The Product Guy

NOVEMBER 25, 2024

While strategy, vision, and execution are critical, there’s a powerful leadership principle that’s frequently overlooked: gratitude. By acknowledging their efforts, product managers not only uplift these individuals but also reinforce the message that everyone’s role is important.

Leadership 170

Leadership Product Management Product Manager Customer Experience 170

Lenny Rachitsky

NOVEMBER 24, 2024

No one knows your vision and product as deeply as you do. Salespeople can’t replicate the passion, vision, and insights you can offer. If they read your message and think, “That’s interesting,” you’re already halfway there. Use that knowledge to connect with potential customers.

User Testing 126

User Testing Product Research Customer Feedback User Friction 126

Product Innovation Educators

DECEMBER 23, 2024

The Future of AI in Product Development: Team Collaboration In our discussion, Mike shares an exciting vision of how AI will transform team collaboration in product development. This balanced approach ensures that teams can benefit from AI’s capabilities while avoiding the pitfalls of over-automation.

Artificial Inteligence 241

Artificial Inteligence Research Software Feedback Software User Testing 241

The Product Manager Coach Blog

JANUARY 14, 2025

Tailor Your Communication: Adapt your messaging for different audiences, whether its engineering teams or senior leadership. Inspire Confidence with a Clear Vision A compelling product vision unites teams and stakeholders, positioning you as a leader with purpose and direction.

Data Visualization 93

Data Visualization Customer Feedback Strategy User Friction 93

The Product Guy

FEBRUARY 13, 2020

Low accountability Limited visions of the product by PMs. Started a weekly internal newsletter about vision of the product. With a growing product organization, need other product leaders to communicate message and foster product culture. Mental models for decisions not clear. Team dynamics and structure. Low transparency.

Product Research 471

Product Research Onboarding KPIs Reporting Tools Feedback Software 471

Product Innovation Educators

FEBRUARY 24, 2025

The key message: Focus on solving one problem exceptionally rather than competing on multiple features. The key message: Focus on solving one problem exceptionally rather than competing on multiple features.

User Testing 179

User Testing Research Software Feedback Software Customer Communications 179

Lenny Rachitsky

NOVEMBER 19, 2024

Yet, like many managers, my calendar is packed, my unread Slack messages seem endless, and my attention is pulled in countless directions. While this personalized feedback is key to improving the writing and the writer, it is time-consuming, often delaying the team from getting their messages out swiftly.

User Testing 131

User Testing Customer Feedback Feedback Software Reporting Tools 131

Intercom, Inc.

JANUARY 24, 2023

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Product Management University

MARCH 2, 2025

When a product manager presents a demo that clearly articulates customer outcomes, internal stakeholders are far more likely to embrace the product vision and become advocates. Reinforce key messaging and differentiation in competitive deals. Using real-world customer goals and pain points as the foundation for the demo.

Demo 130

Demo User Friction Product Management Product Manager 130

The Product Coalition

APRIL 20, 2023

8 best augmented reality apps that revolutionize the world’s vision Shopify AR — Create the future of experiential retail Shopify AR is an augmented reality app that online store owners may use to provide an immersive shopping experience for their customers. Augmented Reality Apps: What Lies Ahead of Future Vision?

Technical Review 148

Technical Review Reporting Tools Vision Software Review 148

Product Innovation Educators

MAY 18, 2020

6:41] Vision: Anytime we’re thinking about a product, vision is a very important aspect of planning to get the team on the same page. After a lot of thought and interaction with others, I wrote a vision for the Summit that focused on professional development and learning for product managers and leaders. [8:16] And more.

User Testing 320

User Testing Research Software Feedback Software Reporting Tools 320

The Product Coalition

AUGUST 7, 2023

How to Choose the Optimal North Star for a Roof Shingles Assessment Vision API Company How the Right North Star Metric Can Illuminate Your Business Path Introduction In recent years, many new API SaaS companies are emerging that provide AI-powered capabilities for processing text, audio, images and video.

Analytic Tools 144

Analytic Tools Feedback Software Data Visualization Vision 144

Lenny Rachitsky

MARCH 6, 2025

Brought to you by: • Eppo —Run reliable, impactful experiments • Airtable ProductCentral —Launch to new heights with a unified system for product development • Sinch —Build messaging, email, and calling into your product — Ivan Zhao is the co-founder and CEO of Notion.

