The Product Guy

AUGUST 10, 2017

A software product could overemphasize a feature that its own team just wanted to build. According to Jeff Gothelf , Lean Startup emphasizes making assumptions about your target market, testing them with rapid prototypes, and iterating based on customer feedback. Assuming that all of your users are the same.

User Testing 296

User Testing Customer Experience Research Software Customer Feedback 296

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. User personas stand in for users throughout the design of your product.

Research Software 273

Research Software User Testing Analytic Tools Product Research 273

Userpilot

JULY 9, 2024

Looking for the best customer experience management software to fuel growth and drive product adoption ? This comprehensive guide breaks down the top 10 platforms, comparing features, pricing, and benefits to help you make an informed decision. Are you looking to map your customer journey for marketing automation purposes?

Analytic Tools 103

Analytic Tools Feedback Software Research Software Reporting Tools 103

Arkenea

FEBRUARY 23, 2025

Want to get your app development project off the ground? Arkenea is a trusted, app development firm with 13+ years of experience. If I had to make a blanket statement, it’s that most founders and product managers don’t listen enough to customers or iterate enough based on customer feedback.

User Testing 98

User Testing Feedback Software Customer Feedback Research Software 98

Userpilot

MARCH 4, 2025

User experience can make or break a web app. If your software is slow or buggy, users wont stick around for long. If youre only finding out about these issues after users complain, youre already too late. Weve done the research for you! The worst part? Autocapture events dashboard in Userpilot.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Product Talk

OCTOBER 18, 2023

What tools should you use to test your assumptions? When we hear about an unmet customer need, pain point, or desire, we often jump to our first solution. To set the context, I’ll start with an outcome and a target opportunity , using a mini opportunity solution tree. Why three solutions?

Product Research 339

Product Research User Testing Testing Analytic Tools 339

Product Innovation Educators

APRIL 1, 2024

How product managers can design their customer experience journey We all want to create products that customers find valuable and even delightful. How can using the customer experience journey help you make better products? Summary of some concepts discussed for product managers [2:26] What is the customer experience journey?

Customer Experience 250

Customer Experience User Friction User Testing Automotive 250

Userpilot

MARCH 30, 2025

Finally, your SaaS mobile app is live! But is your mobile user acquisition strategy strong enough? If you expect users to come naturally just because your product is good, youre already at a disadvantage. Organic, when you attract users through public platforms and owned media marketing.

Research Software 65

Research Software User Testing Customer Experience Customer Feedback 65

Userpilot

MARCH 21, 2025

Optimizing a mobile app isnt just about fixing crashes or improving load times. The real challenge is shaping an experience that keeps users engaged and drives continuous growth. As a product manager, I know that even small friction points cause users to drop off. What is mobile app optimization?

Analytic Tools 58

Analytic Tools Feedback Software Research Software Data Visualization 58

Product Talk

AUGUST 8, 2018

We are teaching business leaders and change agents how to prototype their way to viable solutions. In this context, solutions aren’t product solutions, but rather internal programs and processes that effect change within the organization. In the product world, that means our customers and our end-users. Tweet This.

Product Research 277

Product Research Feedback Software User Testing Research Software 277

Userpilot

SEPTEMBER 7, 2023

Interested in building a B2B customer journey map? At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. What is a customer journey map?

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

Product Talk

APRIL 21, 2021

Maybe not actively, directly supporting hate groups, but allowing them to flourish on their platform. We did the research. We talked to our users and they prefer female names.” Choosing female voices isn’t simply a reflection of users’ preferences. Why are we continuously engaging with our customers?

Product Research 325

Product Research User Testing Research Software Analytic Tools 325

Product Talk

OCTOBER 10, 2018

It’s not just about shipping features, but about creating value for both our customers and our businesses. As we evolve toward outcomes, it’s not just about shipping features, it’s about creating value for both our customers and our businesses. We need to all work from the same starting point. Tweet This. Tweet This.

Product Research 278

Product Research User Testing Research Software Feedback Software 278

Userpilot

JANUARY 31, 2023

If there’s one critical skill for product managers to nail, it’s customer activation. In this comprehensive guide, we’ll break down underlying customer activation strategies and actionable strategies, specific onboarding tools , and techniques, and tangible examples to learn from. What is customer activation?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

UX Planet

FEBRUARY 6, 2025

Traditional banking often struggles to capture and maintain customer engagement. This gap in engagement and recognition highlights the customers expectations for a more dynamic and modern digital banking experience. It ultimately changes how we think about financial services.

Banking 80

Banking Data Visualization Customer Experience Feedback Software 80

The Product Coalition

AUGUST 25, 2020

The overlap of technological excellence and enterprise processes gives birth to new digital trends spanning different industries. Digital Transformation: That’s Relevant for Every Business Startups, small businesses, medium-sized ventures, and large corporations?—?none TechTIQ Solutions Min. TechTIQ Solutions Min.

Research Software 115

Research Software Feedback Software Consulting Artificial Inteligence 115

Intercom, Inc.

NOVEMBER 21, 2019

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . How Jobs-to-be-Done unlocks customer empathy.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Userpilot

JULY 22, 2024

An effective product expansion strategy is the fuel that propels a SaaS business forward. A well-executed expansion strategy leads to increased sales and market share, improved customer satisfaction , and better competitive advantage. It enables you to capture new markets, increase revenue, and solidify your competitive edge.

