Intercom, Inc.

NOVEMBER 14, 2018

There are many parts to a high-performing sales organization – the right people, processes and strategy, to start. As you can see in the chart above, we segment inbound leads by business type – small business, mid-market and enterprise – to ensure we’re delivering the right number of leads to each of our teams. Existing business KPIs.

Data Visualization 188

Data Visualization Outbound Inbound KPI 188

Pragmatic Marketing

OCTOBER 11, 2019

So we have figured out ways to just get way more organized and just really prioritize the things that we launched and the stories that we tell and that has helped in a huge way. You know, we have our inbound conference every year, which was where we launch the majority of we were to do a lot of launches. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

So we have figured out ways to just get way more organized and just really prioritize the things that we launched and the stories that we tell and that has helped in a huge way. You know, we have our inbound conference every year, which was where we launch the majority of we were to do a lot of launches. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

Product Research 95

Product Research User Testing Customer Feedback Research Software 95

Userpilot

MARCH 29, 2024

Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy. Let’s dive in!

Branding 98

Branding Analytic Tools Feedback Software User Testing 98

ProductPlan

MARCH 17, 2020

So, how does a product manager take ownership of more than just backlog management? How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Product Vision. Product Strategy.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Userpilot

NOVEMBER 20, 2022

A marketing roadmap template provides a starting point for your strategy. Some broad templates you may use include the go-to-market strategy , new user onboarding, and in-app campaign roadmap templates. Marketing strategy roadmap. It also keeps everyone informed of the product launches or marketing activities that are coming up.

Onboarding KPIs 97

Onboarding KPIs Roadmap Marketing Feedback Software 97

Usersnap

JULY 11, 2021

One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle. From creating a Facebook & Twitter page to establishing a product landing page, to spreading your story on Product Hunt , Reddit or Hacker News.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 115

Technical Advisors Product Research Analytic Tools User Testing 115

Mind the Product

NOVEMBER 10, 2017

It turns out, the marketing department had been testing ads for products that weren’t even listed on the website yet. Many of the companies we work with are looking to analyze inbound traffic among their various channels. It’s common to find that users hit a specific paywall in a product’s functionality that drives them to upgrade.

Analytic Tools 188

Analytic Tools Research Software Feedback Software User Testing 188

Intercom, Inc.

SEPTEMBER 22, 2021

This reporting will make it easier for your team (and stakeholders) to see exactly how self-serve support is affecting your bottom line , and help you to identify opportunities for further optimization to make your conversational support strategy even more efficient. Reduces inbound conversation volume.

Article 194

Article Customer Experience User Testing Inbound 194

Mironov Consulting

DECEMBER 2, 2019

Once we (as product leaders ) have chosen a new product organizational model, we also need a strategy to get there. Changing how a product management team divides its work – and how it interacts with development/design/marketing groups – is as much about change management as org charts. Incremental team by team?

User Testing 80

User Testing Customer Experience Outbound Customer Feedback 80

ProductPlan

SEPTEMBER 28, 2022

Product-led growth is a business strategy in which a company uses its product as the primary tool to gain customers. Companies using a product-led growth strategy expect their product will sell itself. These companies make it easy for potential customers to try their products.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59

Intercom, Inc.

MARCH 29, 2022

Over the course of the event, we explored our vision and beliefs for the future of customer engagement and communications, and heard from Intercom leaders like CEO Karen Peacock, Co-founder and Chief Strategy Officer Des Traynor, and Chief Product Officer Paul Adams, as well as some of our amazing customers. Our core beliefs.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Mixpanel

FEBRUARY 23, 2021

Once you’ve established a baseline for improvement, you can run tests to see what moves your retention metric—things like improving activation, scaling out more targeted acquisition strategies, and resurrecting users who dropped off. Pre-product launch, many startups find that qualitative data can be a valuable leading indicator.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130