Feedback Software 114

Feedback Software User Testing Customer Feedback Vision 114

Product Management University

OCTOBER 19, 2023

With that as the backdrop, there’s a good chance all of your launch content and messaging follows the theme of the headline in the press release. [company name1] and [company name2] partner to empower manufacturing supply chains with automation. None of these headlines answer the “why do buyers care” question. Here’s the bottom line.

Product launches 264

Product launches Product Research Weak Development Team Vision 264

Product Talk

FEBRUARY 12, 2020

Lisa began her career in data science and spent four years as a data scientist at Airship , a marketing and messaging automation company. Lisa explains that “Orchestration is a catch-all term that refers to orchestrating messages across different channels—sometimes referred to as cross-channel orchestration.” Tweet This.

Product Research 239

Product Research Data Visualization User Testing Research Software 239

The Product Guy

JUNE 25, 2024

Yet, it is this very skill that can elevate a product from a mere concept to an inspiring vision. This narrative approach doesn’t just sell products; it sells a vision of what’s possible. Craft a Compelling Vision : Articulate a clear and inspiring vision for your product. Why is Storytelling Crucial?

Product Management 199

Product Management Product Manager Data Visualization Customer Feedback 199

Product Innovation Educators

AUGUST 14, 2023

 He is also the co-author of Build What Matters: Delivering Key Outcomes with Vision-Led Product Management. A lot of companies have a mission statement that they think is a strategy or vision. The vision is where you intend to be in several years. A lot of work that goes into a vision. It provided a lot of clarity.

Technical Review 268

Technical Review User Testing Weak Development Team Vision 268

Intercom, Inc.

AUGUST 25, 2021

Nothing captures the early ambition and vision of the co-founders as succinctly as their first pitch deck from late 2011, a snappy eight slides that outlined the scale of the opportunity to forge new ways of connecting with customers. Eoghan describes the original vision behind Intercom. Right message, right time, right place.

Customer Experience 220

Customer Experience Data Visualization Onboarding KPIs User Friction 220

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. Vision: Vision Narrative. Most product managers realize that defining a compelling vision for their product is a core responsibility of their role. Vision: Product Walkthrough.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

Intercom, Inc.

MARCH 23, 2022

We’ve just wrapped up an incredible day of New at Intercom , our first global virtual launch event, where we discussed our vision for the future of customer engagement and unveiled some incredible new products. We shared our vision for the future of customer engagement. And yes, we’re sporting a refreshed look as well!

Customer Communications 220

Customer Communications Events Data Visualization Customer Experience 220

Intercom, Inc.

SEPTEMBER 21, 2022

Businesses need to move to primarily delivering support through in-context messaging; that is, solving customer problems where and when they have them, whether that’s in your product, app, or on your website. When it comes to delivering efficient, effective customer service, in-context support is the way forward.

Research Software 118

Research Software User Testing Customer Experience Vision 118

Product Innovation Educators

JULY 3, 2023

My framework address five barriers to digital transformation: Lack of shared vision: A lot of companies have a generic intent to become more digital or futureproof the business, but those phrases are meaningless and generic, as opposed to a vision that is specific to the company. Where do we see our world, context, customers,

Artificial Inteligence 282

Artificial Inteligence Leadership User Testing Feedback Software 282

Product Innovation Educators

JANUARY 18, 2021

A Chief Product Officer of a global company responded to that message and we began discussing the responsibilities of building the right product and building it right. I oversee product planning, product roadmap, vision, and strategy for our products. “Vision without execution is hallucination.” Innovation Quote.

Product Management 281

Product Management Product Manager Naming Management 281

The Product Guy

APRIL 9, 2019

Some fundamental principles I found helpful when starting this exercise, Keep it short and sweet so that you can quickly memorize the core message. For example, is our engineering sprints solving the problems that align with our Orbis product vision and release goals? The more I apply the strategy, the louder the message becomes.

Feedback Software 372

Feedback Software Analytic Tools Technical Advisors Strategy 372

UX Planet

APRIL 19, 2025

For Stakeholder They want to see their vision come alive. They need this clarity to craft a message that sells. Understand their vision and research insights. Back it up with logicwhy it benefits users, what constraints influenced the decision, and how it fits into the broader context of the timeline or engineering limitations.

