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Consider writing thought-leadership articles or contributing to podcasts, where you can share your experiences and insights on current trends or challenges in the product space. Stay up-to-date with industry trends, emerging technologies, and new methodologies. As the industry evolves, so should your brand. Stay tuned!
Product Roadmapping Once product positioning is established, product managers move into the more action-oriented activity of roadmapping. This planning phase requires careful consideration of multiple contextual factors that significantly impact how roadmaps should be developed and managed.
Pro Tip from Aarti Iyengar : Focus on outcome-driven roadmap planning. Here’s what you can do today: Prioritize Outcome-Driven Thinking : Reassess your roadmap to ensure it focuses on outcomes rather than just deliverables. Slack Community : Connect with fellow PMs and discuss trending topics. Join here.
What WellNest needed wasn’t another roadmap or velocity boost. Create: Prioritize, align, and build a strategic roadmap. From there, she mapped macro trends (using a PESTEL analysis) to understand what was happening in their market and customer base. It needed a rethink of its product management strategy.
Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.
Connect Decisions to Customer Needs: Show how your roadmap addresses customer pain points to build trust. Analyze Trends: Use historical data to inform recommendations and showcase strategic thinking. Present a high-level roadmap by your 90-day mark to demonstrate strategic planning.
2] Market Research AI-based tools can discover user and customer trends using predictive analytics. Customer Insights and Idea Generation AI tools can analyse market data, customer feedback, and emerging trends to suggest new products and features, assuming that enough relevant data is available.
For this, these companies often invest in predictive analytics to anticipate trends, perform experiments, and ideate more features for the product roadmap. Best product analytics tools to consider Choosing the right product analytics tool is non-negotiable (you just can’t get away with Google Analytics.)
BuildNest is a comprehensive wellness platform that offers physical, mental, and financial wellbeing tools to employees, while giving employers and healthcare providers a HIPAA-compliant, 360-degree view of health trends across large populations. Create Now comes the shift from insight to action. The result? Wed love to hear your thoughts.
In this webinar, you will learn: The current leading trends in tech and their transformative impact on business growth. How to recognize emerging trends in tech today and leverage them to stay agile for a holistic business strategy.
2025 marks the 10th year of ProductPlans State of Product Management Report, the annual publication of our research on shifts, trends, and challenges in the world of product management. Over the last decade, product management has undergone quite a transformation.
Example of a well-defined goal: At the end of the session, we should have a planned roadmap for the upcoming two months, with clear action items for each team member.” Exploring competitors, similar products, or broader trends can surface ideas you might not arrive at from scratch. It’s a way to shift perspective, uncover new angles.
Customers come with a set of expectations—whether it’s ease of use, reliability, or customer support—that are shaped by prior experiences, market trends, and your product messaging. For example, you may have misaligned roadmaps or inconsistent feature prioritisation that doesn’t reflect customer expectations.
This guide distills the key lessons and actionable strategies from my journey, offering you a roadmap to navigate your own career pivots in the tech industry. Trend-watching as a career accelerator : Developing a systematic approach to tracking industry trends led to major product initiatives and faster career advancement in each role.
No matter where you are in your analytics journey, you will learn about emerging trends and gather best practices from product experts. We interviewed 16 experts across business intelligence, UI/UX, security and more to find out what it takes to build an application with analytics at its core.
In Userpilot, data-based personas are a crucial part of our product management process and dictate our product decisions, marketing messages, and product roadmaps. These sessions can bring shared pain points or trends that one-on-one conversations might miss. Why do you need user personas?
From market research to roadmap prioritization, AI is reshaping how PMs operate, make decisions, and deliver value. Predictive analytics : Platforms like Crayon and Similarweb use machine learning to forecast market trends and competitor moves. And no, this isn’t about replacing PMs. It’s about amplifying them.
Budget Trends: Growth Outpaces Cuts One of the most surprising findings in the report is that 35% of respondents saw an increase in their research budgets in 2024, while 41% maintained stable funding. This trend stands in contrast to the broader tech industrys cost-cutting narrative over the past 1218 months.
Strategy: Outcome over Output Roadmaps crowd-sourced from stakeholder wish lists = strategy theater. Narrative: “Teams waste hours stitching CSVs; usage trends hide in noise. Old reflex: scramble designers, rewrite roadmap, hope it sticks. You safeguard the roadmap and earn credibility. Inject stakes and resolution.”
Speaker: April Dunford, Executive Consultant, Speaker, and Author
Your marketing plans, your sales strategy, your customer segmentation, your product roadmap - each of these uses positioning as an input. How to leverage market trends to help customers better understand why your product is important right now. Positioning forms the foundation of a product's go-to market strategy.
If they see a roadmap that looks expensive without clear financial outcomes, they will question its value. How does this roadmap support the revenue plan? With Sales: Make the Roadmap a Selling Tool Where alignment cracks: Sales teams want to close deals now. Show how the roadmap addresses pain points raised by actual customers.
Learning from the Competition Pinterest operates in a landscape of personalization powerhouses, and its strategy incorporates lessons from competitors: TikToks lightning-fast feedback cycles and real-time trend adaptation. The feed is content-centric rather than social-centric.
Declining trends in these areas can indicate that the product may no longer meet customer needs or deliver sufficient business value. Considerations for Implementing a Platform Strategy: While platform strategies offer significant benefits, they also require upfront investment and a clear roadmap.
