Lenny Rachitsky

JANUARY 16, 2024

Please send us feedback (or leave a comment ) on anything you think we’re missing, or anything unique about your business that caused you to modify the equation you use. One key metric for every business is customer acquisition payback period. This won’t be perfect. We’d love to hear it.

User Testing 120

User Testing B2C Outbound Feedback Software 120

UX Planet

JANUARY 23, 2024

Master Google Analytics 4 for user behavior analysis, UX design optimization, and enhanced website performance to improve sales. Let’s start, Google Analytics 4 is a powerful web analytics service that provides valuable insights into user behavior, engagement, website conversion, and much more. It’s six years old.

Data Visualization 82

Data Visualization Analytic Tools User Testing UX 82

Usersnap

AUGUST 20, 2021

Have you ever made a costly mistake because your customer feedback analysis wasn’t on point? That gold mine list of feedback turned into a mine field? If the same has happened to you, then you’re probably asking yourself: how should I most effectively use the customer feedback that comes in to make better business decisions?

Feedback Software 52

Feedback Software Customer Feedback User Testing Data Visualization 52

Userpilot

APRIL 3, 2024

As you’re researching dashboard reporting tools, you’ve probably noticed how hard it is to find reliable information on the available solutions. To make your life a little bit easier and help you choose the best dashboard analytics tool for your SaaS, we’ve produced a guide of 12 excellent platforms available on the market in 2024.

Data Visualization 79

Data Visualization Embedded Analytics Reporting Tools Analytic Tools 79

Userpilot

SEPTEMBER 25, 2023

The most important metrics to track are: Customer acquisition cost : The amount spent to acquire a new customer. The customer lifetime value : The total expected earnings of a single customer over their entire relationship. Conversion rate : The number of customers that convert into paying customers.

Data Visualization 84

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 84

Indicative

FEBRUARY 25, 2020

In this article, you’ll learn about a new genre of customer analytics capabilities that speak the language of people, rather than systems. It’s this hunger for information that has given rise to the variety of BI solutions on the market today — each with their own value propositions. Enter customer analytics.

Analytic Tools 94

Analytic Tools Data Visualization Reporting Tools Feedback Software 94

Mixpanel

MAY 8, 2023

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. But with customers spending more time researching and buying online, websites and product experiences are converging to accommodate customer needs, and the scope of analysis for most marketers is increasing.

Data Visualization 52

Data Visualization Analytic Tools Embedded Analytics Reporting Tools 52

Userpilot

JULY 24, 2023

Are you looking for Zendesk integrations to boost the efficiency of your self-service customer support? The article explores the best Zendesk integrations for: Customer support Customer feedback Productivity Email and social media communication Analytics and reporting Let's get right to it!

Embedded Analytics 72

Embedded Analytics Data Visualization Analytic Tools Feedback Software 72

Reveal

DECEMBER 1, 2021

With its robust capabilities to expand your business, add value to your customers, and ultimately grow your profits, embedded analytics solutions are becoming essential for businesses that want to be able to survive in the market. Instead, users can look at key business data in context increasing their productivity and efficiency.

Embedded Analytics 52

Embedded Analytics Data Visualization Analytic Tools Reporting Tools 52

Indicative

OCTOBER 23, 2020

Every team — from product to marketing, and IT to engineering — is generating data. It is important to customize the components of your analytics stack to meet your business’s unique needs. Here are the key components of a data analytics stack and how they all fit together to enable data-driven decision-making. Major Players.

Embedded Analytics 141

Embedded Analytics Analytic Tools Data Visualization Reporting Tools 141

Mixpanel

AUGUST 11, 2020

From understanding the analytics landscape to mapping capabilities with KPIs and integrating new tools with your current stack, we know that choosing a product analytics solution can be overwhelming—not to mention, time-consuming. How is Mixpanel different from marketing analytics tools like Google Analytics? Product analytics (e.g.

Data Visualization 98

Data Visualization Analytic Tools Reporting Tools Research Software 98

Mixpanel

NOVEMBER 9, 2020

In 2019, industry-leading Business Intelligence (BI) tools, Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. More recently in 2020, cloud-based data warehouse Snowflake went public at an eye-popping market capitalization of $70 billion.

Data Visualization 111

Data Visualization Differentiation Analytic Tools User Testing 111

Userpilot

MAY 22, 2023

Tracking cross-platform analytics is essential for product teams to see a complete view of customer behavior. TL;DR Cross-platform analytics is the activity of tracking and analyzing user behavior across multiple platforms or devices. Tools like Google Analytics or Amplitude allow you to track user behavior across all platforms.

