Remove Inbound Remove Messaging Remove Webinar
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16 Best Product Marketing Campaigns To Inspire Your Own

Userpilot

To create a successful product marketing strategy, you need to set tangible goals, create user personas to understand your target audience better, and develop messaging that showcases your unique value proposition. Userpilot hosts industry-relevant webinars to raise brand awareness. Loom triggers upsell messages at high-intent moments.

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Marketing-Led Growth: How It Differs From Other Growth Strategies?

Userpilot

Webinars play an important educational role. Such an outbound approach distinguishes it from the MLG strategy, which focuses more on inbound initiatives like content creation and distribution. Marketing campaigns and strategies tend to involve mostly one-way communication – they communicate the message to the users.

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Best Resources for Product Marketing Managers

Userpilot

Here we will share the best books, webinars, podcasts, and blogs for such a role: Books : Gain foundational knowledge with “Positioning” and “The Launch” to establish customer perception and avoid launch pitfalls. Looking into tools for product marketing managers?

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Customer care in a crisis: How support teams are navigating shifts in volume, wait times, and CSAT

Intercom, Inc.

Below, we share how the outbreak has impacted three key support metrics – inbound volume, wait times, and CSAT scores – and advice from respected leaders on how to continue caring for your customers in a crisis. Inbound volume is spiking for half of support teams. The increased volume is affecting businesses of all types.

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Best Resources for Retention Specialists

Userpilot

To excel as a retention specialist, utilize resources like books, webinars, blogs, and podcasts on customer success, churn reduction, and user engagement. This might involve personalized emails, in-app messaging , or targeted calls to address concerns and pre-empt churn.

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Retention Specialist Salary [+ Resources to Advance]

Userpilot

This might involve personalized emails, in-app messaging , or targeted calls to address concerns and pre-empt churn. This could involve creating interactive tutorials , personalized onboarding experiences , or hosting webinars to maximize user engagement from the get-go. .

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How to Become a Product Marketing Manager [+Tools and Resources]

Userpilot

Best tool for marketing automation – HubSpot : This tool helps users to grow traffic, convert more visitors, and create an efficient inbound marketing campaign. They develop product positioning, messaging , and value propositions tailored to different target audiences in the market. How to become a product marketing manager?