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Has ROI killed UX?

UX Planet

Why measuring UX in dollars misses the biggerpicture Photo by Jakub erdzicki on Unsplash Is anyone else frustrated when asked to attribute UX to financial metrics? I remember sitting in a leadership meeting as the UX leader, and out of nowhere, someone asked, Jas, whats the Return On Investment, aka ROI, on UX?

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UX Analytics: It’s Not Just About Data Collection and Methods

Userpilot

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience. What is UX analytics?

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UX Moments: Sell me this pen

UX Planet

Are we just pushing goods, or do we truly understand the deep needs of users and create an experience that makes them buy and keep coming back? This is where UX design comes in — it’s the magic that transforms ordinary “selling” into understanding and creating value. Traffic, conversions, cart abandonment rate, click paths.

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Avoiding Common Bias Traps in UX Surveys

UX Planet

Part 3 (of 3) in the Designing UX Surveys That Work series. Surveys are a powerful tool in any UX researchers arsenal, but their effectiveness hinges on thoughtful design and execution. By applying these best practices, youll gather insights that truly reflect your users experiences and drive better design outcomes.

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Design Hacks for Non-Designers: Ask Expert Laura Klein

Speaker: Laura Klein, Principal at Users Know and Author of UX for Lean Startups

Learn a few really common user experience design mistakes and how to avoid making them. Join UX designer and product management expert Laura Klein for a no-holds-barred Ask Me Anything session on UX design. Come prepared to ask Laura questions like: Favorite UX design tools for both novices and pros.

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The Rise of AI-Driven UX: Balancing Automation and Human-Centered Design in 2025

UX Planet

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). UX experts have already integrated AI into their daily lives in one way or another. From new UX-related technologies and automation to personalization.

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Accessible by Design: Elevate Your UI/UX from Good to Great

UX Planet

Inclusive by Design: Transform Your UI/UX from Good to Great In todays digital landscape, ensuring accessibility is no longer optionalit is a critical aspect of designing user interfaces (UI) and user experiences (UX). Clear visual elements contribute to a better user experience.

UX 101