Lessons Learned in 33 Years in the Software Industry

bpma ProductHub

Seth Godin on Making Software Seth Godin spoke at Business of Software Conference USA last year to share some of the many lessons that he has learned in his 33 years in the software industry. This year, Business of Software Conference USA is in Boston,… Product Marketing Community Product Management Resources Feedback research Usability Design Communication Innovation Product Strategy B2B B2C Software

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Agile Beyond Software

280 Group

I recently attended a meeting of the Silicon Valley Agile Leadership Network on the topic Agile Beyond Software. She was not presenting a process that can be adopted as-is by a large number of hardware companies in the way that Scrum can be adopted by software companies.

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Run Less Software

Inside Intercom

The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. are making it easier and faster for software developers to develop complex software applications atop this infrastructure.

Hardware Companies “Selling” Software

Pragmatic Marketing

Software companies have much better margins and are a zillion times more profitable. If you’re trying to defend hardware companies, you would say, “that’s because software companies have much lower costs.” Hey hardware companies, WAKE UP!!!!

Nine companies share 30+ best practices for creating embedded analytics products

proposal (RFP), and proposal software solution provider—the. software solutions for managing fixed assets. clients and talk about half million dollars for software,” says. also gave us access to software enhancements without.

Hardware Companies “Selling” Software

Pragmatic Marketing

Software companies have much better margins and are a zillion times more profitable. If you’re trying to defend hardware companies, you would say, “that’s because software companies have much lower costs.” What if hardware companies implemented accounting like software companies?

Top 5 Software License Compliance Stories of 2018


While that’s all very exciting, the world of software license compliance had its moments too this year. Here’s a look at our top picks for software license compliance-related stories in 2018. Only named users are authorised to use or access the mySAP ERP software directly or indirectly.

Taking a Customer-Centric Approach to Software Product Management


Software customers have many choices and high expectations, and as such, even the most established installations could fall to a more agile competitor. This includes a deep dive into designing and implementing relevant and impactful beta strategies with software usage analytics.

Using Compliance Analytics Data to Improve Your Software Audit Program


According to Gartner , analytics enables software providers to improve retention and revenue by “tracking how often and when the software (including specific modules) is being used, allowing identification of licensing compliance gaps.”

China’s Golden Week 2018 and its Impact on Software Piracy


We thought it would be interesting to update our blog post from 2017 in which we looked at China’s Golden Week and its impact on the use of pirated software by businesses. One of our PLM software vendor customers saw similar trends: 2016 Data for PLM Vendor.

How to Package and Price Embedded Analytics

About Logi Analytics and Software Pricing Partners.25 to Lift Value and Revenue01 Today’s organizations are embedding analytics in commercial software applications at an exponential rate. software vendors and SaaS companies. only see a demo and never actually use your software.

The Software Development Deli Counter

Mironov Consulting

I’ve noticed a frequent executive-level misalignment of expectations across a range of software/tech companies, particularly in B2B/Enterprise companies and where Sales/Marketing is geographically far away from Engineering/Product Management.

Let’s stop calling it software engineering

Under10 Playbook

Much of the language of software creation is based on the manufacturing metaphor. We “plan” software. We “engineer” software. We “assemble” software. In my experience, creating software isn’t rote; it requires thought.

Supporter Profile: Software Secured

Business of Software Conference

Supporter Profile: Software Secured. Today, meet Software Secured – experts at Continuous and Traditional Application Security testing, who help your applications launch securely with unparalleled accuracy. “We are excited to attend the Business of Software conference as it is the perfect opportunity to influence and be influenced by successful players in the software space. The post Supporter Profile: Software Secured appeared first on Business of Software USA.

Reduce Development Rework with Software Usage Analytics


Yet ironically, often the desire to increase efficiency and productivity is not applied to the product development process itself – especially when it comes to software development. The main source of software development rework is a lack of a clear understanding of customer requirements.

Top 10 industries for monetizing data: Is yours one of them?

Car on-board device data Consumer software and. apps Software developers can create applications that offer drivers. provide data analytics as part of their software by embedding Birst into their application. in creating smart analytics around their travel booking software.

Reducing Legal Exposure in Software License Auditing, a Data-Driven Approach


Over the years, the software vendors conducting the most licensing audits haven’t changed much, according to the most recent survey by the International Business Software Managers Association (IBSMA). Software Piracy License Compliance Compliance / Legal Compliance Analytics C-Suite

What Product Teams Need from a Software Development Tracking Tool

The Product Coalition

With the increasing popularity of web software applications came a more flexible development lifecycle and new guiding process frameworks like Agile. For this reason, software development tracking tools like Rally and Jira play a large part in the life of any product team.

Third-Party Software Integration: Best Practice, Perils and Pitfalls

Mind the Product

Product management teams often ask themselves if third-party integration is right for their software product roadmap. Because of this, look through product management job descriptions and you’ll find many that mention third-party software integration, APIs, strategic partnerships, and so on.

The Benefits of Product Usage Analytics in Protecting Software Intellectual Property


As software vendors (especially those hitting crossroads in their growth journeys) consider how to protect their IP, Abdul-Jabbar’s insight and advice is quite relevant. Revulytics software usage analytics has supported customer compliance programs generating more than $2.1

Why “Build or Buy?” Is the Wrong Question for Analytics

INTRODUCTION 2WHEN TO BUILD YOUR OWN ANALYTICS The first instinct for many software companies is to. Software companies that stay on the “build” track. Risks to Software Stability: Internal. software products. Most software companies are under pressure from.

