Product Innovation Educators

APRIL 22, 2024

The essential knowledge areas that give product managers more influence and success Today we’re talking about the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers. 1:14] Who is Chad McAllister?

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The Product Coalition

JULY 6, 2022

Most of our readers would have heard of Agile product management. In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). This is why it is important to follow a set of principles that can help you manage your product’s lifecycle better.

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Userpilot

JULY 18, 2023

It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.

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Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them. Check out our list!

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Product Innovation Educators

APRIL 27, 2020

Three phases of pricing for product managers. A lot of product managers are not very involved in pricing decisions. Our guest, Ben Malakoff, learned how to price products and in this interview he shares what you’ll need to know to be part of pricing decisions, increasing your influence. 6:39] Market Research.

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Mind the Product

AUGUST 9, 2017

While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product strategy. The global smart home market is expected to grow at a CAGR of 14.5%

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Product Innovation Educators

MAY 20, 2024

How product managers can master product process Watch on YouTube TLDR – The Product Innovation Charter (PIC) is a short document that provides direction and alignment for a product development project. In this article, we will explore the seven knowledge areas for product mastery.

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Userpilot

APRIL 6, 2023

Overengineered products are difficult to use, filled with bugs, and instead of improving your users’ lives, they make them unnecessarily complicated. In this article, we look at different ways for product managers to avoid falling into the overengineering trap. Your product may wow users with its fancy features to start with.

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Product Innovation Educators

MAY 23, 2022

Mike has a long history in product work, spending a decade at Apple, helping Silicon Graphics, then contributing to growth at Palm, as well as assisting other organizations to be more successful with their products. He is going to help us learn how to quickly get customer insights for our product work.

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Userpilot

MARCH 3, 2022

Looking for a product manager CV template? What does a solid product manager’s CV look like? This article will help you develop and finetune your product manager resume, present your skills in the most favorable light, win the attention of the hiring managers, get interviews, and ultimately land your dream job.

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Mind the Product

JANUARY 22, 2019

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. As a product manager I’m always looking for signals and patterns, and evaluating what early trends could mean for my products, and now for product practice. Understanding Systems Thinking.

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PMLesson's Ace the PM Interview

JULY 22, 2020

One of the most frequently asked questions from those aspiring to enter the product management field is: how technical do I need to be if I want to be a PM? PMs build and manage technical products. In this article, we will explore how technical a good product manager should be. Do I Need to Be Able to Code?

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Userpilot

JUNE 17, 2022

How dangerous is it for product managers ? Feature parity is when your product has the same features across all platforms and systems, or as your competitors. Feature parity with your legacy system means that your product offers the same functionalities as it did before you rebuilt it. Interested?

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Userpilot

DECEMBER 7, 2023

Data-driven insights can help you create resilient product growth strategies. For instance, market research data can help you decide on effective product management strategies. Using these insights, businesses can create resilient growth strategies around their customers, products, or services.

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Product Innovation Educators

DECEMBER 7, 2020

How product managers can empathize with customers and colleagues in five steps. You’ve heard it before, product managers need empathy. Clearly, empathy is important, but not all product managers have gained this skill, and others are not using it correctly. . 32:04] Step 5: Using Solution Imagination.

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Userpilot

JUNE 30, 2022

What is the application of the jobs-to-be-done model in product management ? How can you use it to build successful products? The product management jobs-to-be-done framework relies on the idea that the customer is ready to spend money on a product only when it helps them complete a particular job.

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Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

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Userpilot

APRIL 1, 2022

What does the SaaS product localization process involve? How can product managers prepare products for expansion into other markets? Product localization makes the product accessible to users in foreign markets with different languages and cultures. Payment System Localization.

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The Product Bistro

JANUARY 3, 2017

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. Happy customers, easy to use products, delivering tangible benefits will drive higher lifetime customer values. Business model shift.