Research Software 103

Research Software Feedback Software Analytic Tools User Testing 103

Product Talk

MARCH 3, 2021

In this second conversation in the series, we discussed two core principles of continuous discovery : encouraging teams to discover opportunities through continuous touch points and prioritizing in the opportunity space rather than in the solution space. Here’s an opportunity solution tree. What are your customers’ needs?

Product Research 239

Product Research User Testing User Friction Research Software 239

Mind the Product

MAY 16, 2019

Product people usually spend a substantial period of time in a problem-solution space, learning about customers, about their pain points, and seeking opportunities to add value. It is about building experiences which delight your customers. The platform is used for selling and buying used books.

Software Review 177

Software Review Development Research Software User Testing 177

Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

AUGUST 30, 2024

Whether you’re launching a new product or refining your existing offering, a competitive analysis will equip you with the insights needed to make data-driven product improvements , outsmart your competitors, and better serve your customers. Get your free Userpilot demo today! Why should you conduct a competitor analysis?

Analytic Tools 105

Analytic Tools Feedback Software Research Software Data Visualization 105

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Conducting market research and competitor analysis.

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

Product Talk

SEPTEMBER 13, 2017

I’ve been developing a visual critical thinking tool that I want to share with you today. It’s a bit hard to explain outside the context of a specific product challenge, so I’m going to start by sharing a story that I think will resonate with many of you, and then we’ll get into the tool itself. There was only one problem.

Product Research 266

Product Research Research Software User Testing Data Visualization 266

Mind the Product

AUGUST 10, 2017

Brian Crofts , VP of Product at Pendo, believes uncovering and understanding client pain points allows him to build products that truly resonate. He worked on new businesses for TurboTax and later led global expansion for QuickBooks, Intuit’s suite of accounting and payroll SaaS solutions for small businesses with 1.5M

Customer Feedback 161

Customer Feedback Data Visualization Research Software User Testing 161

Product Talk

SEPTEMBER 6, 2023

I think there’s a whole bunch of stuff around trends, where we’re now saying, “If we’re going to make good decisions about what to build, let’s include the customer in the process. It’s just, how do we make better decisions about what to build, and include the customer in the process? Lots of that.

Product Research 321

Product Research User Testing Research Software Feedback Software 321

UX Planet

MARCH 29, 2025

However, having a good approach provides you with confidence and solutions. In any case, hang around because well go over why UX design strategy is crucial, how to create one, and what the problems arefor you, your team, and, most importantly, your customers. Yes, that happens more frequently than youd expect.)

Feedback Software 66

Feedback Software UX Weak Development Team Research Software 66

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? ClickUp achieves product differentiation through customization. Hopstack’s differentiator is its exceptional user experience. HubSpot prides itself on its exceptional customer service.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

Data Visualization 98

Data Visualization User Testing Research Software Product Research 98

Intercom, Inc.

SEPTEMBER 18, 2019

Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. When a prospect is watching TV or running errands, they’re not thinking about what kind of software to buy for their business. It’s all about context.

Marketing 36

Marketing Research Software Customer Communications Data Visualization 36

Mind the Product

FEBRUARY 22, 2018

It wasn’t like they already had a solution for what we do or didn’t have budget. Among other things, it was soon clear that we’d fallen into a common trap for startups and new products. We’d responded to market traction without properly understanding our users. Cool, we thought. Let’s go with it.

Product Research 136

Product Research User Testing Customer Experience Research Software 136

UX Studio: Product Management

JULY 29, 2021

Knowing how to sell UX research is an important part of every UX researcher’s toolkit. I didn’t get into research to end up doing sales,” might you say. I’ve made it concise and to the point for you. I’ve made it concise and to the point for you. Working for a startup. I’m sure you haven’t.

Research Software 110

Research Software User Testing Product Research UX 110

Usersnap

MARCH 24, 2025

This article will walk you through the key phases of the product discovery process , best practices for gathering user insights, risk mitigation strategies, and how to leverage PDLC tools like Usersnap to streamline feedback workflows. Opportunity Solution Tree for Smarter Decisions from Teresa Torres 2. Lets dive in.

Product Research 52

Product Research Data Visualization Customer Feedback User Testing 52

People-First Product Leadership

FEBRUARY 4, 2025

Over the past two decades, I've navigated three major career transitions, each aligned with significant technological shifts. Power of lateral moves : Sometimes, a sideways career move (like my shift from PM to agency strategist) can lead to exponential growth by exposing you to diverse industries and technologies.

Data Visualization 52

Data Visualization Reporting Tools Research Software Technical Advisors 52

Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. It has a direct impact on how users interact and engage with your company. We’ll also share real-world examples from leading SaaS products along the way, so you can learn from the best. Product-Led Growth.

Feedback Software 128

Feedback Software Analytic Tools Research Software Customer Experience 128

Userpilot

JULY 14, 2023

We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. Implementing a product analytics framework enables data-driven decision-making, leading to higher customer satisfaction, loyalty, and retention. Book the demo to find out more.

Analytic Tools 96

Analytic Tools Data Visualization Feedback Software Research Software 96

Sachin Rekhi

AUGUST 16, 2015

In my previous post I detailed how I typically go about documenting the initial set of product/market fit hypotheses for an early stage startup and each of the key elements that are important to capture as part of it. So heed Steve Blank and Jared Spool's advice and get out of the building and talk to your actual customers early and often.

User Testing 132

User Testing User Friction Customer Feedback Product Marketing 132