User Testing 76

User Testing Customer Feedback Product Research Data Visualization 76

Product Talk

OCTOBER 2, 2024

Founded and headquartered in Landshut, Germany, HiveMQ empowers businesses to transform with the most trusted MQTT platform (a messaging protocol used for connecting sensors and devices, such as in the Internet of Things). HiveMQ should flawlessly pump messages 24/7 in the background without a single user interaction.

Feedback Software 267

Feedback Software Customer Experience Data Visualization User Testing 267

Roman Pichler

JANUARY 8, 2019

Finally, capture your insights and describe the product’s current strategy: the people it serves, the value it creates for the users and business, and its key features, for instance, by using my Product Vision Board. Before you proceed, carefully investigate your board for any major risks and assumptions.

Product Research 225

Product Research Customer Experience User Testing Analytic Tools 225

Intercom, Inc.

OCTOBER 1, 2019

But as they pick up steam, offering more products to multiple target markets, it’s easy for the message to get a little fuzzy. Imagine trying to maintain a unified message and overall brand vision across those time zones and organizations – it’s a big challenge for any marketer. As a company grows, the message gets fractured.

Engineering 177

Engineering Marketing B2C B2B 177

UX Planet

JANUARY 22, 2025

Combined, these tools amplify the brands reach while reinforcing its core message across digital ecosystems. Emotional Connection Through Content and Messaging: Authentic storytelling and transparent communication help forge a genuine emotional bond. A modern digital financial brand isnt just about colors, logos and fonts.

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Intercom, Inc.

APRIL 6, 2018

Including the roadmap seems like a detail, but it’s key to making sure your messaging sticks and, ideally, increases in relevance as more features get shipped. A story that includes all the key messages that you derived from your roadmap. A story that strikes a chord deep within your users. A story that only you can tell.

User Testing 222

User Testing Customer Experience Messaging Framework 222

Mind the Product

FEBRUARY 5, 2020

Start With Specifics, not the Vision. There’s always a wish to start with vision, but that to me is dangerously unconstrained, and unbounded. The most meaningful misalignments are just as likely to emerge from the way the product vision is communicated as they are from the vision itself. Clarity Over Comfort.

Feedback Software 227

Feedback Software Vision Document Consulting 227

UX Planet

FEBRUARY 3, 2025

Some key disabilities to account forinclude: Visual impairments : Color blindness, low vision, or blindness. Error Handling and Descriptions: Provide clear and specific error messages that are programmatically tied to form fields to inform users when they input data incorrectly. Hearing impairments : Partial or full hearingloss.

UX 101

UX Research Software Data Visualization User Testing 101

Mind the Product

JUNE 14, 2019

A bad day in the office, a chance LinkedIn message, and before you know it, someone has moved jobs. Just as with a product, you should start with a vision. This isn’t to say everyone’s vision should be about having an ambitious career; just as valid, if not more so, would be a vision to “be the best parent I can be” or similar.

Development Team Review 175

Development Team Review Technical Review Weak Development Team Vision 175

Product Management University

OCTOBER 16, 2023

If we go back to post 3 of 10 , you’ll see the ripple effect of a customer-facing portfolio vision in full swing when it’s time to craft your portfolio (and product) positioning! So even when buyers are only looking to buy one of your financial solutions, the lead message is always “greater financial flexibility to…strategic priorities.”

Positioning 147

Positioning Product Research User Friction Differentiation 147

Alchemer Mobile

JULY 13, 2021

You can do this through in-app surveys, one-to-one messages, targeted notes, and tracking real-time shifts in sentiment. Prioritize fighting against feature creep, setting unrealistic expectations, aligning the right teams around your vision, and translating that vision into action.

Customer Experience 230

Customer Experience User Testing Onboarding KPIs Product Research 230

Intercom, Inc.

AUGUST 18, 2021

Having a dedicated team responsible for NPS ensures the program can adhere to this clear vision and also be held accountable for its success. As with the mechanics, there are plenty of small differences in design of your survey message that can have a huge impact on outcome. Consider your follow-up message.

Product Research 232

Product Research Data Visualization Customer Feedback User Testing 232

Intercom, Inc.

APRIL 16, 2018

This leads to a tunnel vision focus on optimizing funnels and growth hacking button colors, and ignores investing time in equally important tasks, like creating emotional connections with your customers. Your brand values are closely tied to your mission and vision. No company is.

Branding 224

Branding Data Visualization Advertising Customer Experience 224