Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Feedback Software 156

ProductCraft

AUGUST 6, 2020

Like any other field, product marketing has its set of tried and tested methods–market research, customer personas, buyer journeys, competitive analysis, ideal customer profile, positioning, messaging, and so on. All these come with well-known frameworks that deliver great results if used effectively.

Product Marketing 59

Product Marketing Product Research Marketing User Testing 59

Intercom, Inc.

JANUARY 14, 2021

Steve Blank, the father of Lean Startup, was my professor at Berkley and he got me into, “You need to get out of the building and test and iterate.” I’m an engineer and I think like an engineer, so I’m looking for frameworks and patterns. .” That was the moment, and we started building it. Making the move.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

JULY 6, 2022

In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). It’s an actionable framework to achieve this product-market fit. There is more market research done and the product is built based on the research and needs.

Startups 123

Startups Feedback Software User Testing Product Research 123

Userpilot

MARCH 8, 2022

An iterative product framework for identifying and pursuing the right opportunities to create value. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Mixpanel

JUNE 23, 2020

Begin with research grounded in empathy and accountability. An artful approach to research that welcomes diverse perspectives—with equal parts empathy and accountability—is key to serving the needs of users, and the business. Set your sights on engagement—then test and measure.

B2B 52

B2B User Testing Research Software Product Research 52

Mixpanel

JUNE 23, 2020

Begin with research grounded in empathy and accountability. An artful approach to research that welcomes diverse perspectives—with equal parts empathy and accountability—is key to serving the needs of users, and the business. Set your sights on engagement—then test and measure.

B2B 52

B2B User Testing Research Software Product Research 52

BrainMates

JULY 31, 2023

From a business perspective, effective innovation leads to change in the market that delivers increased customer value and, in turn, a competitive advantage for the organisation. These ideas should be fed into a product management framework to manage, distil and eventually execute the right ideas, turning them into profitable products.

Product Management 52

Product Management Product Manager User Testing Weak Development Team 52

UX Studio: Product Management

MARCH 19, 2021

There’s a good chance that the team might have already piled up market research reports, but they still have a lot of assumptions – you want signals that support your decision in a cost-effective way. How might we get closer to the market and the users, while we need to move fast and rely on internal prioritization?

Product Research 109

Product Research User Testing Development Customer Experience 109

Mixpanel

DECEMBER 13, 2022

That’s not to say user interviews and other forms of market research are a waste of time. Here’s more on the common traps of user research and the methods you can use to get the most useful data. they’ll likely respond from a perspective that ignores the full breadth of what’s possible. Interpret that information.

Data Visualization 64

Data Visualization User Testing Analytic Tools Research Software 64

Ronke PM

OCTOBER 5, 2023

Product teams and their multidisciplinary partners embody customer centricity by using a first principles framework to deconstruct problems into smaller fragments and utilize them to create creative, innovative solutions.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

Intercom, Inc.

NOVEMBER 20, 2018

The “ Jobs to be Done ” framework is a useful resource to help frame the context from their side of the fence. It is important to use these initial interactions as a means to gain insights that can be fed back to product development to improve your solution and to ensure that your product helps deal with a pain that your target market has.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? A company achieves the product-market fit when the product satisfies the needs of enough customers who are willing to pay for it, and it is easy to scale. What is product-market fit (PMF)? Let’s jump in!

User Testing 59

User Testing Product Research Feedback Software Framework 59

Userpilot

SEPTEMBER 25, 2023

Concept testing is an integral part of designing UX that not only satisfies user needs but delights them. This article introduces various concept tests, shows you how to conduct them, and discusses ways to collect user feedback to gain actionable insights. In monadic tests, participants provide in-depth feedback on one concept only.

User Testing 105

User Testing Product Research Feedback Software Analytic Tools 105

Product Culture

FEBRUARY 9, 2014

I recommend reading (or listening to) both books, but I find the WRAP decision-making framework from Decisive a very accessible way to remind myself of the right ways to make decisions when faced with them. R - Reality-test Your Assumptions. Testing your way to success is the heart of the Lean Startup movement.