Analytic Tools 76

Analytic Tools Feedback Software Data Visualization Reporting Tools 76

Mixpanel

JANUARY 9, 2020

And yours is among all that data—data about and produced by your customers as well as data that’s central to your day-to-day business operations. As with many things in this life, organization is the first step to success, whether you’re looking to increase operational efficiency, improve user experience, or innovate to grow market share.

Data Visualization 129

Data Visualization Analytic Tools Feedback Software Customer Feedback 129

Iteratively Blog

MAY 31, 2020

Time and again, folks have used product analytics tools to better understand their customers. Businesses use analytics to determine product health, improve the customer experience, test product-market fit, and ensure that they are making the right investments with limited time and resources.

Data Visualization 97

Data Visualization Analytic Tools Onboarding KPIs User Testing 97

Mixpanel

APRIL 20, 2022

To quickly summarize, we collect marketing, sales, and product data from the relevant systems of record, merge them together in BigQuery using Salesforce account IDs as a common identifier and tag each account with whether it belongs to our ideal customer profile (ICP). Here’s how we did it. Data structure for our Mixpanel project.

Data Visualization 122

Data Visualization Analytic Tools Reporting Tools User Testing 122

Lenny Rachitsky

NOVEMBER 16, 2023

For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Product Research 52

Product Research User Testing Reporting Tools Customer Feedback 52

Amplitude

NOVEMBER 12, 2019

Another core benefit to digital products is that it’s possible to improve the user experience over time (such as by adding new features or upsell Digital products make it possible to improve the user experience over time. As a result, you have endless opportunities to find new ways to continually engage—and retain—existing customers.

Analytic Tools 94

Analytic Tools Onboarding KPIs Enterprise Data Visualization 94

Mind the Product

MAY 13, 2019

We recently reached 1,800,000 current account customers – after launching in January 2018 – and are focusing on growing our user base and revenue. In the same time, we’ve grown overdraft usage from zero to over 100,000 people, and revenue from zero to break-even on a per customer basis. What would you be proud of?

Research Software 165

Research Software Feedback Software User Testing Customer Experience 165

Mixpanel

FEBRUARY 17, 2022

When it comes to the four pillars of product analytics maturity , collaboration is the part we on Mixpanel’s Customer Success team are asked about the most: “How can we improve our collaboration?” ” “How do we improve data sharing between teams?” ” “How do we create a data culture?”

Data Visualization 59

Data Visualization Customer Feedback Analytic Tools User Testing 59

Reveal

AUGUST 17, 2022

Among all embedded analytics products on the market, Tableau is certainly one of the most popular BI tools for analyzing, visualizing, and working with data. But like any other software solution on the market, Tableau is also not perfect and surely not the best fit for every business use case. Reveal Embedded Analytics.

Embedded Analytics 59

Embedded Analytics Data Visualization Analytic Tools Reporting Tools 59

People-First Product Leadership

SEPTEMBER 17, 2023

Start the onboarding document by welcoming the new hire and setting the foundation for the information they’re about to consume. The insight comes together to define the team culture one is joining and the best way to introduce any necessary changes. Make sure they have an onboarding buddy to check in with along the way.

Research Software 52

Research Software Data Visualization Analytic Tools Feedback Software 52

Iteratively Blog

JANUARY 10, 2021

The iOS, Android and web development teams are responsible for instrumenting (and ideally testing) those events in the code and will have an opinion on what’s feasible. Looker and Mixpanel). In short, in a data-led company analytics involves almost everyone. If it’s owned by everybody, it’s owned by nobody. Missing tracking?

Embedded Analytics 52

Embedded Analytics Analytic Tools Data Visualization Software Review 52

Amplitude

APRIL 12, 2018

Where does product analytics fit in the realm of analytics tools on the market? What makes product analytics different from marketing analytics? Hint: Skip to 3:45 to learn how Amplitude compares to BI tools and marketing analytics.). The way customers feel about the product is your new brand.

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Research Software 40

Amplitude

APRIL 12, 2018

Where does product analytics fit in the realm of analytics tools on the market? What makes product analytics different from marketing analytics? Hint: Skip to 3:45 to learn how Amplitude compares to BI tools and marketing analytics.). ” The way customers feel about the product is your new brand.

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Research Software 40

Amplitude

SEPTEMBER 25, 2019

I had some experience using self-service visualization tools like Tableau and Looker at LogMeIn, and I liked being able to expose insights that were worth exposing. A lot of times it’s based on a hunch, or the company believes there’s product-market fit in a certain area. How do designers fit into your process?

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Data Visualization Customer Feedback Strategy Dashboard 58