

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Announcing Intercom’s new AI features

Intercom, Inc.

Suddenly it seemed that generative AI might transform industries from education to marketing. However, getting from technological breakthrough to useful applications is far from straightforward. Robin Salimans, CTO at Luna “I say this about every new Intercom feature, but this time, I’m telling the truth – this could be my favorite!

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Technical Review: A Trusted Look Under the Hood

TechEmpower - Product Management

Other common scenarios that we’ve seen: Scaling and new markets: Your company and product are established, and now you’re scaling or going after new markets. Keeping up with the competition: You’re a market leader in a fast-growing field. Do your own review first so you can be confident and better positioned.