Product Research 61

Product Research Data Visualization User Testing Research Software 61

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Launch the continuous testing and training process.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Userpilot

AUGUST 10, 2023

It normally consists of the product manager, UX designer , developer, and sometimes researchers, data scientists , or analysts. Step 2 involves using customer feedback , interviews, and analytics for customer and market research. This is essential to identify product concepts that stand a chance in the market.

Product Research 98

Product Research Analytic Tools Feedback Software Research Software 98

Userpilot

NOVEMBER 29, 2023

TL;DR Product research tools are platforms used by product managers to gather, analyze, and interpret data related to their products and user behavior. A solid research tool to gather high-quality data through market research, surveys, and great reporting tools. What benefits do product research tools bring?

Data Visualization 104

Data Visualization Research Software Feedback Software Analytic Tools 104

Intercom, Inc.

OCTOBER 15, 2020

Our previous conversations with Bob have covered how to unpack customer motivations and the Jobs-To-Be-Done framework (of which he was one of the principal architects). Too often people come at sales from a marketing perspective. Talk to me about this idea of the “struggling moment” on your framework?

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

The Product HQ

APRIL 20, 2024

These include a thorough understanding of your marketplace and business user base, the know-how of usability testing, and spotting new opportunities. These include developing a go-to-market and business strategy, defining the minimum viable product, positioning and pricing the product, and creating status reports and competitive analyses.

B2B 52

B2B User Testing Research Software Analytic Tools 52

The Product Coalition

DECEMBER 8, 2020

The following 58 Product Owner theses describe the PO role from a holistic product creation perspective. Suitable frameworks and practices for this kind of product discovery process are, for example, Lean Startup, Lean UX, Design Thinking, Design Sprints, or the Business Model Canvas.

Product Research 88

Product Research User Testing Customer Experience Technical Review 88

Usersnap

NOVEMBER 4, 2021

Product Manager VS Product Owner: A Side-By-Side Role and Responsibility Comparison The Scrum Framework and How It Is Associated With Product Owners and Product Managers Can a Product Owner Also Be a Product Manager? The product manager’s role is about the business’s vision for the product, primarily on the market and customer feedback.

Product Research 52

Product Research User Testing Feedback Software Weak Development Team 52

The Product Coalition

OCTOBER 8, 2018

So the product management is the only one function that is offering business startups the significant advantages such as in setting up business objectives, targeting markets to deliver measurable products and services, and prioritizing the goals of startups. Still confused about the concept of product management? What is Product Management?

Startups 60

Startups User Testing Customer Feedback Product Management 60

DISQO

DECEMBER 12, 2017

In mid 2017, a multinational bank used Alpha to test facial recognition for mobile app logins. In a more forward-thinking reality, the bank continually tests assumptions – even the same assumptions – to track consumer preferences and make informed decisions throughout the product lifecycle based on the most relevant data.

User Testing 49

User Testing Research Software Customer Experience Analytic Tools 49

DISQO

DECEMBER 12, 2017

In mid 2017, a multinational bank used Alpha to test facial recognition for mobile app logins. In a more forward-thinking reality, the bank continually tests assumptions – even the same assumptions – to track consumer preferences and make informed decisions throughout the product lifecycle based on the most relevant data.

User Testing 40

User Testing Research Software Product Research Customer Experience 40

DISQO

DECEMBER 12, 2017

In mid 2017, a multinational bank used Alpha to test facial recognition for mobile app logins. In a more forward-thinking reality, the bank continually tests assumptions – even the same assumptions – to track consumer preferences and make informed decisions throughout the product lifecycle based on the most relevant data.

User Testing 40

User Testing Research Software Product Research Customer Experience 40

Userzoom

JUNE 6, 2019

But still, it’s the researcher’s main responsibility to also their team has to wait until that researcher is available to move forward. And she’s worked with market agencies for market research. She has a background in sociology. Because who knows? So how does this look in practice for us?

User Testing 93

User Testing Research Software Product Research UX 93