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Userpilot

JANUARY 9, 2024

Any product manager can deploy a feature into production – but what’s the point of all that hard work without getting into the participant’s mind and understanding whether it’s usable or not? There are some drawbacks to consider, too: subjectivity and limited depth of understanding for complex products.

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The Product Coalition

JUNE 20, 2018

I decided to start with the basics by focusing on my experience connecting customer-facing products to internal systems via APIs. Hopefully this article helps other product managers avoid my major mistake. Over the past few months I have been searching for a non-technical product manager role.

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Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

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Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

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Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

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Pragmatic Marketing

FEBRUARY 17, 2017

Product managers and strategists drive such decisions, and thus shape your world. Both turn grand visions into tangible goods and market realities. Product managers and strategists see things through different lenses and maintain often-opposing priorities. Who made YouTube a household name?

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Userpilot

JULY 27, 2023

Engineering Manager: In charge of planning, designing, and overseeing projects. They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. Come up with product and new feature ideas.

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The Product Coalition

MARCH 3, 2023

Traditionally, user personas [in marketing, they are called ‘buyer personas’] have been the tool of choice in understanding consumers. Works with merchants’ existing systems 4. Helps manage fraud 6. These differences were fascinating but inconsequential. In payments, merchants basically all want the same six things: 1.

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Product Innovation Educators

OCTOBER 31, 2016

This episode is about market research – what’s in your toolbox for conducting consumer and market research? In that episode we discussed quantitative and qualitative research tools but didn’t go into details about applying Conjoint. He went on to earn a PhD in Market Research.

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PMLesson's Ace the PM Interview

MARCH 1, 2020

An inside look at product management at IBM and the interview process. Kevin Wei is an Offering Manager at IBM managing Watson Knowledge Catalog and DataStage. In this Path to PM blog post, Kevin shares his journey breaking into a product role as a new grad hire at IBM. What is an IBM offering manager?

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DISQO

OCTOBER 24, 2019

And Fortune 500 clients rely on them to help with these digital transformation projects,” I explained on a recent episode of This is Product Management. It’s literally more difficult than it’s ever been before for Fortune 500 clients to keep pace with the market.”. Outcomes Over Hours. Here are three of my favorites: 1.

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Userpilot

AUGUST 13, 2023

A feature prioritization matrix is a product management tool that helps teams decide what features to develop next. Why should product managers use a prioritization framework? A feature prioritization framework helps the product team to deliver high-impact features. What is a feature prioritization matrix?

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Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. Market research and refining buyer personas and the buyer’s journey. Slack is a good option to consider.

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The Product Coalition

JANUARY 24, 2022

Few years back, I had an interview opportunity with Mckinsey for the role of a Product Management consultant. Note: In practice, actual TAM assumptions can be fetched from paid data of various marketing research companies eg IDC in India. TAM: The population of India is 1.4 What is it? That is all!!

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Amplitude

JANUARY 30, 2019

We sat down with Shayna to learn more about how to align customer demands with business goals to create products that are more valuable for users – and therefore more successful. Name: Shayna Stewart Role: Digital Product Manager at Y Media Labs. Shayna Stewart: I’m a Digital Product Manager at Y Media Labs.

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The Product Coalition

MARCH 11, 2024

These nudges subtly remind users of the limitations of the free tier, a tactic explored in a 2023 paper titled ‘The Nudge Effect in Freemium: How Interface Design Influences Upgrade Decisions’ published in the Journal of Marketing Research. For example, Duolingo’s daily streak system encourages consistent learning.

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UserVoice

JULY 28, 2017

Task Management Tools for Product Managers. What it is: Trello is a project management tool that’s intended to keep groups organized, but it also works well for personal to-do list tasks. If you’re a fan of the kanban system , this will become your go-to method of organization. Good Ole’ Google Docs .

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The Basics of Product Management

MAY 24, 2020

The acronym also stands for system development life cycle. The system development life cycle phases are also the same as the software development life cycle phases. The system development life cycle phases are shown in the diagram below. As a Product Manager, this is probably the most important phase for you.

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