Userpilot

MAY 19, 2021

The B2B SaaS marketing space can feel a lot like an echo chamber. SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. What do SaaS Companies spend on B2B Marketing? Creating A B2B SaaS Marketing Plan.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Intercom, Inc.

JUNE 7, 2022

Live chat – especially when it’s part of a modern customer communications platform that helps you make the most of every engagement – is a powerful addition to your sales tech stack. For many years, B2B companies have executed their inbound sales funnel in a traditional manner that looked a little something like this: Visitor prospects.

Inbound 245

Inbound Customer Communications Research Software Data Visualization 245

Intercom, Inc.

OCTOBER 13, 2020

At Intercom, we have taken advantage of these technologies relatively early. So, modern machine learning opens up vast possibilities – but how do you harness this technology to make an actual customer-facing product? A complex system that works is invariably found to have evolved from a simple system that worked”.

Artificial Inteligence 281

Artificial Inteligence Customer Communications Research Software Feedback Software 281

Intercom, Inc.

SEPTEMBER 21, 2022

“These technologies may have helped businesses scale, but it sent relationships that customers had with businesses back to the dark ages” To deal with this scale, a new generation of technology companies emerged introducing ticketing systems and concepts like “do-not-reply” emails.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Intercom, Inc.

JUNE 1, 2021

According to recent research, however, many teams aren’t sufficiently equipped to meet these new challenges. The solution: Optimize your resources with the Conversational Support Funnel. Challenge #2: Agents are wasting time jumping between tools. So how can you manage a larger volume of queries without needing to add headcount?

Data Visualization 232

Data Visualization Reporting Tools Research Software Customer Communications 232

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 94

Feedback Software Research Software Reporting Tools Onboarding KPIs 94

Userpilot

FEBRUARY 25, 2021

That is why we asked some of the best SaaS marketing practitioners for their best plays with the highest win percentage. In this SaaS marketing playbook, we have compiled the hottest trends in growth marketing as told by real people on the field. SaaS Marketing Playbook Table of Contents. SEO for SaaS Marketing.

Research Software 64

Research Software User Testing Outbound Marketing 64

Userpilot

DECEMBER 19, 2022

Investing in a variety of content formats including articles, case studies, and video courses is the best way to cover all your bases with both users and search engines. Think about how Slack targets senior operations staff or how HubSpot advertises its CRM software to upper management. Do your market research.

B2B 98

B2B User Testing Research Software Analytic Tools 98

Mixpanel

AUGUST 21, 2019

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. In this guest post for Mixpanel, he shares his lessons on reducing mobile app churn with user analytics. The challenge: reduce churn for a mobile app. Set vacation in-app.

Analytic Tools 78

Analytic Tools Feedback Software Research Software User Testing 78

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. These are just the tools, however. They’re not just creating great users of their software.

Education 52

Education User Testing Customer Experience Research Software 52

The Product Coalition

JULY 6, 2022

The majority of such apps have undergone iterative and incremental development to enhance and improve their features. It is a methodology that is followed by a majority of software development companies today. It is a combination of processes and tools that helps startups create products and features that customers want.

Startups 123

Startups Feedback Software User Testing Product Research 123

Intercom, Inc.

APRIL 3, 2018

For most sales teams, “personalizing” a cold email simply means referencing a person’s job title or company and sending them links to case studies or blog posts in the hope of generating a single click-through. We knew from our own research that leads are 82% more likely to convert to customers if they’ve chatted with you first.

Outbound 218

Outbound Inbound User Testing Research Software 218

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Teams that benefit: Product, research and development, product education, customer success, sales, marketing.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Let’s get started!

Research Software 81

Research Software Strategy Customer Experience User Testing 81

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.

User Testing 66

User Testing Research Software Market Research Product Research 66

Mixpanel

AUGUST 21, 2019

Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. In this guest post for Mixpanel, he shares his lessons on reducing mobile app churn with user analytics. The challenge: reduce churn for a mobile app. Set vacation in-app.

Analytic Tools 40

Analytic Tools Feedback Software Data Visualization Research Software 40

Mixpanel

JANUARY 12, 2023

From customer research to monitoring and iteration, good copywriting is rooted in data. Start with customer research. It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. Qualitative research tells you why people do things.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Intercom, Inc.

MAY 6, 2019

But these metrics taken in isolation don’t reflect whether users are successfully incorporating your product into their daily routine, adding it to their lineup of business tools or embracing it as something they can’t do without. The website leaves little doubt that the product excels at what it does and drives real results.

Onboarding KPIs 196

Onboarding KPIs Customer Experience User Testing Research Software 196

UX Studio

APRIL 6, 2023

We accomplish this by putting UX research to use, which leads to enhanced, user-centric design. With this approach, we were able to increase the booking rate on France’s leading travel app, Liligo , by 200%. We’ll be in touch with you to discuss your challenges further, and to come up with a custom solution for you!

