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What is Good Product Strategy?

Melissa Perri

“What is your Product Strategy? YOU NEED A STRATEGY.” This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. He was on edge. It’s not his fault though.

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Travel Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Subcategories for Travel Apps: Transportation, Hospitality & Tourism, Auto. The mobile investments teams made to Travel apps in 2020 paid off in 2021, fast-tracking the comeback Travel brands desperately needed after a year of uncertainty and low engagement, particularly in Transportation and Hospitality and Tourism.

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Q&A with Digital Transformation Experts: Liz Jensen from Visa

Alchemer Mobile

Prior to her time in fintech, she founded two connected car startups focused on car app development and the future of transportation. In 2020, digital transformation changed from a feature on the roadmap to a means of survival. How can you track the value of mobile strategies? Here’s what Liz had to say!

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How User Feedback Should Influence Your Product Roadmap

ProductPlan

Whenever you build or update a product roadmap, you’ll need to weigh the costs and benefits of several competing goals. Effective product roadmaps include user feedback as a key factor in deciding which goals to pursue. Where to Find User Feedback for Your Product Roadmap. Common examples include: Targeting new user personas.

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How Using ChatGPT for Product Management is a Valuable Time-Saver

Usersnap

ChatGPT for Product Strategy You can use ChatGPT to help you throughout the various tasks involved in creating your product strategy, like creating the product vision, defining the roadmap, or alignment with the needs of the market & the company’s strategic goals. Write a sales strategy.”

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Reading list: Know your customers

Intercom, Inc.

Knowing your customers was a core part of Intercom’s DNA from the very beginning, as this early post by our co-founder and Chief Strategy Officer, Des Traynor, demonstrates. Customer feedback strategy: How to collect, analyze and take action. Have you tried talking to your customers? So you think about how you deliver that.”.

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Chronicles of Build, Scale, Repeat With Blaise Transit

Bain Public

Since meeting at Techstars Montréal AI Accelerator in 2019, we’ve worked with Blaise Transit to provide them with the product leadership consulting, coaching, advice and support they need to bring their entire technical roadmap to the next level. The Product Strategy: How We’ve Helped Blaise Transit. cities since January 2020.