Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Product Marketing Research Software 98

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Marketing 98

Product Innovation Educators

SEPTEMBER 2, 2024

He covers the “double diamond” approach, how to talk about value, pricing strategies, and how market research helps make smart decisions. Chip emphasizes that product managers should see market research as an ongoing process and provides practical tips for doing effective research.

User Testing 280

User Testing Product Research Market Research Research Software 280

Userpilot

JULY 6, 2021

How many people should there be in your SaaS product marketing team? When should you start building a product marketing team and what role should you hire first? Let's talk about how to build and structure product marketing teams for SaaS products. SaaS product marketing team structure.

Research Software 98

Research Software Feedback Software Product Marketing Marketing 98

ProductPlan

OCTOBER 6, 2022

With the launch of Launch Management at ProductPlan , I’d like to walk you through what research and discovery looked like for us and share the lessons we learned along the way. So if you are looking to launch a new product or feature, you are prepared with some tips to reduce that blank page anxiety.

Product Research 98

Product Research User Testing Research Software Feedback Software 98

freshtrax

MARCH 17, 2021

In btrax’s first virtual event of the 2021 series, Localizing for the Japanese Market, we invited leading industry experts to share their professional experience launching products in Japan. to ensure a successful product-market fit. Launched with a Virtual Press Conference. Do live Q&A via chat.

Reporting Tools 105

Reporting Tools Product Research Research Software User Testing 105

Userpilot

JULY 15, 2019

That’s because the whole point of in-app marketing is to make sure your customers stick around. It’s aimed at users who are already paying for your product. Marketing to your existing customers might seem a little strange, but it’s one of the quirks of the SaaS world. The tip will differ depending on context.

Analytic Tools 96

Analytic Tools Feedback Software Research Software Marketing 96

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Let’s get started!

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Gainsight

NOVEMBER 9, 2020

One of our interviewees, Lauren Stefano, Director of Customer Marketing at Seismic , loves MarioKart. Director of Product Marketing at Seismic, didn’t get to play games as a kid and is only discovering them now. . A Tip For Managing Releases in the Real World. But Eve Alexander, Sr.

Product launches 59

Product launches Customer Experience Messaging Webinar 59

Intercom, Inc.

AUGUST 25, 2020

By ensuring the external messaging is in sync with the internal product planning your opportunity for success and customer satisfaction is greatly increased. Product people need to think end to end. Today, as always, I’m joined by our SVP of product, Mr. Paul Adams. What is product marketing? Hello, Paul.

Marketing 238

Marketing Onboarding KPIs Feedback Software Reporting Tools 238

Userpilot

JUNE 18, 2024

This guide will introduce you to the best resources available for product marketing managers, providing you with a curated selection of valuable materials to enhance your skills and knowledge. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Research Software 52

Research Software Analytic Tools Feedback Software Product Marketing 52

Userpilot

DECEMBER 14, 2021

Launching on Product Hunt is a fantastic way to get the word about your new and revolutionary product to a larger community. Over many years, this platform has demonstrated that new product launches can accelerate and boost your growth like never before. So why do you need a solid launch strategy for Product Hunt?

Feedback Software 98

Feedback Software Research Software User Testing Product Research 98

PMLesson's Ace the PM Interview

MAY 19, 2020

The Associate Product Marketing Manager (APMM), program is Google’s global, renowned early-career program, which was started in 2003 by Marissa Mayer at a similar time she started the Associate Product Manager (APM) program. It was designed to help build future business leaders in the Marketing organization at Google.

Product Marketing 52

Product Marketing Marketing Weak Development Team Customer Feedback 52

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Let’s dive in!

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Product Marketing Research Software 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Product Marketing Research Software 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

AUGUST 19, 2022

Always consider testing product-market fit before a big rollout. Here are some best practices to consider throughout your rollout : make your plan adaptable, use fake door tests to gauge demand, utilize a range of in-app comms, use analytics to guide your decisions, and consider a Product Hunt launch to test product market fit.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

JUNE 26, 2024

Starting a career as a product marketing manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product marketing manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Research Software 40

Research Software Feedback Software Analytic Tools Product Marketing 40

ProductPlan

JANUARY 21, 2021

Market validation involves a series of customer interviews with people in your target market, and it almost always takes place before you’ve made a significant investment in your product/concept. Here are my tips for using lean market validation to confirm whether you have a product/market fit with real customers.

