Userpilot

NOVEMBER 11, 2021

Product roadmaps is one of the subjects I am probably the most passionate about in the product world. They’re controversial and usually carry a love-hate relationship stigma for many product managers. An outcome-based roadmap just sounds like a c-suite failing to construct a functional product organisation.”.

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Roadmap Product Research Feedback Software User Testing 98

The Product Coalition

OCTOBER 30, 2022

Roadmaps require massive prioritization. It’s nice, but there is a much higher level of prioritization that needs to happen and would impact your roadmap much more. The same happens with your roadmap. Your roadmap must serve the company’s (business) goals , and therefore that’s where you need to start. Photo by Anete L?si?a

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Roadmap User Testing Leadership Product Research 126

The Product Coalition

FEBRUARY 25, 2023

By Tremis Skeete , for Product Coalition Product strategy continues to be a misunderstood concept and energizes many conversations and debates on LinkedIn. Aatir Abdul Rauf Read a copy of Aatir Abdul Rauf’s LinkedIn post below to find out more: Product strategy is one of the most misunderstood product manager (PM) topics.

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Product Strategy Roadmap Strategy Product Management 136

bpma ProductHub

APRIL 17, 2017

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” Well-run companies are honest about the reality of their current products. product/features/strategy.

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Roadmap Product Strategy Strategy Product Management 188

ProductPlan

MARCH 5, 2021

This article tackles one of the areas that gets the most interest from product managers: how can they use an essentialist approach to create and communicate better product roadmaps ? To ensure you’re adding the right features and initiatives to your product roadmap, I’ve outlined several suggestions here.

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Roadmap Product Research Customer Experience Product Management 122

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

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Roadmap Product Research User Testing Customer Feedback 165

Product Management University

JANUARY 13, 2020

A lot of people think solutions marketing is just a fancy term for product marketing, especially since the term solution has been so overused. In a product marketing model, products are the star. In a solutions marketing model, the star is the buyer’s vision for success. Here’s the deal.

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Product Marketing Marketing User Friction Vision 130

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Product Research User Testing Customer Feedback 165

The Product Coalition

APRIL 23, 2020

Funding your Product Roadmap How do you ask for funding as you scale your product & team You have a product roadmap (annual / multi-year) in front of you, crafted by you after months of deliberation, discussions, conversations, stakeholder and leadership feedback and reviews.

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Roadmap User Testing Feedback Software Product Research 80

Intercom, Inc.

JANUARY 24, 2023

At Intercom, we’ve reinvented different parts of our product many times over the years – most recently, our Messenger. This evolution always starts with one thing: a clear product vision. All products follow the same life cycle: development, growth, maturity, decline. An inevitable slide into decline sounds ominous.

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Vision Customer Experience User Testing Customer Feedback 118

Mind the Product

SEPTEMBER 5, 2018

so my investor said that I need a product manager to do our product roadmap?”. When I worked as a product management consultant clients would often talk about “needing a product roadmap ASAP”. In reality, asking for a product roadmap was shorthand for “please help me with my strategy”.

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Roadmap Product Research Research Software Technical Review 131

Userpilot

AUGUST 29, 2023

The main difference between product management and project management is the focus. A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Champions a customer-centric approach.

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Data Visualization Feedback Software Analytic Tools Research Software 105

Product Management University

FEBRUARY 15, 2017

Strategic Portfolio Roadmapping Workshop. In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision. your vision consists of several big product ideas that no one can agree on.

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Roadmap Weak Development Team Workshop Vision 113

Pragmatic Marketing

DECEMBER 3, 2019

has stayed on top of a rapidly evolving market by conducting research that delivers such products as the Game of Thrones Slots Casino , one of the drivers of the publicly traded company’s (Nasdaq ZNGA) third quarter, the best in its 12-year history. San Francisco-based Zynga Inc.

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Roadmap Product Research Data Visualization User Testing 91

Pragmatic Marketing

DECEMBER 3, 2019

has stayed on top of a rapidly evolving market by conducting research that delivers such products as the Game of Thrones Slots Casino , one of the drivers of the publicly traded company’s (Nasdaq ZNGA) third quarter, the best in its 12-year history. San Francisco-based Zynga Inc.

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Roadmap Product Research Data Visualization User Testing 91

280 Group

FEBRUARY 4, 2022

Standing tall at the center of all this change is the Product Manager, whose role it is to champion product development for an organization and ensure the product teams are executing on roadmaps and strategies to bring innovative, revenue generating products to market.

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Product Management Product Manager Data Visualization Product Research 367

bpma ProductHub

APRIL 10, 2017

By Garima Painuly- One of the constant challenges a product manager faces is creating a focused product roadmap that is aligned with expectations of all stakeholders, and defending that roadmap against distractions. The discussion topics were inspired by a blog post from Fresh Tilled Soil on Building a Product Roadmap.

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Roadmap Product Research Customer Feedback User Testing 150

Product Management University

MARCH 16, 2023

A typical product backlog is, to put it simply, a prioritized feature to-do list. It is a list of tasks to be completed, items to be added, and features to be implemented as part of the product roadmap. The product backlog further distills the roadmap into smaller chunks of work in order of development priority.

