Userpilot

JANUARY 31, 2023

If there’s one critical skill for product managers to nail, it’s customer activation. In this comprehensive guide, we’ll break down underlying customer activation strategies and actionable strategies, specific onboarding tools , and techniques, and tangible examples to learn from.

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Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

MARCH 30, 2025

But is your mobile user acquisition strategy strong enough? If you expect users to come naturally just because your product is good, youre already at a disadvantage. I say this because, despite actively supporting the product-led growth model, the mobile app market is still ridiculously competitive.

Research Software 65

Research Software User Testing Customer Experience Customer Feedback 65

Userpilot

MARCH 21, 2025

The real challenge is shaping an experience that keeps users engaged and drives continuous growth. As a product manager, I know that even small friction points cause users to drop off. An unclear onboarding flow, slow screen transitions, or a buried key feature can mean the difference between retention and churn.

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Analytic Tools Feedback Software Research Software Data Visualization 58

Lenny Rachitsky

MARCH 5, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Q: How do you hit #1 on Product Hunt? Product Hunt is one of the most effective ways to get early users for a product. For many, it proves to be a big waste of time. One name kept coming up: Leo Bosuener.

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Startups Feedback Software Onboarding KPIs Customer Experience 132

Userpilot

SEPTEMBER 7, 2023

Interested in building a B2B customer journey map? At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. What is a customer journey map?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Userpilot

FEBRUARY 9, 2025

Soon after, a backlash followed, and users flooded social media with complaints. Many product teams fall into the same trapmistaking engagement for success. When users interact more, it may seem like a win. Numbers alone can be misleading higher engagement doesnt always mean user satisfaction. The problem?

Data Visualization 52

Data Visualization Customer Feedback User Testing Product Research 52

Lenny Rachitsky

JULY 2, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. For more: Best of Lenny’s Newsletter | Hire your next product leader | Podcast | Lennybot | Swag Subscribe now You’re either building AI into your product now or you will be soon. I hope they will for you too.

Product Research 136

Product Research Research Software Feedback Software User Testing 136

Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate.

User Testing 98

User Testing Feedback Software Customer Experience Customer Feedback 98

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

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Differentiation Analytic Tools Research Software Feedback Software 111

The Product Coalition

MARCH 11, 2021

Gousto’s approach to solving customer problems to create massive business value has radically changed in the last two years. We’ve expanded our principles to reflect Brian Balfour’s better-defined “New Age Growth”, and adopted Product Thinking to unlock huge A/B tested conversion, retention and AOV uplifts.

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Product Research User Testing Customer Experience Onboarding KPIs 166

Userpilot

JUNE 10, 2025

These are alarmingly high figures, especially when you consider that customer acquisition cost for mobile apps has been steadily increasing. Everything points to one fact: mobile app owners with a substantial user base are better off focusing on retention over acquisition. How to track user sessions.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Customer Experience 52

Userpilot

SEPTEMBER 12, 2022

Do you know that customer touchpoints can exponentially influence product growth ? They can contribute to every stage of the customer journey and uncover insights into customer relationship management. So let’s dive into details and learn from examples of what customer touchpoints are.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What is product analytics?

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Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. It has a direct impact on how users interact and engage with your company. We’ll also share real-world examples from leading SaaS products along the way, so you can learn from the best. Product-Led Growth.

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Feedback Software Analytic Tools Research Software Customer Experience 128

Userpilot

MARCH 4, 2025

In this guide, were breaking down the 7 best real-user monitoring tools, comparing their features, pricing, and how they can help you keep your site running smoothly. Conversion funnel tracking : Analyzes where users abandon processes like the onboarding flow. Watch session recordings with Userpilot.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

SEPTEMBER 14, 2023

What are the different types of product managers? We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. The types of product managers differ in focus and required skills. Who is a product manager?

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Userpilot

AUGUST 20, 2023

The build-measure-learn process is a fundamental part of the lean startup methodology introduced by Eric Ries in his book “The Lean Startup.” ” Over time, companies across different industries have used it as a valuable tool for building successful products.

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User Testing Feedback Software Product Research Research Software 97

Userpilot

AUGUST 30, 2024

Starting a career as a customer onboarding manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer onboarding managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Research Software 52

Userpilot

JANUARY 23, 2023

It identifies and stirs you towards the most important things you need to achieve sustainable product growth. It focuses on every aspect of the customer journey , from acquisition to retention. In contrast, traditional business marketing is opinion-based and focused strictly on customer acquisition.

