Lessons Learned in 33 Years in the Software Industry

bpma ProductHub

Seth Godin on Making Software Seth Godin spoke at Business of Software Conference USA last year to share some of the many lessons that he has learned in his 33 years in the software industry. This year, Business of Software Conference USA is in Boston,… Product Marketing Community Product Management Resources Feedback research Usability Design Communication Innovation Product Strategy B2B B2C Software

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6 Software Piracy Myths


As long as there has been software, there has been software misuse: both pirated use (companies using pirated versions of software with cracked licenses) and overuse (legitimate customers exceeding the legal use defined in a license agreement).

Agile Beyond Software

280 Group

I recently attended a meeting of the Silicon Valley Agile Leadership Network on the topic Agile Beyond Software. She was not presenting a process that can be adopted as-is by a large number of hardware companies in the way that Scrum can be adopted by software companies.

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Run Less Software

Inside Intercom

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. are making it easier and faster for software developers to develop complex software applications atop this infrastructure.

How to Package and Price Embedded Analytics

About Logi Analytics and Software Pricing Partners.25 to Lift Value and Revenue01 Today’s organizations are embedding analytics in commercial software applications at an exponential rate. software vendors and SaaS companies. only see a demo and never actually use your software.

Build boring software

Inside Intercom

When trying to solve a problem with software, it can be tempting to build an exciting, complex solution. At our event Building Intercom in Dublin, I argued that when it comes to building software, we should avoid excitement and embrace boring.

Ten laws of software development

The Product Coalition

Photo by rawpixel.com from Pexels Software development brings with it its fair share of paradigms, patterns and principals. Many of these take the form of software development laws. Some software development laws relate only to coding practices.

What Is Software Compliance Analytics?


Converting Software Pirates to Paying Customers. Software piracy is still a big issue. So let ’ s talk about software compliance analytics and the data that helps you convert pirates into paying customers. Software Piracy License Compliance Videos Compliance Analytics Complianc

Handling Software Testing in Continuous Delivery


It’s clear that continuous delivery and Agile are the way of the future for software development. The problem is that while dev teams have managed to keep up with the demand so far, software testing teams are struggling to maintain output quality. Addressing the Gap in Software Testing.

How Your Software Demo Can Make Your Product Sell Itself


When we say software demo, what comes to mind? The truth is, until recently, software demos were simply a way to show off your product to interested prospects. Why Your Traditional Software Demo Doesn’t Work. Traditional software demos are fairly time consuming.

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Why “Build or Buy?” Is the Wrong Question for Analytics

INTRODUCTION 2WHEN TO BUILD YOUR OWN ANALYTICS The first instinct for many software companies is to. Software companies that stay on the “build” track. Risks to Software Stability: Internal. software products. Most software companies are under pressure from.

Catch Software Pirates with Honey, Not Vinegar


Consider it a compliment that a company wants to use your software product, even if it’s an unlicensed version. It’s also easy for employees to pass along copies of software to coworkers and overuse their company’s paid license. Software Piracy License Compliance Compliance Analytics

Hardware Companies “Selling” Software

Pragmatic Marketing

Software companies have much better margins and are a zillion times more profitable. If you’re trying to defend hardware companies, you would say, “that’s because software companies have much lower costs.” Hey hardware companies, WAKE UP!!!!

Hardware Companies “Selling” Software

Pragmatic Marketing

Software companies have much better margins and are a zillion times more profitable. If you’re trying to defend hardware companies, you would say, “that’s because software companies have much lower costs.” What if hardware companies implemented accounting like software companies?

Improving Modern Software Development with Customer Feedback


Last month, Coding Sans shared the insights of almost 700 tech survey respondents in their 2019 State of Software Development report. The wonderful nuggets of information in the report shed light on the challenges involved with modern software development.

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Ubiquitous Five years ago, data visualizations were a powerful way to diferentiate a software. In the competitive software world, customers are always ripe for. MONETIZING ANALYTICS FEATURES: Why Data Visualizations. Will Never Be Enough.

Software As A Promise: Balancing Trust and Strategy Builds a Foundation for Success

bpma ProductHub

by Davide Cis –In the world of Enterprise Software, our panelists presented strong arguments for what we will call “Software as a Promise (SaaP)”: a framework that product managers should adopt to engage clients and build products that customers will love.

Was ist Software-Compliance-Analyse?


Lassen Sie uns also über Software-Compliance-Analysen und Daten sprechen, die Ihnen helfen, Piraten in zahlende Kunden zu verwandeln. Die gute Nachricht ist, dass Anbieter installierte Software erkennen und unbezahlte Nutzung mit Hilfe von Softwarenutzungsanalysen identifizieren können.

Four Data-Driven Ways To Combat Software Piracy


Piracy has long been a thorn in the side of the software industry. A 2018 survey found that worldwide, 37% of software installed on personal computers is unlicensed, with the commercial value of that unlicensed software coming in at $46.3 Software Protection.

What Is Software Usage Analytics?


Depending on what you do (product management, software development, etc.), you may call it software usage analytics, runtime intelligence, software business intelligence, or software intelligence (if I missed your favorite please add it in the comments).