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Customer Feedback Customer Experience Roadmap Product Management 246

Product Management University

FEBRUARY 27, 2017

“What’s on our strategic roadmap?” What’s our product vision?” If you’re the head of products or strategy in a B2B organization, you’re constantly fielding the “product vision and strategic roadmap” questions. They should be aspirational with clear business goals. It’s simple!

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Vision Roadmap Workshop B2B 100

Mind the Product

OCTOBER 4, 2017

Learning and growing are antagonistic by nature, which is why many companies face the roadmap dilemma. Ways that the Roadmap Dilemma Presents Itself. Deconstructing the Roadmap Dilemma. Both modes often cohabit on a roadmap. Solving (Avoiding) the Roadmap Dilemma. Your users change, and so should your product.

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Roadmap User Testing Customer Experience Customer Feedback 97

ProductPlan

SEPTEMBER 22, 2022

As a product marketer, I’ve run a good number of launches throughout my career. Product launches. Regardless of size and scope, launches always turn out better when you involve the product team. But time and time again, we hear from product teams that they don’t have great visibility into what happens during a launch.

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Roadmap Research Software Product launches Product Research 52

The Product Coalition

DECEMBER 13, 2021

The importance of measuring the small outcomes associated with their product goals or visions is the key to churn expected benefits throughout the product life cycle. In summary, this framework gives an opportunity to discover, experiment, build, measure, learn and sell the product for outcomes aligned with the product vision.

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Framework Onboarding KPIs Startups User Testing 159

Userpilot

SEPTEMBER 14, 2023

A strategic product manager is responsible for developing long-term product vision and strategy. The role of the growth product manager focuses on identifying and maximizing product growth opportunities. Product marketing managers develop product positioning , messaging , and differentiation strategies.

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Feedback Software Research Software Analytic Tools Product Research 105

Userpilot

SEPTEMBER 14, 2023

Their responsibilities include product discovery, developing product vision, prioritization , roadmapping , analyzing product performance and its iterative development, and leading the product team. Product marketing sits between product development and the market.

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Product Research Onboarding KPIs Product Management Product Manager 103

ProductPlan

MAY 5, 2022

Whenever you build or update a product roadmap, you’ll need to weigh the costs and benefits of several competing goals. Capitalizing on trends in the market to be the first to offer new capabilities. Creating a higher-priced version of the product. Cleaning up technical debt or fixing product defects.

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Customer Feedback User Testing Feedback Software Customer Experience 52

svpg

JULY 15, 2016

In recent articles on keys to product success and the alternative to roadmaps I have highlighted that if you want the benefits of product team empowerment and autonomy, then you need to provide each team with the necessary context in which to make good decisions. Product Vision. Product Strategy.

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Vision Strategy User Testing Product Strategy 101

Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

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User Testing Product Research Onboarding KPIs Product Marketing 59

Userpilot

JULY 6, 2021

How many people should there be in your SaaS product marketing team? When should you start building a product marketing team and what role should you hire first? Let's talk about how to build and structure product marketing teams for SaaS products. SaaS product marketing team structure.

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Feedback Software Research Software Product Marketing Product Research 98

Pragmatic Marketing

NOVEMBER 16, 2019

Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. At the same time, PMMs should share their vision for how their role can add value to the overall team.

Product Marketing 70

Product Marketing Product Research Reporting Tools Marketing 70

Pragmatic Marketing

NOVEMBER 16, 2019

Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing. At the same time, PMMs should share their vision for how their role can add value to the overall team.

Product Marketing 70

Product Marketing Product Research Reporting Tools Marketing 70

ProductPlan

AUGUST 10, 2023

When plotting out our product’s trajectory, there’s a constant tension between two competing mindsets. Where charismatic leaders rally the troops around an ambitious vision with a massive potential payoff. Meanwhile, the slow, steady drumbeat of cautious experimentation and incremental enhancements always makes the product better.

Product Research 98

Product Research Feedback Software Reporting Tools Roadmap 98

Userpilot

SEPTEMBER 20, 2023

A product manager is a strategic role focused on ‘building the right product’ and ‘building the product right’ Product management is a multi-faceted discipline. What are the roles and responsibilities of product managers? Conduct user and market research to identify unmet needs.

Product Management 105

Product Management Product Manager Product Research Customer Experience 105

Product Management University

SEPTEMBER 24, 2021

This month we also look at the importance of better sales discovery techniques to improve demos and accelerate the sales process, plus taking your product marketing game up a notch to solutions marketing. Blog: High-Octane Product Management. Product Manager Job Rotation With Customer Success – A Win-Win-Win!

Product Management 130

Product Management Product Manager B2B Product Research 130

280 Group

JANUARY 15, 2020

Product Manager Salary (0-9 YOE) $83,849 – $109,236. The Product Manager is the voice of the customer. This role leads the development and growth strategies—including driving vision and innovation, producing roadmaps, prioritizing initiatives and helping articulate features and benefits to the market.

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Product Management Product Manager Data Visualization Management 353

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

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Onboarding KPIs Product Marketing Analytic Tools Product Research 99

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables. Vision: Vision Narrative. Vision: Product Walkthrough.

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Product Management Product Manager Product Research Data Visualization 217

Pragmatic Marketing

JULY 16, 2018

The job titles product marketing manager and product manager are confusing enough to start raging debates about who does what. All of the products and services you have today, and those that are on your roadmap, are represented by those three circles. Product marketing managers focus on today.

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Product Management Product Manager Product Marketing Product Research 70