Intercom, Inc.

MAY 6, 2019

Luckily, there are ways to convince them to make a switch and increase your product adoption. Whether you’re releasing your first product or getting ready to announce your fiftieth feature, here are a few tips we’ve learned to help you overcome customer inertia and help users see the value of what you have to offer.

Onboarding KPIs 196

Onboarding KPIs Customer Experience User Testing Research Software 196

Userpilot

OCTOBER 8, 2021

For more such strategies that will supercharge your SaaS growth , you might consider hiring a product marketer. This post has some great tips on how to do that. Why is product marketing the future? Or would you rather they were working on new product features?

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Userpilot

OCTOBER 25, 2022

Product strategy defines who we are building for, what to build, and how to build it. In general, strategic product management focuses on the key decisions that need to be made to ensure long-term product success. Strategic Product Management Activities and Tips. What is strategic product management?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Usersnap

JULY 11, 2021

Building your product, reaching product/market fit, hiring team members, doing marketing and getting your first customers on board. troubles with the product itself. product limitations / restrictions. providing productivity tips to your users. We’ve got your email” replies. saying “thank you”.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

Intercom, Inc.

NOVEMBER 7, 2019

It was really like the early days, and from there I built with the team all of the go-to-market engine, from building the first sales team, then thinking about how to make the organization evolve as we were growing and finding product-market fit to where we are today. That’s what we call the start phase.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

JULY 19, 2021

To personalize your SaaS right, follow these tips: Decide the common reasons why users choose your product. Increased retention and product adoption. The best customer engagement platform should allow your product, marketing, and support teams to fully own the platform. Source: ConvertKit. Higher revenue.

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Userpilot

FEBRUARY 4, 2022

This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. In fact, #1 New York Times best-selling author Daniel Pink found that waiters/waitresses who repeat the order earn 70% more in tips. User persona example.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Oren Steinberg

MARCH 7, 2017

By positioning yourself as the expert in the field, and by writing quality content on the subject matter, you can get the big corporate attention via inbound marketing. Remember to express your expertise in terms of the problems you solve not the science or technological beauty of your product. Being an expert is not enough.

Reporting Tools 40

Reporting Tools User Testing Customer Experience Feedback Software 40

Userpilot

JULY 22, 2023

You need a clear target market, proper positioning, product-market fit, and the right sales process for a land and expand strategy to work. Five key product positioning benefits. #3. Making sure your product, sales model, pricing, and feature set already meet the needs of the average user in your target audience is key.

Feedback Software 96

Feedback Software User Testing Strategy Onboarding KPIs 96

Userpilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Get your free Userpilot demo today!

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Userpilot

APRIL 26, 2024

The NPS score is a standardized measure of customer satisfaction and customer loyalty by seeing how likely they are to refer your product to others on a scale of 1-10. Churn rates measure how many customers you’re losing every month, with high rates indicating issues in product-market fit or customer success. Churn rate.

Feedback Software 81

Feedback Software Analytic Tools Research Software User Testing 81

Userpilot

JANUARY 10, 2022

The NPS score is a standardized measure of customer loyalty by seeing how likely they are to refer your product to others on a scale of 1-10. Churn rates measure how many customers you’re losing every month, with high rates indicating issues in product-market fit or customer success. Churn rate. Customer stickiness score.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

FEBRUARY 25, 2021

That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. Content Marketing.

Research Software 91

Research Software User Testing Outbound Marketing 91

Userpilot

MAY 19, 2021

Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. Inbound marketing means creating valuable content for your target audience to help them find you themselves. Account-based marketing.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Revulytics

OCTOBER 19, 2017

A few members of our Marketing team recently attended HubSpot’s Inbound 2017 conference in Boston, one of the year’s largest events for marketing professionals. In her work with the organization, Gray leverages the knowledge of her field to lend leadership strategies for product management professionals.

Roadmap 137

Roadmap Research Software Reporting Tools Analytic Tools 137

Intercom, Inc.

MARCH 29, 2022

We had an inbound sales team as well, basically quite a few groups. So let’s take a look at the product in more detail. Product demo: Intercom Switch. Jasmine Jaume, Director of Product Marketing at Intercom : Thanks, Paul, and hi everyone. These workflows, though, are not limited to just marketing.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

MARCH 29, 2018

The interesting thing is that the way we get our clients right now is strictly around content marketing, inbound and SEO. Adam: All your clients today are inbound. But it ended up working out, because we built our own inbound machine just in the nick of time. Eric’s growth quick tips.

Webinar 192

Webinar Inbound Download User Testing 192