Remove Inbound Remove Outbound Remove Startups Remove Weak Development Team
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A New Inbound Approach To Customer Success

Gainsight

If you’re familiar with HubSpot, then the word that probably comes to mind is “inbound.”. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. Today, we’re going to adapt the inbound methodology to encompass tenets of customer success. From Funnel To Flywheel.

Inbound 55
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From Product Management Back to Strategy

The Product Coalition

In my first official product role, which I got to after managing large dev teams and a business-related role, I managed alone a product with a development team of ~40 people. One of the first things I did, for example, was to work with the salespeople on how to sell the product.

Strategy 136
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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. Iterate the product based on feedback.

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Sales Hacker?s Max Altschuler on selling more with less

Intercom, Inc.

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. That means your focus should be on building the right customer profile and developing precise messaging to reach them.

Outbound 183
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productboard Portal closes the gap between product teams and their customers

ProductBoard

productboard , the all-in-one product management solution, launched today on Product Hunt the Portal , an all-new interface that bridges the divide between the product teams and marketplace. As a PM from a renowned Valley startup quipped: “Today’s feature voting forums might as well be called ‘disappointment forums’.”

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Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

So they created a software that provides control, visibility, and payment methods for corporate finance teams. Spendesk thinks about building its company in three stages: startup, growth, and scale. Instead, focus on fostering a culture of communication and feedback loops between the team. This is why I decided to jump in.

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. Building a great sales team: How Intercom fosters and maintains its sales culture. Onboarding, but make it remote. Iterate, iterate, iterate.