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Announcing multichannel transactional messaging: Make sure your customers get the message

Intercom, Inc.

We’re excited to announce that you can now send transactional messages using Intercom, empowering you to send all your customer messages from one easy-to-use platform. And because it’s Intercom, we’ve reimagined what “transactional messaging” looks like. What is transactional messaging? Order or delivery confirmation.

Messaging 218
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In-App Messaging

ProductPlan

In-app messaging is a way of communicating with users within the context of your product, often taking the form of tooltips, banners, or in-app chat. For software products, in-app messaging includes all of the native messages sent to a user while they are using your product.

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The decade software ate the world

Intercom, Inc.

Putting narrative order on the past decade, a 10-year-period that has somehow remained stubbornly nameless, is quite the challenge, but it’s impossible to make sense of the 2010s without understanding the role of software. And then there’s messaging. In China, WeChat, which launched in 2011, sends about 45 billion messages every day.

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Customer engagement guide: the what, why and how of effective messages

Intercom, Inc.

Remember those halcyon days when software was sold through licenses and you only had to win over each customer once to stay profitable? This means crafting a message strategy that truly engages its recipients on a regular basis. The anatomy of an effective message. Example messages that facilitate customer engagement.

Messaging 202
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Making Software Pirates Pay: An E-Commerce Playbook

Vendors large and small have been using software intelligence to understand who is using unlicensed versions of their software so they can develop data-driven strategies to identify and convert unpaid users, generating new license revenue. An E-Commerce Conversion Playbook. Download the eBook now!

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Making A Training Video For Software: 10 Tips

The Product Coalition

How to create a training video for software There are many benefits to having training videos for your software. Additionally, training videos can increase user loyalty and satisfaction by providing an easy-to-understand visual guide on how to use your software. Think twice!

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Software Monetization: 13 Strategies to Drive Revenue and Growth

Userpilot

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

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7 Tips for Developing an In-Application Messaging Strategy

Use In-App Messaging to Drive Unlicensed Users to Your Cart. Software vendors are always looking for new ways to convert prospects to customers; and if you're selling your software online, driving and converting shopping cart traffic is crucial to driving new revenue. Alert these users of their unlicensed status.