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

We accomplish this by putting UX research to use, which leads to enhanced, user-centric design. With this approach, we were able to increase the booking rate on France’s leading travel app, Liligo , by 200%. We’ll be in touch with you to discuss your challenges further, and to come up with a custom solution for you!

Research Software 52

Research Software User Testing Product Research Data Visualization 52

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.

User Testing 40

User Testing Research Software Product Research Market Research 40

DISQO

JULY 5, 2018

Incumbents across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. No one wants to be the next Blockbuster.

User Testing 40

User Testing Research Software Product Research Market Research 40

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. But as it started selling more and more into the enterprise, it staffed up with a deep and strong one. Not likely.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Userzoom

JULY 9, 2019

A/B testing can be used to compare the performance of a webpage, app, email, or advert by pitting a control, ‘A’, against a test variant, ‘B’ A/B testing works by randomly splitting your inbound traffic equally between the two versions. Most A/B testing platforms are relatively easy to use and cheap to install.

User Testing 100

User Testing Product Research Research Software Testing 100

Amplitude

JULY 17, 2019

The podcasts featured in this list cover a range of analytics topics including behavioral analytics , SaaS business strategies, campaign performance analytics, and data visualization techniques. Essential Learning for SaaS Analytics: RAMP By InsightSquared. Best Big Data Podcast To Help You Visualize Your Data: Data Stories.

Data Visualization 94

Data Visualization Analytic Tools Artificial Inteligence Customer Experience 94

DISQO

MARCH 6, 2020

Incumbent companies across every industry have been put on notice: technology upstarts are taking over the Fortune 500 list at an accelerating pace. Combining experimentation with market research. Integrated together, market research and experimentation can enable organizations to allocate resources intelligently and efficiently.

User Testing 52

User Testing Product Research Research Software Feedback Software 52

Mixpanel

FEBRUARY 23, 2021

And beyond the anecdotal, an often-cited 2019 study CB Insights found that “no market need” was the leading reason most startups don’t succeed. ” Startup Grind Jaclyn Allen, Partner Success Manager, and Daniel Reilly, Software Engineer, Startup Grind. It makes sense intuitively. Credit: Lenny Rachitsky.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

NOVEMBER 5, 2019

Speed is our solution to hitting ambitious targets and increasing our efficiency. In a study we conducted, 91% of sales reps said responding instantly to a lead has helped them close a deal. I think software buying is becoming a little more like mortgage buying where the competition is crazy. Dave: Awesome.

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Intercom, Inc.

AUGUST 28, 2019

Despite this, a recent study found a full 42% of companies don’t survey their customers or collect feedback. Customer feedback can come in from a variety of channels (email, social media) or messenger tools such as Intercom. You can ask specific questions (prompted) or passively categorize the inbound feedback (unprompted).

Customer Feedback 218

Customer Feedback User Testing Feedback Software Customer Experience 218

Intercom, Inc.

JULY 23, 2018

With a high volume of inbound leads, you have a long tail of small accounts that individually are worth less in ARR but collectively could mean a big pay day for your company. They’re the large, complex accounts you’ll want to research and manually nurture from start to finish. High velocity, small accounts. The big whale.

Customer Experience 151

Customer Experience Messaging Inbound Research Software 151

Brian Balfour

JUNE 20, 2017

Patreon is a platform that allows people who make things -- everything from music to blog posts to journalism to comics -- to to run a membership business for their fans. It's a number where we believe the platform has meaningfully changed a creator's life and ability to create more, focus more on their craft, and in many cases go full time."

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84

Intercom, Inc.

MAY 21, 2020

I studied econometrics in college, so I was very much into the numbers game, and I’ve been doing that for about three and a half years now. There’s a lot of that: relying on Slack, relying on Intercom within the team communication technologies we have. . We saw that research and wanted to test this out with some of our customers.

User Testing 221

User Testing Customer Experience Data Visualization Reporting Tools 221

Business of Software Conference

MAY 21, 2020

Alex Yang: The company where we work builds technology to fight global poverty. Our current product is a biometric fingerprint scanner paired with an Android app. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. like all craftsmen hackers like good tools.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Business of Software Conference

JANUARY 16, 2020

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? The research on this is kind of interesting.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

All About Product Management

APRIL 29, 2007

Porter views a company as a system, made up of subsystems each with inputs, transformation processes and outputs. The primary value chain online activities are as follows: Inbound Logistics: Data feeds (RSS, XML, CSV…), ad slots, business pain, keyword research, availability of community tools (e.g.

Technical Review 48

Technical Review Research Software White Paper Product Management 48

Intercom, Inc.

FEBRUARY 27, 2020

The technology for Resolution Bot has been waiting in the wings, but the user experience has been risky. That’s why we built a curation tool to help you search how your customers have asked questions in the past. And we have the machine learning technology to build a bot that can come in and can help and not look stupid.

User Testing 23

User Testing Artificial Inteligence Data Visualization Customer Experience 23