But as Jove explains, “NPS is just a trended line. Step 2: Show the path to measurable results Your CFO doesn’t need a miracle, they need a clear, measurable roadmap. Spend time understanding what they’re tasked with. They care about the same things you do—they just speak a different language.” Jove’s advice?
It’s a practical roadmap for a moment when everyone’s trying to figure out what comes next. Does their team have a clear roadmap for improvement? And if you’re looking for a broader strategic roadmap to guide that journey, The AI Agent Blueprint is a great place to dive deeper. Because AI isn’t just a trend.
Your roadmap, now skewed by partial data, doubles down on solving the wrong problem. Products can be prioritized based on support trends. You dig in and notice a sharp drop-off among marketing-qualified leads. But that view only reflects web users. Everyone benefits from shared data and suffers when its locked away.
During the product discovery stage, product teams gather customer feedback , conduct user research, and analyze market trends to inform their product decisions. Improves product roadmap planning Ensures teams focus on the right priorities. Analyze product analytics and behavioral trends to identify patterns.
Social listening tools : Software for monitoring online conversations, brand mentions, and trends. Finally, Userpilot’s analytics allow you to track every user action in the app automatically, without tagging them, and analyze the data in funnels, paths, trends, and heatmaps. Userpilot feedback widget. Userpilot heatmap.
Survey insights are discussed in weekly ops meetings, reviewed in all-hands calls, and used to prioritize product roadmaps. And they’re watching trends closely—like the sudden rise in mobile requests that no one mentioned two years ago. It’s shared company-wide. Teams are encouraged to face the tough stuff and take ownership. “If
Provide Leadership in the Development of Roadmaps A roadmap is a critical tool for alignment. A robust roadmap is not handed down, it’s co-created. Facilitate discussions that surface customer insights, technical considerations, market trends, and commercial goals.
Product planning features: Pendo Listen allows you to build product roadmaps based on user feedback and idea validation. Where Walkme falls short No retention analysis: Since its focused on employee onboarding, it doesnt offer insights into user retention or user adoption trends.
Hypothesis-led roadmapping, real-time validation, and prompt-driven prototyping become critical. You must be able to make well-timed bets , not just chase hype. Continuous discovery AI empowers faster, cheaper experimentation, but only if your teams have the mindset and tooling to use it. Data-driven insights AI thrives on data.
The post The Product Team Diet Plan: Is AI Eating Your Roadmap? Vibe coding' is the latest development in the current era of AI disruption. But what does the democratization of product development mean for product teams right now? appeared first on The Product Manager.
At Headspace back in 2016, we had established our product roadmap and success metrics and our mission and vision, but teams were still confused about why we were working on the projects we chose. The plan or roadmap is basically an ordered list of projects based on some notion of prioritization and sequence of delivery.
This will involve close collaboration with Stripe’s and our financial partners product and engineering organizations to prioritize valuable investments over a multi-quarter roadmap, considering distribution potential, performance, costs, and risks. Experience owning/driving roadmap strategy and definition.
For instance, a basic tool might sample 10% of user sessions and extrapolate trends, missing critical friction points. Next, focus on the most impactful performance metrics and user journeyssuch as registration processes, onboarding flows , or core feature adoptionto have a clear roadmap of what to monitor and improve.
The product management world is being reshaped, and its not just because of AI or remote work or whatever new frameworks trending on LinkedIn this week. Could you manage a roadmap, run a standup, and charm stakeholders? Final Thought on Hybrid Product Managers Hybrid PMs arent a trend theyre a necessity. Not anymore.
Just as the standardisation of brands through corporate brand guidelines once signalled the end of exploration in advertising agencies, the standardisation of user interfaces through unified patterns and design systems now marks a similar trend in digital product design. After all, people like order.
Monitor product usage trends in Userpilot. Analyze the collected data Analyzing data systematically helps you identify the most critical issues and build a clear roadmap for effective mobile usability testing. Whenever I spot these issues, I run usability sessions again to dig deeper into the numbers.
This knowledge area covers: Developing and implementing product strategies Aligning product roadmaps with business objectives Identifying and prioritizing market opportunities Competitive analysis and positioning By mastering strategic thinking, product managers can ensure that their efforts contribute to the overall success of their organization.
And at the heart of this strategy is the conversion funnel a roadmap that guides your visitors from awareness toaction. Mapping the conversion funnel is much like plotting a roadmap for how a casual browser becomes a devoted customer. So, what exactly is a conversion funnel ?
Data visualization reports: Summarize user interactions in visual data like clear, interactive charts to see user patterns, spot trends, and highlight areas for improvement. AI-powered features: Leverages AI to handle tasks like analyzing trends faster and gaining data-driven insights from customer behavior.
To stay ahead, leaders in this space are embracing modular product architectureand theyre managing this complexity with powerful product roadmap software. As devices become more connected and complex, manufacturers must meet rising demands for personalized care, operational efficiency, and regulatory rigor.
Ravi’s approach is about building an effective AI strategy: the one that goes beyond trends to deliver real business value. That’s where Ravi Mehta’s AI strategy approach comes in and why we built a set of three practical Usersnap survey templates to help you apply his thinking. This isn’t theory.
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