2018 Revulytics Software Piracy Statistics and Thoughts on the BSA Global Software Survey


BSA | The Software Alliance recently released its 2018 Global Software Survey and I thought it would be useful to review some of the findings and their implications for software vendors and end user organizations. The commercial value of unlicensed software globally is $46.3 billion, and 37% of software installed on personal computers is unlicensed. The commercial value of unlicensed software in North America and Western Europe alone is $19 billion.

How to Set a Budget for Your Custom Software Project

Atomic Spin PM

Software is never done—there are always more features and functions you could add. So how much should you budget for a custom software project? How much is this software worth to you? Then share your project with the software firms you’re considering.

Let’s stop calling it software engineering

Under10 Playbook

Much of the language of software creation is based on the manufacturing metaphor. We “plan” software. We “engineer” software. We “assemble” software. In my experience, creating software isn’t rote; it requires thought.

Boston, 1-3 Oct: Business of Software Conference

Mironov Consulting

I’m thrilled to share the Business of Software stage with Jared Spool, Tania Katan, Peldi Guilizzoni, Claire Suellentrop, David Cancel, Bruce McCarthy and other star-studded speakers. What: Business of Software Conference.

New Study: 2018 State of Embedded Analytics Report

The company was making a shift to a SaaS (Software as a Service) model— which requires adopting new ways of thinking, changing organizational models, constantly measuring, and. If a software company grows less than 20 percent annually, there is a 92 percent chance of failure.

Tesla Prices Hardware Like It Is Software

Pragmatic Marketing

The biggest difference between hardware and software products is the incremental cost to producing the next unit. Software has practically zero incremental costs. When a customer buys an upgrade, they can easily flip the software switch to turn on that capability.


How Software Usage Analytics Supports Agile Development


In that book, authors apply lessons from agile software development to the increasingly digital marketing realm, and show how agile methodologies and practices can help marketers move faster, adapt more quickly to customer feedback and better manage an increasing amount of customer touch points. And what’s more, there is an increasing recognition of agile development’s benefits to streamlining not only software development, but development and delivery of projects organization-wide.

Agile Software Development: We’ve Come Full Circle

Proficientz – Product Management University

When Agile software development took the software world by storm, it was like many other paradigm shifts before it. Agile promised to be the next panacea for whatever ailed software companies. Sprints: Sprints have made software development teams more productive because they can digest requirements in spoon-size bites versus swallowing the elephant. The post Agile Software Development: We’ve Come Full Circle appeared first on Proficientz.

What Is Software License Overuse?


Software license overuse - also known as “unlicensed software” - occurs when the use of software exceeds the terms under which it is licensed, and presents a different set of challenges to software producers and their compliance programs than its close cousin, software piracy. Site-licensed software used at a location or corporate entity not covered by the terms of the agreement.

The 5 Levels of Analytics Maturity

software market. As a result, the new world of software development is. software. Application teams and software. value you’ll add to your software application. these sophisticated capabilities within their existing software apps.

How High-Tech Anthropologists Menlo Innovations Creates Software That Delights Customers


In detailing an example of its trademarked strategy in a video , the Michigan-based software firm points to a uniquely designed application its software developers created for a county records office. Why they asked, would you include those in software used for managing county records?

Intercom’s Rich Archbold on how to run less software

Inside Intercom

Yet competition and the exponential rate of change in software are pushing against that mission. Enter our philosophy of Run Less Software. What it means to Run Less Software. In short, what does it mean to run less software and what are the benefits of this approach?

Choosing the Right Software Partner, Part 2: Evaluating for Great People

Atomic Spin PM

This is the second post in a four-part series aimed at helping you select the best software development partner. This is not the same as specializing in a certain software language/tool/technology. Choosing the Right Software Development Partner.

Software Usage Analytics and Customer Lifetime Value: Partners in Innovation


It’s likely that your software is a component (or perhaps even the crux) of many of the initiatives that are driving long-term value for your customers’ customers. Usage analytics lends a unique window into how customers use our software that allows us to partner in a non-disruptive manner to continually innovate it – something that ultimately increases customer lifetime value. Product Management Usage Analytics Software Development

Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Ubiquitous Five years ago, data visualizations were a powerful way to diferentiate a software. In the competitive software world, customers are always ripe for. MONETIZING ANALYTICS FEATURES: Why Data Visualizations. Will Never Be Enough.

Gartner Includes Software Usage Analytics in 2018 Hype Cycles


Gartner recently released the Hype Cycle for Software as a Service, 2018 , Hype Cycle for Customer Experience Analytics, 2018 , and Hype Cycle for Application Security, 2018. Software Usage Analytics is included in all three Hype Cycles.

Implementing Consumption-Based Licensing: How Software Usage Analytics Can Help


It is one of the factors driving changes in software licensing policies for enterprise software – including the demand for policies that meter software usage and charge for it based on consumption. Software usage intelligence provides that capability. But the value of software usage intelligence in helping companies implement usage-based licensing extends beyond simply providing the basic functionality to enable it.

Addressing 13 Types of Custom Software Risk

Atomic Spin PM

Creating custom software can be extremely complex—juggling evolving technologies, competing stakeholders, many types of users, etc. Organizational Software Development Experience/Capabilities. Is the client’s team familiar with the software development process?

Top Software License Compliance Stories of 2017


This year’s piracy and compliance-related stories all point to the enormous risk in having an incomplete picture of software licensing landscapes, as well as the enormous reward for both customers and ISVs in ensuring one. The impact that software as a service is having when it comes to on-premise licensing models continues to be an enormous force that no on-premise vendor can ignore. almost number one…in software piracy.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will use the example of a product manager of a learning management software system and how she would go through the process of defining reporting for users of the product. For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. It seems like PMs and engineers have grown to hate embedded reporting.