5 Early Indicators Your Embedded Analytics Will Fail

At Logi, we’ve worked with over 800 software. Some software. software company grows less than 20 percent annually, they have a 92 percent chance of failure. Updating your application’s dashboards and reporting features. may feel optional—until suddenly it’s not.

Cambridge, 11 April: Software Pricing Demystified (Business of Software)

Mironov Consulting

What: Business of Software Conference. Talk: “Software Pricing Demystified” When: 11-12 April 2019. Software is intangible: it doesn’t have weight or size or per-unit manufacturing costs.

Taking a Customer-Centric Approach to Software Product Management


Software customers have many choices and high expectations, and as such, even the most established installations could fall to a more agile competitor. This includes a deep dive into designing and implementing relevant and impactful beta strategies with software usage analytics.

Early Access: Exponent's Software Engineering Course

PMLesson's Ace the PM Interview

We're excited to give you a sneak preview of Exponent's new software engineering interview prep course! If you sign up now, you'll get a discount on the full course when it launches next month, and we'll also send you our new Software Engineering Interview Study Guide for free!

In software, nothing comes for free

Inside Intercom

Often in software you’ll hear that you get something for free, like “the framework just gives us this for free,” or “if we use X service provider, we get Y for free,” or your developers will tell you “we were building this bit anyway so we get this extra piece for free.”.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will use the example of a product manager of a learning management software system and how she would go through the process of defining reporting for users of the product. For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. It seems like PMs and engineers have grown to hate embedded reporting.

Building C-Level Support for a Software Compliance Analytics Strategy


Organizations considering a software compliance analytics strategy should keep this in mind as they seek to build consensus for a program. Unlike traditional enterprise software projects, the engineering and product management organization can be the toughest to sell on compliance.

Third-Party Software Integration: Best Practice, Perils and Pitfalls

Mind the Product

Product management teams often ask themselves if third-party integration is right for their software product roadmap. Because of this, look through product management job descriptions and you’ll find many that mention third-party software integration, APIs, strategic partnerships, and so on.

Piracy Impact Podcast: CNC Software Chief Legal Officer Gary Hargreaves


Jason and Michael took a trip to Connecticut to talk to leading CAD/CAM vendor CNC Software ’s Chief Legal Officer, Gary Hargreaves. Gary shares the story of his involvement in license compliance, how CNC approaches software piracy, and the role of its reseller network.

The Most Disruptive Trends in Automotive Software Development in 2019

The Product Coalition

Back in 2018 automotive software developers made some further inroads in the industry, trough connected car servicer or usage-based insurance, for instance. Without further ado, below we’re going to list some of the most disruptive trends in automotive software development in 2019.

How to avoid the top 3 mistakes when hiring a software development team

It’s Product Management; not Software Engineering…

The Product Coalition

This may be particularly amplified for those who find themselves in Product roles at companies that still operate in the more traditional ‘Business Analyst/Software Engineer’ paradigm, where ‘requirements’ are cold-bloodily handed from one business unit to another.

Top 5 Software License Compliance Stories of 2018


While that’s all very exciting, the world of software license compliance had its moments too this year. Here’s a look at our top picks for software license compliance-related stories in 2018. Only named users are authorised to use or access the mySAP ERP software directly or indirectly.

Die Dashboards, Die! Why Conversations Will Reinvent Software

Nir Eyal

In years to come, conversations will breathe new life into software—particularly the boring enterprise tools millions of knowledge workers begrudgingly use every day. Why Conversations Will Reinvent Software appeared first on Nir and Far. Conversational user interfaces (CUIs) work because of our familiarity with messaging. Even the most technically complex interactions can look as simple as getting an SMS text when presented as a conversation. There […].

Let’s stop calling it software engineering

Under10 Playbook

Much of the language of software creation is based on the manufacturing metaphor. We “plan” software. We “engineer” software. We “assemble” software. In my experience, creating software isn’t rote; it requires thought.

Embedded Analytics, Everywhere

Speaker: Dean Yao, Director of Marketing at Jinfonet

What's the next big trend in analytics software and applications? Software development teams more often now are embedding 3rd party analytics solutions into their products and applications to let them focus on other core areas of their software.

The Software Development Deli Counter

Mironov Consulting

I’ve noticed a frequent executive-level misalignment of expectations across a range of software/tech companies, particularly in B2B/Enterprise companies and where Sales/Marketing is geographically far away from Engineering/Product Management.

How (Industrial) Hardware Is Different from (B2B) Software

Mironov Consulting

But I’ve been working with several clients who build long-lived industrial hardware — and whose core operating assumptions can make it difficult to add revenue software products to their portfolio. To meet customer expectations for consumer-like software usability.

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Product-Wide Software Licensing Strategy That Drives Compliance


The chain of events set in motion by SAP’s actions against so-called “indirect access” (where 5,800 users utilized SAP ’ s software engine on a single license through a third party application) was front-page news in the world of enterprise software compliance.

What Google’s and SalesForce’s respective acquisition of Looker and Tableau Software means for…

Piyanka Jain

What Google’s and Salesforce’s respective acquisition of Looker and Tableau Software means for CIO’s The BI analytics tool space is consolidating to compete against Microsoft’s ensemble of Business Analytics(BA) products which promises to solve for the entire workflow?—?data

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will use the example of a product manager of a learning management software system and how she would go through the process of defining reporting for users of the product.