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Book Review – Radical Product Thinking – Radhika Dutt

Business of Software Conference

Book Review – Radical Product Thinking – Radhika Dutt. Radical Product Thinking is a clarion call for vision-driven product development over the iterative approach that has, for many, become the orthodox approach to product strategy and management. Why do we need Radical Product Thinking? Attendance is limited to 300 spots.

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Product Managers are Not Required to Design, But Learning Design is Part of The Job

The Product Coalition

Product Managers play a crucial role in establishing the strategy and roadmap for a company’s products and leading cross-functional teams in the design, development, and launch of the products. He believes that it is impossible to effectively develop software applications without considering UX.

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This Framework Gives You Product Management Super Powers

The Secret PM Handbook

Create A Compelling Product Vision By Writing The (Amazon) Review First. How To Make Meaningful Estimates For Software Products , Part 2 , Part 3. There Is No “Product Owner” For A Commercial Software Product. Management and Strategy. Product Management Rules of Thumb 1: The Order of Magnitude Rule.

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How to leverage in-app marketing for growth in 2019

Intercom, Inc.

This can be anything from in-app notifications and messages , to tooltips, splash pages, hard-coded user interface (UI) copy, banners or modals. Why you need an in-app marketing strategy. Whatever your app does to make your users’ lives easier, here are three ways an in-app marketing strategy can help you keep more users around.

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The 13 Proven Customer Retention Strategies For SaaS Companies [A Guide]

Userpilot

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. There has to be cross-departmental and cross-functional cooperation between product, sales & marketing, customer success, and customer support to implement a successful customer retention strategy.

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5 Business ‘Rules’ Worth Breaking

Business of Software Conference

As Gail Goodman said in her 2012 BoS talk, ‘ The Long, Slow SaaS Ramp of Death ’, these are all just mirages along the pathway to software company profitability. He connects this story to building a software company. You set the rules and write the handbook. For Cohen and Smart Bear, solving simple problems was a bad strategy.

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446: Winning at new products – with Bob Cooper, PhD

Product Innovation Educators

Some companies will retreat and cut their spending by cutting bolder long-term innovations, and we saw in the recession around 2010 that was a bad strategy. It’s a combination of IT software and LEGO blocks. Maybe it is time for a tough re-review of the entire set of projects to kill some of them to benefit the whole portfolio.