Macro and Micro-Segmentation (B2B): How To Provide Hyper-Personalized Experiences
Userpilot
SEPTEMBER 29, 2022
How can macro and micro-segmentation (B2B) improve your product marketing ROI and contribute to more revenue and product growth ? B2B market segmentation involves dividing your entire customer base into smaller user segments with shared characteristics, such as industry, location or in-product behavior. What is B2B market segmentation?
Let's personalize your content