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Analytic Tools Feedback Software Framework Data Visualization 98

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! In structure by metrics, different teams work to improve different KPIs.

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

Userpilot

AUGUST 28, 2024

Embarking on a career as a customer onboarding manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer onboarding manager. Looking into tools for customer onboarding managers?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

MAY 20, 2024

They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships. Are you using B2B loyalty programs in your business?

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Feedback Software Analytic Tools B2B Research Software 102

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. The role that started me on this path was joining a very small startup a little over a decade ago, Climate Corp.

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User Testing Marketing Research Software Customer Experience 174

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

MARCH 25, 2022

While there are multiple success metrics that vary in importance from one business to the other, certain metrics are generally accepted as indicators of success. SaaS leaders from all around the world use this metric to test their company’s growth against the standard. How to calculate the rule of 40?

Feedback Software 98

Feedback Software Onboarding KPIs Customer Experience User Testing 98

Userpilot

JULY 20, 2022

Would you like to know when product managers should use it and how? It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Thanks to QDF you can build products that meet user expectations and decrease the development time and cost. Are you ready?

User Testing 98

User Testing Feedback Software Customer Experience Customer Feedback 98

Userpilot

DECEMBER 7, 2022

Wondering what key performance indicators SaaS companies should look out for to enhance their product growth ? For a new SaaS business, the main challenge lies in determining the most important KPIs to track. The three main types of KPIs are quantitative, qualitative, and leading KPIs.

Onboarding KPIs 98

Onboarding KPIs Customer Experience Data Visualization Customer Feedback 98

Userpilot

MARCH 27, 2025

Appcues is a household name in the product adoption world, with thousands of companies using it to create engaging in-app experiences for mobile apps. For example, Appcues has very limited survey features for collecting feedback from mobile users. It also lacks an analytics layer, limiting your visibility into user behavior.

Data Visualization 65

Data Visualization Analytic Tools Feedback Software Customer Feedback 65

Userpilot

AUGUST 25, 2024

Embarking on a career as a customer onboarding coordinator involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer onboarding coordinator. Let’s dive in! Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

MARCH 29, 2023

Having a solid free trial marketing strategy is crucial to product growth. That said, converting users into paying customers after their free trial period ends is easier said than done. In this article, we’re going to show you exactly how you can build a reliable free trial strategy to convert free trial users!

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Userpilot

APRIL 12, 2022

The AARRR funnel, also known as the pirate metrics framework, is a set of metrics you can use to track and impact critical user behavior to bring about product-led growth. It was a gold standard of business growth metrics for many years until the RARRA arrived, a modification of the original model. What is AARRR?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 98

Userpilot

DECEMBER 12, 2023

Looking for a good new customer onboarding tool and wondering which one of Pendo, Appcues, and Product Fruits is the best option for your SaaS company? There are plenty of tools for new customer onboarding on review sites, but they don’t make the choice any easier. Let’s compare them!

Analytic Tools 52

Analytic Tools Onboarding KPIs Feedback Software Data Visualization 52

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 99

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 99

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. Successful product launches stand on the back of an effective GTM strategy. The next step is actually getting it to them. GTM strategy.

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

JULY 14, 2023

What is a product analytics framework and why is it important? We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. In the final 2 steps, the teams analyze the data to extract insights and act on them to improve the metrics.

Analytic Tools 96

Analytic Tools Data Visualization Feedback Software Research Software 96

Userpilot

FEBRUARY 17, 2022

If you’ve read Teresa’s Torres book, Continuous Discovery Habits , you’re probably familiar with her continuous discovery framework for building better products that are actually guided by user feedback. What is actually the “product role” in a startup? Product-led growth.

Product Research 98

Product Research Framework User Testing Research Software 98

Userpilot

SEPTEMBER 22, 2023

Looking for an effective Customer satisfaction tool and wondering if Chameleon is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Chameleon is the ideal choice for your Customer satisfaction needs. Looking for A Better Alternative for Customer satisfaction?

Data Visualization 52

Data Visualization Customer Satisfaction Embedded Analytics Analytic Tools 52