User Testing 126

User Testing Startups Product Research Testing 126

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

JUNE 16, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of product marketing managers is essential for success. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Looking into tools for product marketing managers?

Product Marketing 40

Product Marketing Data Visualization Research Software Feedback Software 40

Usersnap

FEBRUARY 14, 2023

Instead, you can follow this hands-on guide for go-to-market strategy and product launch plans. In this article, we’ll share tips and advice all about SaaS go-to-market strategies , with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

ProductPlan

JULY 5, 2022

Many of the customers we work with talk about their frustration with how they bring new products and features to the market. For some, launching a new product feels like an afterthought without a defined process. For others, a product launch is tossed over the fence to marketing, and what happens after that is a mystery.

Feedback Software 52

Feedback Software Customer Feedback User Testing Customer Experience 52

Userpilot

OCTOBER 25, 2022

Product strategy defines who we are building for, what to build, and how to build it. In general, strategic product management focuses on the key decisions that need to be made to ensure long-term product success. Strategic Product Management Activities and Tips. Creating the product launch plan.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

ProductPlan

JANUARY 21, 2021

Market validation involves a series of customer interviews with people in your target market, and it almost always takes place before you’ve made a significant investment in your product/concept. Here are my tips for using lean market validation to confirm whether you have a product/market fit with real customers.

User Testing 105

User Testing Startups Product Research Testing 105

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Product Marketing Research Software 40

Userpilot

JULY 30, 2019

We’re here to give you ideas for your new product adoption. If you’ve already achieved product-market fit with your first product, you might think that you can easily achieve it with your new one. If product launches were easy, then everyone’s product would be a hit. Using Social Media.

User Testing 111

User Testing Product Research Webinar Customer Experience 111

ProductPlan

MAY 16, 2019

For those of you who are unfamiliar, ProductCraft is a community for product managers that is run by Pendo. This being the first year of the ProductCraft event (and because I lead product marketing at a company in the product management space), I was especially curious. What would the attendance be like?

Customer Experience 97

Customer Experience Data Visualization Customer Feedback Framework 97

Good Product Manager

APRIL 28, 2019

Three Tips for Getting More Value From Product Enhancements. Many product teams – especially those working on software-as-a-service offerings – spend most of their time and energy enhancing existing products. Minimum Viable Products: I Do Not Think They Mean What You Think They Mean. .”

Events 74

Events Product Research Product Management Product Manager 74

Userpilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

Userpilot

JUNE 25, 2023

Build delivers practical advice on creating valuable products , challenging conventional wisdom, and encouraging new perspectives. Measure What Matters offers tips on how to implement OKRs to drive performance and innovation. Launch: The Roadmap to Product Management Success is a guide on how to carry out successful product launches.

Books 98

Books Analytic Tools Data Visualization Product Research 98

ProductPlan

MARCH 5, 2021

Here’s the challenge: An optimistic product manager is more vulnerable to imagining their products’ best possible outcome. It’s important to be enthusiastic about an upcoming product launch and share that enthusiasm with your team and stakeholders. Early adopters flocked to try your product.

Weak Development Team 97

Weak Development Team Data Visualization Product Management Product Manager 97

ProductPlan

MAY 4, 2020

I was working on releasing our Product Managers in 2020 report , the Anatomy of a Product Launch , our Finding Product Market-Fit book, the Feature-Less Roadmap book, and Mastering a Day in a Product Manager’s Life. Bonus focus tip: Close your tabs. ” you’d be right. Takeaways.

Technical Review 101

Technical Review Software Review Product Research Messaging 101

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

JUNE 18, 2024

You can conduct A/B tests when creating new campaigns, during product launches , when you notice a decline in performance, or as a regular optimization activity. Try Userpilot and Take Your Product Marketing to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is A/B testing? Get started with Userpilot!

User Testing 105

User Testing Data Visualization Product Research Testing 105