How To Product Management Product Manager Product Strategy 
Product Management University
APRIL 8, 2024
But products are the nucleus, and that means market leadership starts with product management. There are the obvious things product management does. I want to focus on the responsibilities of B2B product management that don’t get much airtime. To some product managers, market is synonymous with users.
Roman Pichler
DECEMBER 1, 2020
And that’s exactly how I experienced OKRs when I worked at Intel in the late 1990ies. Goals in Product Management. As I explain in my book How to Lead in Product Management , setting the right goals is crucial to align stakeholders and development teams and to achieve product success.
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The Product Coalition
JULY 25, 2022
How I came to realize product strategy doesn’t exist in isolation “Two roads diverged in a wood and I?—?I So what exactly is product strategy? Why is it important if I have a solid product management team?” How I defined product strategy would define my professional career.
The Product Coalition
MAY 21, 2024
Sometimes investing in deep tech requires truly innovative product management strategies and frameworks. Availability of such resources, while liberating for entrepreneurs and corporate intrapreneurs alike , poses a unique challenge for product management functions. Are customers asking for it?
Speaker: Christian Bonilla, VP of Product Management at UserTesting
Defining the product vision is a high-stakes exercise, which makes it all the more important to avoid some common pitfalls product managers encounter: confusing the company’s vision with their product vision, defining a vision that’s too abstract to be useful in strategic planning, or combining the “what” and the “how” in the product vision.
Roman Pichler
AUGUST 16, 2022
Imagine that John is a sales rep and a key stakeholder who hardly ever attends the product strategy workshops you’ve invited him to. Instead, he requests product roadmap changes by talking directly to you. Why is Empathy Important in Product Management? How am I feeling right now? What did I learn?
Melissa Perri
JANUARY 4, 2020
I've been reflecting on the last decade in Product Management. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy."
Speaker: Nils Davis, Principal, NPD Associates
If you want to have an articulated strategy that you can use to make decisions, stay on-track, and meet your product goals, this is the webinar for you! Join Nils Davis, author of The Secret Product Manager Handbook, as he explains how you can get your team aligned to a practical product strategy.
Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery
Every product manager has heard, “Keep the customer at the heart of everything you do". But what strategy do managers use to keep the customer and their key problems at the center of the product development process? How do product managers instill this knowledge of the customer across the rest of the organization?
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
Every step of the product journey is informed by research: what works, what doesn’t, what customers want, what they need. But no one tool or method can create a thriving research practice for product managers. Attendees for this session will: Learn how Flywheels create momentum and value.
Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA
Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. Analytics are there to answer important product questions, not just to collect data. How can we be mindful of our analytics so they enable us, rather than confine us?
Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group
That means product leaders need to integrate experiments and options into their roadmaps. In this presentation, Johanna Rothman will explain: How to limit the duration of a roadmap and show possible options. How to set expectations for senior leaders and customers for when the roadmap will change.
Speaker: Bob Caporale, Founder of Strategy Generation Company
As product managers, we’ve likely all faced this situation at some point in our careers. By driving your company’s “top-down” goals with a clear and well communicated “customer-up” product strategy! going to learn how to do in this webinar! Execute your product strategy with a “customer-first” mindset.
Speaker: Anne Steiner and David Laribee
To understand how a great DX can contribute not only to the well-being of our development teams, but also to the broader objectives of product success and customer satisfaction, we first need to understand the relationship between DX and the Product Manager Experience!
Speaker: Oji Udezue, Former VP of Product at Calendly, Ezinne Udezue, VP of Product at Procore Technologies, and Tami Reiss, SVP Product Strategy + CPO in Residence at Produx Labs
As product managers, we often approach things as hypotheses. How do you successfully note, understand, and avoid the common pitfalls during experimentation? We are in a constant cycle of testing and learning; however, we must ask ourselves if we are doing it effectively.
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